Rankings for Scientist

More Than a Ranking

Spain Scientists Business & Management / Marketing Rankings 2024

The international independent ranking organisation AD Scientific Index is more than an ordinary "Ranking". The "AD Scientific Index" analyses the academic work of scientists using the H-index, i10 index and number of citations, and provides results that can be used to evaluate the productivity and efficiency of individuals and institutions. In addition to ranking according to "total H-index" for individuals and institutions, you can also see the ranking and analyses according to "last 6 years H-index", "total i10 Productivity index", "last 6 years i10 Productivity index", "total citations" and "last 6 years citations" only in "AD Scientific Index". See also: Subject Rankings, University Subject Rankings and  Universities Rankings 2024 (Sort by: Last 6 years H Index).   Click here for individual or institutional registration.

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Total 587 scientist
Carlos Flavián
Carlos Flavián
Universidad de Zaragoza
Universidad de Zaragoza
Spain
Business & Management / Marketing
AI & Robot
AR VR XR
eWOM
Social Media
Tourism Marketing
H-Index Rankings
University / Institution:
# 8
Country:
# 451
Region:
# 7,578
World:
# 22,372
H-Index
Total:
76
Last 6 Year:
62
Last 6 Year/Total:
0.816
i10 Index
Total:
150
Last 6 Year:
117
Last 6 Year/Total:
0.780
Citation
Total:
30,866
Last 6 Year:
19,266
Last 6 Year/Total:
0.624
Irene Gil-Saura
Irene Gil-Saura
Universitat de València
Universitat de València
Spain
Business & Management / Marketing
Marketing
Retailing
Services
Tourism
H-Index Rankings
University / Institution:
# 58
Country:
# 1,326
Region:
# 19,712
World:
# 56,653
H-Index
Total:
56
Last 6 Year:
44
Last 6 Year/Total:
0.786
i10 Index
Total:
162
Last 6 Year:
129
Last 6 Year/Total:
0.796
Citation
Total:
16,890
Last 6 Year:
8,754
Last 6 Year/Total:
0.518
Luis V. Casaló
Luis V. Casaló
Universidad de Zaragoza
Universidad de Zaragoza
Spain
Business & Management / Marketing
service marketing
hospitality management
service robots
AI in marketing
influencers
H-Index Rankings
University / Institution:
# 40
Country:
# 1,512
Region:
# 21,763
World:
# 62,183
H-Index
Total:
54
Last 6 Year:
50
Last 6 Year/Total:
0.926
i10 Index
Total:
80
Last 6 Year:
74
Last 6 Year/Total:
0.925
Citation
Total:
16,044
Last 6 Year:
11,330
Last 6 Year/Total:
0.706
Vicente García Egea
Vicente García Egea
Instituto de Investigación y Formación Agraria y Pesquera
Instituto de Investigación y Formación Agraria y Pesquera
Spain
Business & Management / Marketing
marketing
turismo
economía
salud
análisis medicamentos
H-Index Rankings
University / Institution:
# 10
Country:
# 2,251
Region:
# 30,399
World:
# 85,574
H-Index
Total:
48
Last 6 Year:
37
Last 6 Year/Total:
0.771
i10 Index
Total:
112
Last 6 Year:
94
Last 6 Year/Total:
0.839
Citation
Total:
7,663
Last 6 Year:
4,359
Last 6 Year/Total:
0.569
Yolanda Polo
Yolanda Polo
Universidad de Zaragoza
Universidad de Zaragoza
Spain
Business & Management / Marketing
marketing
nuevos productos
franquicia
cliente
H-Index Rankings
University / Institution:
# 88
Country:
# 2,683
Region:
# 34,960
World:
# 97,684
H-Index
Total:
46
Last 6 Year:
26
Last 6 Year/Total:
0.565
i10 Index
Total:
90
Last 6 Year:
51
Last 6 Year/Total:
0.567
Citation
Total:
5,906
Last 6 Year:
2,111
Last 6 Year/Total:
0.357
Carla Ruiz Mafé
Carla Ruiz Mafé
Universitat de València
Universitat de València
Spain
Business & Management / Marketing
online marketing
neuromarketing
tourism marketing
mobile marketing
H-Index Rankings
University / Institution:
# 131
Country:
# 2,916
Region:
# 37,633
World:
# 105,021
H-Index
Total:
44
Last 6 Year:
37
Last 6 Year/Total:
0.841
i10 Index
Total:
83
Last 6 Year:
63
Last 6 Year/Total:
0.759
Citation
Total:
7,322
Last 6 Year:
4,192
Last 6 Year/Total:
0.573
José Ramón Saura
José Ramón Saura
Universidad Rey Juan Carlos
Universidad Rey Juan Carlos
Spain
Business & Management / Marketing
online privacy
eGovernment
AI ethics
digital marketing
user-generated content
H-Index Rankings
University / Institution:
# 13
Country:
# 3,097
Region:
# 39,429
World:
# 109,818
H-Index
Total:
43
Last 6 Year:
43
Last 6 Year/Total:
1.000
i10 Index
Total:
78
Last 6 Year:
78
Last 6 Year/Total:
1.000
Citation
Total:
5,949
Last 6 Year:
5,805
Last 6 Year/Total:
0.976
Rodolfo Vázquez Casielles
Rodolfo Vázquez Casielles
Universidad de Oviedo
Universidad de Oviedo
Spain
Business & Management / Marketing
Distribución Comercial
Retailing
Marketing Servicios
H-Index Rankings
University / Institution:
# 39
Country:
# 3,156
Region:
# 40,182
World:
# 112,128
H-Index
Total:
43
Last 6 Year:
31
Last 6 Year/Total:
0.721
i10 Index
Total:
108
Last 6 Year:
52
Last 6 Year/Total:
0.481
Citation
Total:
8,367
Last 6 Year:
3,191
Last 6 Year/Total:
0.381
Luis D. Boada
Luis D. Boada
Universidad de Las Palmas de Gran Canaria
Universidad de Las Palmas de Gran Canaria
Spain
Business & Management / Communications and Media Studies
comunicacion
responsabilidad social
marketing
publicidad
cultura
H-Index Rankings
University / Institution:
# 24
Country:
# 3,368
Region:
# 42,635
World:
# 118,616
H-Index
Total:
42
Last 6 Year:
30
Last 6 Year/Total:
0.714
i10 Index
Total:
96
Last 6 Year:
80
Last 6 Year/Total:
0.833
Citation
Total:
4,539
Last 6 Year:
2,732
Last 6 Year/Total:
0.602
Isabel Buil
Isabel Buil
Universidad de Zaragoza
Universidad de Zaragoza
Spain
Business & Management / Marketing
Brand management
Consumer behavior
Gamification
H-Index Rankings
University / Institution:
# 113
Country:
# 3,527
Region:
# 44,339
World:
# 123,154
H-Index
Total:
41
Last 6 Year:
36
Last 6 Year/Total:
0.878
i10 Index
Total:
54
Last 6 Year:
48
Last 6 Year/Total:
0.889
Citation
Total:
9,246
Last 6 Year:
6,276
Last 6 Year/Total:
0.679
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Morteza Yazdani
Morteza Yazdani
ESIC Escuela Superior de Gestión Comercial y Marketing
ESIC Escuela Superior de Gestión Comercial y Marketing
Spain
Business & Management / Decision Science and Operations Management
CoCoSo
Sustainable SCM
Logistics
Business & Management
H-Index Rankings
University / Institution:
# 1
Country:
# 3,770
Region:
# 46,690
World:
# 129,298
H-Index
Total:
40
Last 6 Year:
39
Last 6 Year/Total:
0.975
i10 Index
Total:
65
Last 6 Year:
64
Last 6 Year/Total:
0.985
Citation
Total:
8,437
Last 6 Year:
7,096
Last 6 Year/Total:
0.841
Miguel Guinalíu
Miguel Guinalíu
Universidad de Zaragoza
Universidad de Zaragoza
Spain
Business & Management / Marketing
online trust
brand community
social media
e-commerce
fintech
H-Index Rankings
University / Institution:
# 119
Country:
# 3,791
Region:
# 47,017
World:
# 130,447
H-Index
Total:
40
Last 6 Year:
34
Last 6 Year/Total:
0.850
i10 Index
Total:
59
Last 6 Year:
45
Last 6 Year/Total:
0.763
Citation
Total:
16,194
Last 6 Year:
7,333
Last 6 Year/Total:
0.453
Jesús Cambra-Fierro
Jesús Cambra-Fierro
Universidad Pablo de Olavide
Universidad Pablo de Olavide
Spain
Business & Management / Marketing
Marketing Strategy
Services Marketing
Retailing
H-Index Rankings
University / Institution:
# 24
Country:
# 4,100
Region:
# 50,242
World:
# 139,247
H-Index
Total:
39
Last 6 Year:
30
Last 6 Year/Total:
0.769
i10 Index
Total:
77
Last 6 Year:
66
Last 6 Year/Total:
0.857
Citation
Total:
4,497
Last 6 Year:
2,677
Last 6 Year/Total:
0.595
Jordi Aymerich Martinez
Jordi Aymerich Martinez
Universitat de Barcelona
Universitat de Barcelona
Spain
Business & Management / Marketing
marketing
marca
posicionamiento
investigación de mercados
H-Index Rankings
University / Institution:
# 292
Country:
# 4,226
Region:
# 51,443
World:
# 142,378
H-Index
Total:
39
Last 6 Year:
23
Last 6 Year/Total:
0.590
i10 Index
Total:
159
Last 6 Year:
59
Last 6 Year/Total:
0.371
Citation
Total:
6,509
Last 6 Year:
2,177
Last 6 Year/Total:
0.334
Pedro R. Palos-Sanchez
Pedro R. Palos-Sanchez
Universidad de Sevilla
Universidad de Sevilla
Spain
Business & Management / Marketing
Digital Economy
Technology Adoption
Sharing Economy
Mobile Marketing
Cloud Business Organization
H-Index Rankings
University / Institution:
# 150
Country:
# 4,316
Region:
# 52,303
World:
# 144,528
H-Index
Total:
38
Last 6 Year:
38
Last 6 Year/Total:
1.000
i10 Index
Total:
75
Last 6 Year:
72
Last 6 Year/Total:
0.960
Citation
Total:
4,495
Last 6 Year:
4,203
Last 6 Year/Total:
0.935
Andrea Pérez
Andrea Pérez
Universidad de Cantabria
Universidad de Cantabria
Spain
Business & Management / Marketing
Marketing
RSC
Sostenibilidad
Emprendimiento
Banca
H-Index Rankings
University / Institution:
# 41
Country:
# 4,326
Region:
# 52,419
World:
# 145,092
H-Index
Total:
38
Last 6 Year:
35
Last 6 Year/Total:
0.921
i10 Index
Total:
69
Last 6 Year:
68
Last 6 Year/Total:
0.986
Citation
Total:
6,335
Last 6 Year:
4,480
Last 6 Year/Total:
0.707
Joaquin Aldas-Manzano
Joaquin Aldas-Manzano
Universitat de València
Universitat de València
Spain
Business & Management / Marketing
Marketing
H-Index Rankings
University / Institution:
# 179
Country:
# 4,377
Region:
# 53,073
World:
# 147,062
H-Index
Total:
38
Last 6 Year:
30
Last 6 Year/Total:
0.789
i10 Index
Total:
72
Last 6 Year:
50
Last 6 Year/Total:
0.694
Citation
Total:
7,407
Last 6 Year:
3,822
Last 6 Year/Total:
0.516
Miguel Angel Moliner Tena
Miguel Angel Moliner Tena
Universitat Jaume I
Universitat Jaume I
Spain
Business & Management / Marketing
marketing
tourism
H-Index Rankings
University / Institution:
# 48
Country:
# 4,398
Region:
# 53,294
World:
# 147,669
H-Index
Total:
38
Last 6 Year:
29
Last 6 Year/Total:
0.763
i10 Index
Total:
63
Last 6 Year:
48
Last 6 Year/Total:
0.762
Citation
Total:
9,254
Last 6 Year:
4,648
Last 6 Year/Total:
0.502
Ángel Herrero-Crespo
Ángel Herrero-Crespo
Universidad de Cantabria
Universidad de Cantabria
Spain
Business & Management / Marketing
Marketing
consumer behavior
technology
branding
H-Index Rankings
University / Institution:
# 43
Country:
# 4,627
Region:
# 55,578
World:
# 153,674
H-Index
Total:
37
Last 6 Year:
34
Last 6 Year/Total:
0.919
i10 Index
Total:
63
Last 6 Year:
55
Last 6 Year/Total:
0.873
Citation
Total:
7,345
Last 6 Year:
4,623
Last 6 Year/Total:
0.629
Arturo Molina-Collado
Arturo Molina-Collado
Universidad de Castilla la Mancha
Universidad de Castilla la Mancha
Spain
Business & Management / Marketing
Marketing
Hospitality & Tourism
Consumer Behavior
PLS-SEM
SciMAT
H-Index Rankings
University / Institution:
# 69
Country:
# 4,642
Region:
# 55,807
World:
# 154,420
H-Index
Total:
37
Last 6 Year:
32
Last 6 Year/Total:
0.865
i10 Index
Total:
63
Last 6 Year:
50
Last 6 Year/Total:
0.794
Citation
Total:
6,473
Last 6 Year:
3,646
Last 6 Year/Total:
0.563
Sonia San Martín
Sonia San Martín
Universidad de Burgos
Universidad de Burgos
Spain
Business & Management / Marketing
marketing relacional
comportamiento del consumidor
comercio electrónico
comercio móvil
país de origen
H-Index Rankings
University / Institution:
# 13
Country:
# 4,673
Region:
# 56,127
World:
# 155,259
H-Index
Total:
37
Last 6 Year:
30
Last 6 Year/Total:
0.811
i10 Index
Total:
74
Last 6 Year:
57
Last 6 Year/Total:
0.770
Citation
Total:
4,653
Last 6 Year:
2,707
Last 6 Year/Total:
0.582
Jose-Luis Munuera-Aleman
Jose-Luis Munuera-Aleman
Universidad de Murcia
Universidad de Murcia
Spain
Business & Management / Marketing
New Product Development
Marketing Strategy
Innovation
New Services
Business Growth
H-Index Rankings
University / Institution:
# 99
Country:
# 4,809
Region:
# 57,555
World:
# 158,837
H-Index
Total:
37
Last 6 Year:
24
Last 6 Year/Total:
0.649
i10 Index
Total:
55
Last 6 Year:
36
Last 6 Year/Total:
0.655
Citation
Total:
11,812
Last 6 Year:
4,853
Last 6 Year/Total:
0.411
Javier Sánchez García
Javier Sánchez García
Universitat Jaume I
Universitat Jaume I
Spain
Business & Management / Marketing
Marketing
Consumer Behaviour
SEM
H-Index Rankings
University / Institution:
# 50
Country:
# 4,967
Region:
# 59,168
World:
# 163,354
H-Index
Total:
36
Last 6 Year:
31
Last 6 Year/Total:
0.861
i10 Index
Total:
64
Last 6 Year:
55
Last 6 Year/Total:
0.859
Citation
Total:
12,489
Last 6 Year:
5,856
Last 6 Year/Total:
0.469
Blanca Hernandez Ortega
Blanca Hernandez Ortega
Universidad de Zaragoza
Universidad de Zaragoza
Spain
Business & Management / Marketing
Business
Marketing
Interactive and Digital Media
Co Creation of Value
Adoption and Diffusion of innovations
H-Index Rankings
University / Institution:
# 158
Country:
# 5,021
Region:
# 59,823
World:
# 165,263
H-Index
Total:
36
Last 6 Year:
28
Last 6 Year/Total:
0.778
i10 Index
Total:
54
Last 6 Year:
41
Last 6 Year/Total:
0.759
Citation
Total:
5,938
Last 6 Year:
3,203
Last 6 Year/Total:
0.539
Sara Campo
Sara Campo
Universidad Autónoma de Madrid
Universidad Autónoma de Madrid
Spain
Business & Management / Marketing
Tourism
Image
price
satisfaction
H-Index Rankings
University / Institution:
# 144
Country:
# 5,068
Region:
# 60,329
World:
# 166,526
H-Index
Total:
36
Last 6 Year:
26
Last 6 Year/Total:
0.722
i10 Index
Total:
51
Last 6 Year:
44
Last 6 Year/Total:
0.863
Citation
Total:
3,776
Last 6 Year:
2,371
Last 6 Year/Total:
0.628
AD Scientific Index - World Scientists Rankings - 2024 H INDEX i10 INDEX CITATION
University /
Institution 		Country Region World Name Country University / Institution Subject Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total
8 451 7,578 22,372
Carlos FlaviánCarlos Flavián
Spain Spain Universidad de Zaragoza Universidad de Zaragoza Business & Management / Marketing

AI & Robot | AR VR XR | eWOM | Social Media | Tourism Marketing |

76 62 0.816 150 117 0.780 30,866 19,266 0.624
58 1,326 19,712 56,653
Irene Gil-SauraIrene Gil-Saura
Spain Spain Universitat de València Universitat de València Business & Management / Marketing

Marketing | Retailing | Services | Tourism |

56 44 0.786 162 129 0.796 16,890 8,754 0.518
40 1,512 21,763 62,183
Luis V. CasalóLuis V. Casaló
Spain Spain Universidad de Zaragoza Universidad de Zaragoza Business & Management / Marketing

service marketing | hospitality management | service robots | AI in marketing | influencers |

54 50 0.926 80 74 0.925 16,044 11,330 0.706
10 2,251 30,399 85,574
Vicente García EgeaVicente García Egea
Spain Spain Instituto de Investigación y Formación Agraria y Pesquera Instituto de Investigación y Formación Agraria y Pesquera Business & Management / Marketing

marketing | turismo | economía | salud | análisis medicamentos |

48 37 0.771 112 94 0.839 7,663 4,359 0.569
88 2,683 34,960 97,684
Yolanda PoloYolanda Polo
Spain Spain Universidad de Zaragoza Universidad de Zaragoza Business & Management / Marketing

marketing | nuevos productos | franquicia | cliente |

46 26 0.565 90 51 0.567 5,906 2,111 0.357
131 2,916 37,633 105,021
Carla Ruiz MaféCarla Ruiz Mafé
Spain Spain Universitat de València Universitat de València Business & Management / Marketing

online marketing | neuromarketing | tourism marketing | mobile marketing |

44 37 0.841 83 63 0.759 7,322 4,192 0.573
13 3,097 39,429 109,818
José Ramón SauraJosé Ramón Saura
Spain Spain Universidad Rey Juan Carlos Universidad Rey Juan Carlos Business & Management / Marketing

online privacy | eGovernment | AI ethics | digital marketing | user-generated content |

43 43 1.000 78 78 1.000 5,949 5,805 0.976
39 3,156 40,182 112,128
Rodolfo Vázquez CasiellesRodolfo Vázquez Casielles
Spain Spain Universidad de Oviedo Universidad de Oviedo Business & Management / Marketing

Distribución Comercial | Retailing | Marketing Servicios |

43 31 0.721 108 52 0.481 8,367 3,191 0.381
24 3,368 42,635 118,616
Luis D. BoadaLuis D. Boada
Spain Spain Universidad de Las Palmas de Gran Canaria Universidad de Las Palmas de Gran Canaria Business & Management / Communications and Media Studies

comunicacion | responsabilidad social | marketing | publicidad | cultura |

42 30 0.714 96 80 0.833 4,539 2,732 0.602
113 3,527 44,339 123,154
Isabel BuilIsabel Buil
Spain Spain Universidad de Zaragoza Universidad de Zaragoza Business & Management / Marketing

Brand management | Consumer behavior | Gamification |

41 36 0.878 54 48 0.889 9,246 6,276 0.679
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1 3,770 46,690 129,298
Morteza YazdaniMorteza Yazdani
Spain Spain ESIC Escuela Superior de Gestión Comercial y Marketing ESIC Escuela Superior de Gestión Comercial y Marketing Business & Management / Decision Science and Operations Management

CoCoSo | Sustainable SCM | Logistics | Business & Management |

40 39 0.975 65 64 0.985 8,437 7,096 0.841
119 3,791 47,017 130,447
Miguel GuinalíuMiguel Guinalíu
Spain Spain Universidad de Zaragoza Universidad de Zaragoza Business & Management / Marketing

online trust | brand community | social media | e-commerce | fintech |

40 34 0.850 59 45 0.763 16,194 7,333 0.453
24 4,100 50,242 139,247
Jesús Cambra-FierroJesús Cambra-Fierro
Spain Spain Universidad Pablo de Olavide Universidad Pablo de Olavide Business & Management / Marketing

Marketing Strategy | Services Marketing | Retailing |

39 30 0.769 77 66 0.857 4,497 2,677 0.595
292 4,226 51,443 142,378
Jordi Aymerich MartinezJordi Aymerich Martinez
Spain Spain Universitat de Barcelona Universitat de Barcelona Business & Management / Marketing

marketing | marca | posicionamiento | investigación de mercados |

39 23 0.590 159 59 0.371 6,509 2,177 0.334
150 4,316 52,303 144,528
Pedro R. Palos-SanchezPedro R. Palos-Sanchez
Spain Spain Universidad de Sevilla Universidad de Sevilla Business & Management / Marketing

Digital Economy | Technology Adoption | Sharing Economy | Mobile Marketing | Cloud Business Organization |

38 38 1.000 75 72 0.960 4,495 4,203 0.935
41 4,326 52,419 145,092
Andrea PérezAndrea Pérez
Spain Spain Universidad de Cantabria Universidad de Cantabria Business & Management / Marketing

Marketing | RSC | Sostenibilidad | Emprendimiento | Banca |

38 35 0.921 69 68 0.986 6,335 4,480 0.707
179 4,377 53,073 147,062
Joaquin Aldas-ManzanoJoaquin Aldas-Manzano
Spain Spain Universitat de València Universitat de València Business & Management / Marketing

Marketing |

38 30 0.789 72 50 0.694 7,407 3,822 0.516
48 4,398 53,294 147,669
Miguel Angel Moliner TenaMiguel Angel Moliner Tena
Spain Spain Universitat Jaume I Universitat Jaume I Business & Management / Marketing

marketing | tourism |

38 29 0.763 63 48 0.762 9,254 4,648 0.502
43 4,627 55,578 153,674
Ángel Herrero-CrespoÁngel Herrero-Crespo
Spain Spain Universidad de Cantabria Universidad de Cantabria Business & Management / Marketing

Marketing | consumer behavior | technology | branding |

37 34 0.919 63 55 0.873 7,345 4,623 0.629
69 4,642 55,807 154,420
Arturo Molina-ColladoArturo Molina-Collado
Spain Spain Universidad de Castilla la Mancha Universidad de Castilla la Mancha Business & Management / Marketing

Marketing | Hospitality & Tourism | Consumer Behavior | PLS-SEM | SciMAT |

37 32 0.865 63 50 0.794 6,473 3,646 0.563
13 4,673 56,127 155,259
Sonia San MartínSonia San Martín
Spain Spain Universidad de Burgos Universidad de Burgos Business & Management / Marketing

marketing relacional | comportamiento del consumidor | comercio electrónico | comercio móvil | país de origen |

37 30 0.811 74 57 0.770 4,653 2,707 0.582
99 4,809 57,555 158,837
Jose-Luis Munuera-AlemanJose-Luis Munuera-Aleman
Spain Spain Universidad de Murcia Universidad de Murcia Business & Management / Marketing

New Product Development | Marketing Strategy | Innovation | New Services | Business Growth |

37 24 0.649 55 36 0.655 11,812 4,853 0.411
50 4,967 59,168 163,354
Javier Sánchez GarcíaJavier Sánchez García
Spain Spain Universitat Jaume I Universitat Jaume I Business & Management / Marketing

Marketing | Consumer Behaviour | SEM |

36 31 0.861 64 55 0.859 12,489 5,856 0.469
158 5,021 59,823 165,263
Blanca Hernandez OrtegaBlanca Hernandez Ortega
Spain Spain Universidad de Zaragoza Universidad de Zaragoza Business & Management / Marketing

Business | Marketing | Interactive and Digital Media | Co Creation of Value | Adoption and Diffusion of innovations |

36 28 0.778 54 41 0.759 5,938 3,203 0.539
144 5,068 60,329 166,526
Sara CampoSara Campo
Spain Spain Universidad Autónoma de Madrid Universidad Autónoma de Madrid Business & Management / Marketing

Tourism | Image | price | satisfaction |

36 26 0.722 51 44 0.863 3,776 2,371 0.628