More Than a Ranking

Netherlands Scientists Business & Management / Marketing Rankings 2024

The international independent ranking organisation AD Scientific Index is more than an ordinary "Ranking". The "AD Scientific Index" analyses the academic work of scientists using the H-index, i10 index and number of citations, and provides results that can be used to evaluate the productivity and efficiency of individuals and institutions. In addition to ranking according to "total H-index" for individuals and institutions, you can also see the ranking and analyses according to "last 6 years H-index", "total i10 Productivity index", "last 6 years i10 Productivity index", "total citations" and "last 6 years citations" only in "AD Scientific Index". See also: Subject Rankings, University Subject Rankings and  Universities Rankings 2024 (Sort by: Last 6 years H Index).   Click here for individual or institutional registration.

Total 140 scientist
Pc Verhoef
digital business
omni-channel
customer experience
big data
sustainability
H-Index Rankings
University / Institution:
# 62
Country:
# 513
Region:
# 5,638
World:
# 16,702
H-Index
Total:
83
Last 6 Year:
62
Last 6 Year/Total:
0.747
i10 Index
Total:
145
Last 6 Year:
127
Last 6 Year/Total:
0.876
Citation
Total:
55,553
Last 6 Year:
33,148
Last 6 Year/Total:
0.597
Jörg Henseler
Design
Design Science
Brand Management
Research Methods
Information Systems
H-Index Rankings
University / Institution:
# 25
Country:
# 999
Region:
# 11,412
World:
# 33,232
H-Index
Total:
67
Last 6 Year:
59
Last 6 Year/Total:
0.881
i10 Index
Total:
125
Last 6 Year:
116
Last 6 Year/Total:
0.928
Citation
Total:
92,791
Last 6 Year:
71,611
Last 6 Year/Total:
0.772
Martin Wetzels
Services Marketing and Management
Digital Marketing and Social Media
Supply Chain Management
Innovation and New Technologies
H-Index Rankings
University / Institution:
# 73
Country:
# 1,112
Region:
# 12,696
World:
# 36,774
H-Index
Total:
65
Last 6 Year:
49
Last 6 Year/Total:
0.754
i10 Index
Total:
128
Last 6 Year:
89
Last 6 Year/Total:
0.695
Citation
Total:
35,955
Last 6 Year:
16,650
Last 6 Year/Total:
0.463
H-Index Rankings
University / Institution:
# 188
Country:
# 1,666
Region:
# 20,844
World:
# 59,703
H-Index
Total:
55
Last 6 Year:
43
Last 6 Year/Total:
0.782
i10 Index
Total:
86
Last 6 Year:
74
Last 6 Year/Total:
0.860
Citation
Total:
13,768
Last 6 Year:
7,128
Last 6 Year/Total:
0.518
H-Index Rankings
University / Institution:
# 94
Country:
# 1,896
Region:
# 24,598
World:
# 69,869
H-Index
Total:
52
Last 6 Year:
38
Last 6 Year/Total:
0.731
i10 Index
Total:
73
Last 6 Year:
62
Last 6 Year/Total:
0.849
Citation
Total:
19,327
Last 6 Year:
12,824
Last 6 Year/Total:
0.664
Moniek Buijzen
Digital media and well-being
strategic communication
social marketing
social networks
young consumers
H-Index Rankings
University / Institution:
# 174
Country:
# 2,251
Region:
# 30,159
World:
# 84,856
H-Index
Total:
48
Last 6 Year:
42
Last 6 Year/Total:
0.875
i10 Index
Total:
95
Last 6 Year:
86
Last 6 Year/Total:
0.905
Citation
Total:
9,618
Last 6 Year:
5,289
Last 6 Year/Total:
0.550
H-Index Rankings
University / Institution:
# 230
Country:
# 2,503
Region:
# 34,095
World:
# 95,599
H-Index
Total:
46
Last 6 Year:
34
Last 6 Year/Total:
0.739
i10 Index
Total:
101
Last 6 Year:
85
Last 6 Year/Total:
0.842
Citation
Total:
7,657
Last 6 Year:
4,521
Last 6 Year/Total:
0.590
H-Index Rankings
University / Institution:
# 193
Country:
# 2,726
Region:
# 37,721
World:
# 105,289
H-Index
Total:
44
Last 6 Year:
36
Last 6 Year/Total:
0.818
i10 Index
Total:
70
Last 6 Year:
58
Last 6 Year/Total:
0.829
Citation
Total:
10,672
Last 6 Year:
5,376
Last 6 Year/Total:
0.504
H-Index Rankings
University / Institution:
# 263
Country:
# 2,821
Region:
# 39,624
World:
# 110,565
H-Index
Total:
43
Last 6 Year:
37
Last 6 Year/Total:
0.860
i10 Index
Total:
79
Last 6 Year:
74
Last 6 Year/Total:
0.937
Citation
Total:
6,489
Last 6 Year:
4,092
Last 6 Year/Total:
0.631
Bas Donkers
Marketing
decision making
Machine Learning
econometrics
Text Analytics
H-Index Rankings
University / Institution:
# 213
Country:
# 2,841
Region:
# 39,997
World:
# 111,649
H-Index
Total:
43
Last 6 Year:
33
Last 6 Year/Total:
0.767
i10 Index
Total:
68
Last 6 Year:
54
Last 6 Year/Total:
0.794
Citation
Total:
8,943
Last 6 Year:
4,689
Last 6 Year/Total:
0.524
Edwin J. Nijssen
technology marketing
new product development
sales of new products
entrepreneurial marketing
relationship marketing
H-Index Rankings
University / Institution:
# 123
Country:
# 3,025
Region:
# 42,887
World:
# 119,191
H-Index
Total:
42
Last 6 Year:
29
Last 6 Year/Total:
0.690
i10 Index
Total:
66
Last 6 Year:
55
Last 6 Year/Total:
0.833
Citation
Total:
7,290
Last 6 Year:
2,615
Last 6 Year/Total:
0.359
Benedict Dellaert
Marketing
Behavioral Economics
Choice Architecture
Financial Decision Making
Sharing Economy
H-Index Rankings
University / Institution:
# 227
Country:
# 3,039
Region:
# 43,128
World:
# 119,779
H-Index
Total:
42
Last 6 Year:
27
Last 6 Year/Total:
0.643
i10 Index
Total:
89
Last 6 Year:
55
Last 6 Year/Total:
0.618
Citation
Total:
10,541
Last 6 Year:
4,146
Last 6 Year/Total:
0.393
Willem Verbeke
Sales @ Account Management
Socio-Consumer Neuromarketing
Omics
H-Index Rankings
University / Institution:
# 238
Country:
# 3,155
Region:
# 45,278
World:
# 125,606
H-Index
Total:
41
Last 6 Year:
29
Last 6 Year/Total:
0.707
i10 Index
Total:
66
Last 6 Year:
54
Last 6 Year/Total:
0.818
Citation
Total:
12,510
Last 6 Year:
5,281
Last 6 Year/Total:
0.422
H-Index Rankings
University / Institution:
# 250
Country:
# 3,262
Region:
# 47,156
World:
# 130,838
H-Index
Total:
40
Last 6 Year:
33
Last 6 Year/Total:
0.825
i10 Index
Total:
59
Last 6 Year:
49
Last 6 Year/Total:
0.831
Citation
Total:
10,898
Last 6 Year:
4,655
Last 6 Year/Total:
0.427
H-Index Rankings
University / Institution:
# 174
Country:
# 3,337
Region:
# 48,822
World:
# 135,025
H-Index
Total:
40
Last 6 Year:
23
Last 6 Year/Total:
0.575
i10 Index
Total:
55
Last 6 Year:
38
Last 6 Year/Total:
0.691
Citation
Total:
8,733
Last 6 Year:
2,928
Last 6 Year/Total:
0.335
Bob Fennis
consumer behavior
persuasion
social influence
self regulation
judgment and decision making
H-Index Rankings
University / Institution:
# 394
Country:
# 3,604
Region:
# 53,721
World:
# 148,712
H-Index
Total:
38
Last 6 Year:
27
Last 6 Year/Total:
0.711
i10 Index
Total:
62
Last 6 Year:
52
Last 6 Year/Total:
0.839
Citation
Total:
5,795
Last 6 Year:
3,045
Last 6 Year/Total:
0.525
Gaby Odekerken Schröder
Services Marketing
Service Design
Service Robots
Social Robotics
Healthcare
H-Index Rankings
University / Institution:
# 192
Country:
# 3,707
Region:
# 55,804
World:
# 154,415
H-Index
Total:
37
Last 6 Year:
32
Last 6 Year/Total:
0.865
i10 Index
Total:
63
Last 6 Year:
54
Last 6 Year/Total:
0.857
Citation
Total:
17,888
Last 6 Year:
8,201
Last 6 Year/Total:
0.458
H-Index Rankings
University / Institution:
# 345
Country:
# 3,744
Region:
# 56,398
World:
# 155,946
H-Index
Total:
37
Last 6 Year:
29
Last 6 Year/Total:
0.784
i10 Index
Total:
59
Last 6 Year:
55
Last 6 Year/Total:
0.932
Citation
Total:
5,635
Last 6 Year:
2,676
Last 6 Year/Total:
0.475
Dominik Mahr
Digital Innovation
Marketing Technology
Service Robots
Customer Cocreation
Extended Reality
H-Index Rankings
University / Institution:
# 211
Country:
# 4,036
Region:
# 62,431
World:
# 171,996
H-Index
Total:
35
Last 6 Year:
33
Last 6 Year/Total:
0.943
i10 Index
Total:
53
Last 6 Year:
50
Last 6 Year/Total:
0.943
Citation
Total:
7,801
Last 6 Year:
6,770
Last 6 Year/Total:
0.868
Guda Van Noort
Persuasion & New Media
algorithmic persuasion
social media
marketing communications
privacy
H-Index Rankings
University / Institution:
# 325
Country:
# 4,051
Region:
# 62,677
World:
# 172,832
H-Index
Total:
35
Last 6 Year:
31
Last 6 Year/Total:
0.886
i10 Index
Total:
53
Last 6 Year:
47
Last 6 Year/Total:
0.887
Citation
Total:
6,920
Last 6 Year:
5,112
Last 6 Year/Total:
0.739
H-Index Rankings
University / Institution:
# 402
Country:
# 4,498
Region:
# 71,928
World:
# 198,171
H-Index
Total:
33
Last 6 Year:
24
Last 6 Year/Total:
0.727
i10 Index
Total:
63
Last 6 Year:
41
Last 6 Year/Total:
0.651
Citation
Total:
4,804
Last 6 Year:
2,497
Last 6 Year/Total:
0.520
Efthymios Constantinides
Internet Marketing
Digital Marketing
Marketing Communications
Neuromarketing
Electronic Commerce
H-Index Rankings
University / Institution:
# 203
Country:
# 4,674
Region:
# 75,598
World:
# 208,261
H-Index
Total:
32
Last 6 Year:
26
Last 6 Year/Total:
0.813
i10 Index
Total:
49
Last 6 Year:
42
Last 6 Year/Total:
0.857
Citation
Total:
10,082
Last 6 Year:
4,775
Last 6 Year/Total:
0.474
H-Index Rankings
University / Institution:
# 489
Country:
# 4,690
Region:
# 75,872
World:
# 208,982
H-Index
Total:
32
Last 6 Year:
25
Last 6 Year/Total:
0.781
i10 Index
Total:
57
Last 6 Year:
34
Last 6 Year/Total:
0.596
Citation
Total:
6,996
Last 6 Year:
2,500
Last 6 Year/Total:
0.357
Henry Robben
marketing strategy
innovation management
entrepreneurship
H-Index Rankings
University / Institution:
# 1
Country:
# 4,763
Region:
# 77,405
World:
# 212,964
H-Index
Total:
32
Last 6 Year:
21
Last 6 Year/Total:
0.656
i10 Index
Total:
46
Last 6 Year:
27
Last 6 Year/Total:
0.587
Citation
Total:
7,409
Last 6 Year:
2,016
Last 6 Year/Total:
0.272
H-Index Rankings
University / Institution:
# 586
Country:
# 4,914
Region:
# 80,164
World:
# 220,664
H-Index
Total:
31
Last 6 Year:
26
Last 6 Year/Total:
0.839
i10 Index
Total:
45
Last 6 Year:
40
Last 6 Year/Total:
0.889
Citation
Total:
4,126
Last 6 Year:
2,832
Last 6 Year/Total:
0.686
AD Scientific Index - World Scientists Rankings - 2024 H INDEX i10 INDEX CITATION
University /
Institution
Country Region World Name Country University / Institution Subject Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total
62 513 5,638 16,702
Netherlands Netherlands University of Groningen University of Groningen Business & Management / Marketing

digital business | omni-channel | customer experience | big data | sustainability |

83 62 0.747 145 127 0.876 55,553 33,148 0.597
25 999 11,412 33,232
Netherlands Netherlands University of Twente University of Twente Business & Management / Marketing

Design | Design Science | Brand Management | Research Methods | Information Systems |

67 59 0.881 125 116 0.928 92,791 71,611 0.772
73 1,112 12,696 36,774
Netherlands Netherlands Maastricht University Maastricht University Business & Management / Marketing

Services Marketing and Management | Digital Marketing and Social Media | Supply Chain Management | Innovation and New Technologies |

65 49 0.754 128 89 0.695 35,955 16,650 0.463
188 1,666 20,844 59,703
Netherlands Netherlands University of Groningen University of Groningen Business & Management / Marketing

Marketing | CRM | retailing | customer behavior | modelling |

55 43 0.782 86 74 0.860 13,768 7,128 0.518
94 1,896 24,598 69,869
Netherlands Netherlands Delft University of Technology Delft University of Technology Business & Management / Marketing

New Product Marketing |

52 38 0.731 73 62 0.849 19,327 12,824 0.664
174 2,251 30,159 84,856
Netherlands Netherlands Erasmus University Erasmus University Business & Management / Communications and Media Studies

Digital media and well-being | strategic communication | social marketing | social networks | young consumers |

48 42 0.875 95 86 0.905 9,618 5,289 0.550
230 2,503 34,095 95,599
Netherlands Netherlands Wageningen University & Research Centre Wageningen University & Research Centre Business & Management / Marketing

consumer behaviour | new technologies | food |

46 34 0.739 101 85 0.842 7,657 4,521 0.590
193 2,726 37,721 105,289
Netherlands Netherlands VU University of Amsterdam VU University of Amsterdam Business & Management / Marketing

marketing | advertising | branding | word of mouth | consumer behavior |

44 36 0.818 70 58 0.829 10,672 5,376 0.504
263 2,821 39,624 110,565
Netherlands Netherlands Wageningen University & Research Centre Wageningen University & Research Centre Business & Management / Marketing

Consumer behaviour | Sensory Science |

43 37 0.860 79 74 0.937 6,489 4,092 0.631
213 2,841 39,997 111,649
Netherlands Netherlands Erasmus University Erasmus University Business & Management / Marketing

Marketing | decision making | Machine Learning | econometrics | Text Analytics |

43 33 0.767 68 54 0.794 8,943 4,689 0.524
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123 3,025 42,887 119,191
Netherlands Netherlands Eindhoven University of Technology Eindhoven University of Technology Business & Management / Marketing

technology marketing | new product development | sales of new products | entrepreneurial marketing | relationship marketing |

42 29 0.690 66 55 0.833 7,290 2,615 0.359
227 3,039 43,128 119,779
Netherlands Netherlands Erasmus University Erasmus University Business & Management / Marketing

Marketing | Behavioral Economics | Choice Architecture | Financial Decision Making | Sharing Economy |

42 27 0.643 89 55 0.618 10,541 4,146 0.393
238 3,155 45,278 125,606
Netherlands Netherlands Erasmus University Erasmus University Business & Management / Marketing

Sales @ Account Management | Socio-Consumer Neuromarketing | Omics |

41 29 0.707 66 54 0.818 12,510 5,281 0.422
250 3,262 47,156 130,838
Netherlands Netherlands Erasmus University Erasmus University Business & Management / Marketing

Neuroeconomics | consumer behavior |

40 33 0.825 59 49 0.831 10,898 4,655 0.427
174 3,337 48,822 135,025
Netherlands Netherlands Maastricht University Maastricht University Business & Management / Marketing

service innovation and marketing |

40 23 0.575 55 38 0.691 8,733 2,928 0.335
394 3,604 53,721 148,712
Netherlands Netherlands University of Groningen University of Groningen Business & Management / Marketing

consumer behavior | persuasion | social influence | self regulation | judgment and decision making |

38 27 0.711 62 52 0.839 5,795 3,045 0.525
192 3,707 55,804 154,415
Netherlands Netherlands Maastricht University Maastricht University Business & Management / Marketing

Services Marketing | Service Design | Service Robots | Social Robotics | Healthcare |

37 32 0.865 63 54 0.857 17,888 8,201 0.458
345 3,744 56,398 155,946
Netherlands Netherlands Wageningen University & Research Centre Wageningen University & Research Centre Business & Management / Marketing

consumer research | public health nutrition | health psychology |

37 29 0.784 59 55 0.932 5,635 2,676 0.475
211 4,036 62,431 171,996
Netherlands Netherlands Maastricht University Maastricht University Business & Management / Marketing

Digital Innovation | Marketing Technology | Service Robots | Customer Cocreation | Extended Reality |

35 33 0.943 53 50 0.943 7,801 6,770 0.868
325 4,051 62,677 172,832
Netherlands Netherlands University of Amsterdam University of Amsterdam Business & Management / Marketing

Persuasion & New Media | algorithmic persuasion | social media | marketing communications | privacy |

35 31 0.886 53 47 0.887 6,920 5,112 0.739
402 4,498 71,928 198,171
Netherlands Netherlands Wageningen University & Research Centre Wageningen University & Research Centre Business & Management / Marketing

consumer behaviour | marketing research | multivariate data analysis |

33 24 0.727 63 41 0.651 4,804 2,497 0.520
203 4,674 75,598 208,261
Netherlands Netherlands University of Twente University of Twente Business & Management / Marketing

Internet Marketing | Digital Marketing | Marketing Communications | Neuromarketing | Electronic Commerce |

32 26 0.813 49 42 0.857 10,082 4,775 0.474
489 4,690 75,872 208,982
Netherlands Netherlands University of Groningen University of Groningen Business & Management / Marketing

32 25 0.781 57 34 0.596 6,996 2,500 0.357
1 4,763 77,405 212,964
Netherlands Netherlands Nyenrode Business University Nyenrode Business University Business & Management / Marketing

marketing strategy | innovation management | entrepreneurship |

32 21 0.656 46 27 0.587 7,409 2,016 0.272
586 4,914 80,164 220,664
Netherlands Netherlands Utrecht University Utrecht University Business & Management / Marketing

survey | marketing | sociology |

31 26 0.839 45 40 0.889 4,126 2,832 0.686