University, Subject, Country, Region, World

Northwestern University Scientists Business & Management / Marketing Rankings 2024

Edward C Malthouse
Media management
recommender systems
customer engagement
services
interactive marketing
H-Index Rankings
University / Institution:
# 149
Country:
# 21,078
Region:
# 23,517
World:
# 52,587
H-Index
Total:
57
Last 6 Year:
47
Last 6 Year/Total:
0.825
i10 Index
Total:
121
Last 6 Year:
98
Last 6 Year/Total:
0.810
Citation
Total:
17,070
Last 6 Year:
9,791
Last 6 Year/Total:
0.574
Neal Roese
counterfactual thinking
regret
hindsight bias
expectancy
H-Index Rankings
University / Institution:
# 171
Country:
# 25,369
Region:
# 28,397
World:
# 65,276
H-Index
Total:
53
Last 6 Year:
36
Last 6 Year/Total:
0.679
i10 Index
Total:
78
Last 6 Year:
63
Last 6 Year/Total:
0.808
Citation
Total:
16,851
Last 6 Year:
4,948
Last 6 Year/Total:
0.294
H-Index Rankings
University / Institution:
# 172
Country:
# 25,665
Region:
# 28,738
World:
# 66,195
H-Index
Total:
53
Last 6 Year:
30
Last 6 Year/Total:
0.566
i10 Index
Total:
104
Last 6 Year:
61
Last 6 Year/Total:
0.587
Citation
Total:
19,999
Last 6 Year:
5,360
Last 6 Year/Total:
0.268
S Venus Jin
Artificial Intelligence
Human-Machine-Interaction
Social Media
Influencer Marketing
Brand
H-Index Rankings
University / Institution:
# 230
Country:
# 37,276
Region:
# 41,978
World:
# 102,596
H-Index
Total:
44
Last 6 Year:
38
Last 6 Year/Total:
0.864
i10 Index
Total:
67
Last 6 Year:
57
Last 6 Year/Total:
0.851
Citation
Total:
9,950
Last 6 Year:
7,094
Last 6 Year/Total:
0.713
H-Index Rankings
University / Institution:
# 233
Country:
# 37,956
Region:
# 42,762
World:
# 104,999
H-Index
Total:
44
Last 6 Year:
29
Last 6 Year/Total:
0.659
i10 Index
Total:
64
Last 6 Year:
41
Last 6 Year/Total:
0.641
Citation
Total:
15,185
Last 6 Year:
3,061
Last 6 Year/Total:
0.202
Alice Tybout
Consumer Information Processing
Categorization
Brand Scandals
Philosophy of Science
H-Index Rankings
University / Institution:
# 271
Country:
# 46,092
Region:
# 52,048
World:
# 132,400
H-Index
Total:
40
Last 6 Year:
22
Last 6 Year/Total:
0.550
i10 Index
Total:
63
Last 6 Year:
40
Last 6 Year/Total:
0.635
Citation
Total:
13,889
Last 6 Year:
2,823
Last 6 Year/Total:
0.203
H-Index Rankings
University / Institution:
# 316
Country:
# 55,139
Region:
# 62,341
World:
# 164,221
H-Index
Total:
36
Last 6 Year:
24
Last 6 Year/Total:
0.667
i10 Index
Total:
57
Last 6 Year:
30
Last 6 Year/Total:
0.526
Citation
Total:
14,567
Last 6 Year:
3,310
Last 6 Year/Total:
0.227
H-Index Rankings
University / Institution:
# 327
Country:
# 57,421
Region:
# 64,920
World:
# 172,313
H-Index
Total:
35
Last 6 Year:
26
Last 6 Year/Total:
0.743
i10 Index
Total:
44
Last 6 Year:
40
Last 6 Year/Total:
0.909
Citation
Total:
8,944
Last 6 Year:
3,957
Last 6 Year/Total:
0.442
H-Index Rankings
University / Institution:
# 453
Country:
# 82,389
Region:
# 93,281
World:
# 265,122
H-Index
Total:
28
Last 6 Year:
20
Last 6 Year/Total:
0.714
i10 Index
Total:
36
Last 6 Year:
22
Last 6 Year/Total:
0.611
Citation
Total:
7,072
Last 6 Year:
1,827
Last 6 Year/Total:
0.258
Florian Zettelmeyer
Economics
Marketing
Data Science
Big Data
Automotive industry
H-Index Rankings
University / Institution:
# 475
Country:
# 86,453
Region:
# 97,869
World:
# 281,048
H-Index
Total:
27
Last 6 Year:
20
Last 6 Year/Total:
0.741
i10 Index
Total:
39
Last 6 Year:
24
Last 6 Year/Total:
0.615
Citation
Total:
5,545
Last 6 Year:
1,703
Last 6 Year/Total:
0.307
Ashlee Humphreys
legitimacy
emergence of markets
sustainability
automated content analysis
co-creation
H-Index Rankings
University / Institution:
# 700
Country:
# 126,549
Region:
# 142,979
World:
# 437,721
H-Index
Total:
20
Last 6 Year:
18
Last 6 Year/Total:
0.900
i10 Index
Total:
26
Last 6 Year:
23
Last 6 Year/Total:
0.885
Citation
Total:
4,567
Last 6 Year:
3,097
Last 6 Year/Total:
0.678
Vijay Viswanathan
Marketing Strategy
Data Science
Customer Engagement
Loyalty Programs
H-Index Rankings
University / Institution:
# 764
Country:
# 136,884
Region:
# 154,549
World:
# 478,947
H-Index
Total:
19
Last 6 Year:
15
Last 6 Year/Total:
0.789
i10 Index
Total:
22
Last 6 Year:
20
Last 6 Year/Total:
0.909
Citation
Total:
1,564
Last 6 Year:
1,270
Last 6 Year/Total:
0.812
Brett R Gordon
Empirical Industrial Organization
Causal Inference
Experimentation
Advertising
Pricing
H-Index Rankings
University / Institution:
# 813
Country:
# 145,117
Region:
# 163,728
World:
# 511,154
H-Index
Total:
18
Last 6 Year:
15
Last 6 Year/Total:
0.833
i10 Index
Total:
18
Last 6 Year:
16
Last 6 Year/Total:
0.889
Citation
Total:
2,174
Last 6 Year:
1,220
Last 6 Year/Total:
0.561
H-Index Rankings
University / Institution:
# 829
Country:
# 148,721
Region:
# 167,781
World:
# 527,450
H-Index
Total:
18
Last 6 Year:
9
Last 6 Year/Total:
0.500
i10 Index
Total:
25
Last 6 Year:
7
Last 6 Year/Total:
0.280
Citation
Total:
2,186
Last 6 Year:
327
Last 6 Year/Total:
0.150
H-Index Rankings
University / Institution:
# 1,156
Country:
# 194,379
Region:
# 218,387
World:
# 709,981
H-Index
Total:
13
Last 6 Year:
13
Last 6 Year/Total:
1.000
i10 Index
Total:
13
Last 6 Year:
13
Last 6 Year/Total:
1.000
Citation
Total:
1,137
Last 6 Year:
972
Last 6 Year/Total:
0.855
H-Index Rankings
University / Institution:
# 1,212
Country:
# 204,854
Region:
# 230,016
World:
# 755,034
H-Index
Total:
12
Last 6 Year:
12
Last 6 Year/Total:
1.000
i10 Index
Total:
14
Last 6 Year:
13
Last 6 Year/Total:
0.929
Citation
Total:
1,130
Last 6 Year:
782
Last 6 Year/Total:
0.692
Jonathan Copulsky
Marketing
marketing technology
branding
brand risk
brand strategy
H-Index Rankings
University / Institution:
# 1,215
Country:
# 205,404
Region:
# 230,619
World:
# 757,312
H-Index
Total:
12
Last 6 Year:
12
Last 6 Year/Total:
1.000
i10 Index
Total:
13
Last 6 Year:
13
Last 6 Year/Total:
1.000
Citation
Total:
1,694
Last 6 Year:
1,218
Last 6 Year/Total:
0.719
Michelle F Weinberger
Consumer Culture
Sociology of Consumption
Gift Giving
Ritual
Social Class
H-Index Rankings
University / Institution:
# 1,357
Country:
# 229,565
Region:
# 257,287
World:
# 860,612
H-Index
Total:
10
Last 6 Year:
10
Last 6 Year/Total:
1.000
i10 Index
Total:
11
Last 6 Year:
10
Last 6 Year/Total:
0.909
Citation
Total:
802
Last 6 Year:
546
Last 6 Year/Total:
0.681
H-Index Rankings
University / Institution:
# 1,658
Country:
# 294,705
Region:
# 329,811
World:
# 1,287,343
H-Index
Total:
4
Last 6 Year:
3
Last 6 Year/Total:
0.750
i10 Index
Total:
2
Last 6 Year:
0
Last 6 Year/Total:
0.000
Citation
Total:
69
Last 6 Year:
21
Last 6 Year/Total:
0.304
H-Index Rankings
University / Institution:
# 1,690
Country:
# 301,153
Region:
# 337,196
World:
# 1,353,727
H-Index
Total:
3
Last 6 Year:
3
Last 6 Year/Total:
1.000
i10 Index
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
Citation
Total:
26
Last 6 Year:
26
Last 6 Year/Total:
1.000
H-Index Rankings
University / Institution:
# 1,709
Country:
# 305,627
Region:
# 342,289
World:
# 1,406,160
H-Index
Total:
2
Last 6 Year:
2
Last 6 Year/Total:
1.000
i10 Index
Total:
2
Last 6 Year:
1
Last 6 Year/Total:
0.500
Citation
Total:
45
Last 6 Year:
31
Last 6 Year/Total:
0.689
Emily Ko
Marketing
consumer analytics
machine learning
text mining
H-Index Rankings
University / Institution:
# 1,710
Country:
# 305,725
Region:
# 342,401
World:
# 1,406,930
H-Index
Total:
2
Last 6 Year:
2
Last 6 Year/Total:
1.000
i10 Index
Total:
2
Last 6 Year:
1
Last 6 Year/Total:
0.500
Citation
Total:
41
Last 6 Year:
33
Last 6 Year/Total:
0.805
H-Index Rankings
University / Institution:
# 1,725
Country:
# 308,510
Region:
# 345,636
World:
# 1,436,165
H-Index
Total:
2
Last 6 Year:
2
Last 6 Year/Total:
1.000
i10 Index
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
Citation
Total:
18
Last 6 Year:
18
Last 6 Year/Total:
1.000
H-Index Rankings
University / Institution:
# 1,743
Country:
# 311,538
Region:
# 349,141
World:
# 1,485,630
H-Index
Total:
2
Last 6 Year:
2
Last 6 Year/Total:
1.000
i10 Index
Total:
0
Last 6 Year:
0
Last 6 Year/Total:
0
Citation
Total:
5
Last 6 Year:
5
Last 6 Year/Total:
1.000
H-Index Rankings
University / Institution:
# 1,751
Country:
# 313,191
Region:
# 351,007
World:
# 1,505,121
H-Index
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
i10 Index
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
Citation
Total:
501
Last 6 Year:
142
Last 6 Year/Total:
0.283
Kevin Mctigue
Marketing Strategy
Advertising
Digital Communications
Brand Management
H-Index Rankings
University / Institution:
# 1,760
Country:
# 315,043
Region:
# 353,123
World:
# 1,520,902
H-Index
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
i10 Index
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
Citation
Total:
16
Last 6 Year:
16
Last 6 Year/Total:
1.000
H-Index Rankings
University / Institution:
# 1,794
Country:
# 320,196
Region:
# 358,941
World:
# 1,592,390
H-Index
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
i10 Index
Total:
0
Last 6 Year:
0
Last 6 Year/Total:
0
Citation
Total:
1
Last 6 Year:
1
Last 6 Year/Total:
1.000
AD Scientific Index - World Scientists Rankings - 2024 H INDEX i10 INDEX CITATION
University / Institution Country Region World Name Country University / Institution Subject Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total
149 21,078 23,517 52,587
United States Northwestern University Northwestern University Business & Management / Marketing

Media management | recommender systems | customer engagement | services | interactive marketing |

57 47 0.825 121 98 0.810 17,070 9,791 0.574
171 25,369 28,397 65,276
United States Northwestern University Northwestern University Business & Management / Marketing

counterfactual thinking | regret | hindsight bias | expectancy |

53 36 0.679 78 63 0.808 16,851 4,948 0.294
172 25,665 28,738 66,195
United States Northwestern University Northwestern University Business & Management / Marketing

consumer psychology | branding | media |

53 30 0.566 104 61 0.587 19,999 5,360 0.268
230 37,276 41,978 102,596
United States Northwestern University Northwestern University Business & Management / Marketing

Artificial Intelligence | Human-Machine-Interaction | Social Media | Influencer Marketing | Brand |

44 38 0.864 67 57 0.851 9,950 7,094 0.713
233 37,956 42,762 104,999
United States Northwestern University Northwestern University Business & Management / Marketing

Consumer Research |

44 29 0.659 64 41 0.641 15,185 3,061 0.202
271 46,092 52,048 132,400
United States Northwestern University Northwestern University Business & Management / Marketing

Consumer Information Processing | Categorization | Brand Scandals | Philosophy of Science |

40 22 0.550 63 40 0.635 13,889 2,823 0.203
316 55,139 62,341 164,221
United States Northwestern University Northwestern University Business & Management / Marketing

marketing | innovation | technology | e-commerce | digital |

36 24 0.667 57 30 0.526 14,567 3,310 0.227
327 57,421 64,920 172,313
United States Northwestern University Northwestern University Business & Management / Marketing

35 26 0.743 44 40 0.909 8,944 3,957 0.442
453 82,389 93,281 265,122
United States Northwestern University Northwestern University Business & Management / Marketing

Marketing |

28 20 0.714 36 22 0.611 7,072 1,827 0.258
475 86,453 97,869 281,048
United States Northwestern University Northwestern University Business & Management / Marketing

Economics | Marketing | Data Science | Big Data | Automotive industry |

27 20 0.741 39 24 0.615 5,545 1,703 0.307
Adscientificindex

Click for INSTITUTIONAL REGISTRATION and PREMIUM MEMBERSHIP advantages

700 126,549 142,979 437,721
United States Northwestern University Northwestern University Business & Management / Marketing

legitimacy | emergence of markets | sustainability | automated content analysis | co-creation |

20 18 0.900 26 23 0.885 4,567 3,097 0.678
764 136,884 154,549 478,947
United States Northwestern University Northwestern University Business & Management / Marketing

Marketing Strategy | Data Science | Customer Engagement | Loyalty Programs |

19 15 0.789 22 20 0.909 1,564 1,270 0.812
813 145,117 163,728 511,154
United States Northwestern University Northwestern University Business & Management / Marketing

Empirical Industrial Organization | Causal Inference | Experimentation | Advertising | Pricing |

18 15 0.833 18 16 0.889 2,174 1,220 0.561
829 148,721 167,781 527,450
United States Northwestern University Northwestern University Business & Management / Marketing

public relations | advertising | reputation | crisis management |

18 9 0.500 25 7 0.280 2,186 327 0.150
1,156 194,379 218,387 709,981
United States Northwestern University Northwestern University Business & Management / Marketing

market design | mechanism design | information design |

13 13 1.000 13 13 1.000 1,137 972 0.855
1,212 204,854 230,016 755,034
United States Northwestern University Northwestern University Business & Management / Marketing

Consumer Behavior |

12 12 1.000 14 13 0.929 1,130 782 0.692
1,215 205,404 230,619 757,312
United States Northwestern University Northwestern University Business & Management / Marketing

Marketing | marketing technology | branding | brand risk | brand strategy |

12 12 1.000 13 13 1.000 1,694 1,218 0.719
1,357 229,565 257,287 860,612
United States Northwestern University Northwestern University Business & Management / Marketing

Consumer Culture | Sociology of Consumption | Gift Giving | Ritual | Social Class |

10 10 1.000 11 10 0.909 802 546 0.681
1,658 294,705 329,811 1,287,343
United States Northwestern University Northwestern University Business & Management / Marketing

Market and Counterparty Credit Risk |

4 3 0.750 2 0 0.000 69 21 0.304
1,690 301,153 337,196 1,353,727
United States Northwestern University Northwestern University Business & Management / Marketing

Marketing |

3 3 1.000 1 1 1.000 26 26 1.000
1,709 305,627 342,289 1,406,160
United States Northwestern University Northwestern University Business & Management / Marketing

2 2 1.000 2 1 0.500 45 31 0.689
1,710 305,725 342,401 1,406,930
United States Northwestern University Northwestern University Business & Management / Marketing

Marketing | consumer analytics | machine learning | text mining |

2 2 1.000 2 1 0.500 41 33 0.805
1,725 308,510 345,636 1,436,165
United States Northwestern University Northwestern University Business & Management / Marketing

consumer behavior |

2 2 1.000 1 1 1.000 18 18 1.000
1,743 311,538 349,141 1,485,630
United States Northwestern University Northwestern University Business & Management / Marketing

Semiconductors | TCAD modelling |

2 2 1.000 0 0 0 5 5 1.000
1,751 313,191 351,007 1,505,121
United States Northwestern University Northwestern University Business & Management / Marketing

Marketing | Social marketing. |

1 1 1.000 1 1 1.000 501 142 0.283
1,760 315,043 353,123 1,520,902
United States Northwestern University Northwestern University Business & Management / Marketing

Marketing Strategy | Advertising | Digital Communications | Brand Management |

1 1 1.000 1 1 1.000 16 16 1.000
1,794 320,196 358,941 1,592,390
United States Northwestern University Northwestern University Business & Management / Marketing

consumer behavior | word of mouth | consumer and technology |

1 1 1.000 0 0 0 1 1 1.000