Citation Rankings
Highly Cited Researchers
ASEAN Social Sciences and Humanities Highly Cited Researchers 2.322 Scientists Citation Rankings - 2025
The Citation Rankings (Highly Cited Researchers) list highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection: 1
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
51,726
23,935
0.463
* Total Citation Counts Rankings
Ranking Based On Selection: 2
Marketing
Strategy
Operations
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
29,017
5,184
0.179
* Total Citation Counts Rankings
Ranking Based On Selection: 3
Marketing & Business Management
Research Method
MIS
Good Corporate Governance
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
18,657
17,748
0.951
* Total Citation Counts Rankings
Ranking Based On Selection: 4
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
17,776
5,961
0.335
* Total Citation Counts Rankings
Ranking Based On Selection: 5
Mobile Marketing
Mobile Tourism
Mobile Shopping
Mobile Learning
Mobile Payment
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16,584
14,046
0.847
* Total Citation Counts Rankings
Ranking Based On Selection: 6
Marketing
Consumer Behaviour
Responsible Tourism
Youth
Southeast Asia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16,529
15,503
0.938
* Total Citation Counts Rankings
Ranking Based On Selection: 7
Asian Marketing Practices & Perspectives
Brand Management
Cross-cultural Buying Behaviour
Retail Strategy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16,171
4,076
0.252
* Total Citation Counts Rankings
Ranking Based On Selection: 8
Consumer Behaviour
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
15,239
7,384
0.485
* Total Citation Counts Rankings
Ranking Based On Selection: 9
neuromarketing consumer neuroscience multisensory
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
13,589
2,606
0.192
* Total Citation Counts Rankings
Ranking Based On Selection: 10
Consumer Behavior
Strategic Marketing
Digital Marketing
Marketing
Social Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
13,232
8,190
0.619
* Total Citation Counts Rankings
Ranking Based On Selection: 11
Marketing Research
Consumer Behavior
Green Marketing
Islamic Marketing
Environment and Behaviour
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,592
8,087
0.642
* Total Citation Counts Rankings
Ranking Based On Selection: 12
International Marketing
Internet Marketing
Islamic Marketing and Consumer Behaviour
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10,537
6,740
0.640
* Total Citation Counts Rankings
Ranking Based On Selection: 13
consumer behavior
strategic marketing
marketing research
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,883
4,045
0.409
* Total Citation Counts Rankings
Ranking Based On Selection: 14
Marketing
Green Marketing
Tourism Marketing
Islamic Marketing
Consumer behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,320
6,528
0.700
* Total Citation Counts Rankings
Ranking Based On Selection: 15
Business
Management
Marketing
Service Management
Strategic Entreupreuneurship nt
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,094
6,060
0.666
* Total Citation Counts Rankings
Ranking Based On Selection: 16
Marketing
Retail
Customer Behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
8,262
6,717
0.813
* Total Citation Counts Rankings
Ranking Based On Selection: 17
Medical Tourism
Service Marketing
Higher Education
Technology Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,827
7,426
0.949
* Total Citation Counts Rankings
Ranking Based On Selection: 18
digital advertising
influencer marketing
social media
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,185
6,886
0.958
* Total Citation Counts Rankings
Ranking Based On Selection: 19
Marketing
Human Resource
Strategic Management
Business
Education
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,078
5,737
0.811
* Total Citation Counts Rankings
Ranking Based On Selection: 20
Consumer Ethics
Business Ethics
Green Behavior and Practices
Social Responsible Consumption
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,996
3,888
0.556
* Total Citation Counts Rankings
Ranking Based On Selection: 21
marketing
e-commerce
strategic management
entrepreneurship
multimedia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,934
3,327
0.480
* Total Citation Counts Rankings
Ranking Based On Selection: 22
Consumer Behavior
Marketing
Management
Business International
Brand Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,236
5,972
0.958
* Total Citation Counts Rankings
Ranking Based On Selection: 23
Inovasi dan Digitalisasi Organisasi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,864
5,848
0.997
* Total Citation Counts Rankings
Ranking Based On Selection: 24
marketing
business angel
venture capital
social enterprise
enterpreneurship
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,328
3,261
0.612
* Total Citation Counts Rankings
Ranking Based On Selection: 25
Marketing Management
Business
consumer behaviour
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,126
2,987
0.583
* Total Citation Counts Rankings
Rankings
9,774
54
22
Ranking Based On Selection: 1
Jochen Wirtz
National University of Singapore
Queenstown, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
51,726
23,935
0.463
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
* Total Citation Counts Rankings
Rankings
24,287
154
8
Ranking Based On Selection: 2
Nirmalya Kumar
Singapore Management University
Singapore, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
29,017
5,184
0.179
* Total Citation Counts Rankings
Rankings
45,718
71
1
Ranking Based On Selection: 3
Hapzi Ali
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
18,657
17,748
0.951
Marketing & Business Management
Research Method
MIS
Good Corporate Governance
* Total Citation Counts Rankings
Rankings
48,826
325
172
Ranking Based On Selection: 4
Swee Hoon Ang
National University of Singapore
Queenstown, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
17,776
5,961
0.335
* Total Citation Counts Rankings
Rankings
53,591
110
2
Ranking Based On Selection: 5
Garry Tan Wei Han
UCSI University
Kuala Lumpur, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16,584
14,046
0.847
Mobile Marketing
Mobile Tourism
Mobile Shopping
Mobile Learning
Mobile Payment
* Total Citation Counts Rankings
Rankings
53,855
111
3
Ranking Based On Selection: 6
Hiram Ting
UCSI University
Kuala Lumpur, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16,529
15,503
0.938
Marketing
Consumer Behaviour
Responsible Tourism
Youth
Southeast Asia
* Total Citation Counts Rankings
Rankings
55,505
362
196
Ranking Based On Selection: 7
Prem Shamdasani
National University of Singapore
Queenstown, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16,171
4,076
0.252
Asian Marketing Practices & Perspectives
Brand Management
Cross-cultural Buying Behaviour
Retail Strategy
* Total Citation Counts Rankings
Rankings
60,041
98
9
Ranking Based On Selection: 8
Basu Swastha Dharmmesta
Universitas Gadjah Mada
Sleman, Indonesia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
15,239
7,384
0.485
* Total Citation Counts Rankings
Rankings
69,671
468
151
Ranking Based On Selection: 9
Gemma Calvert
Nanyang Technological University
Jurong West, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
13,589
2,606
0.192
neuromarketing consumer neuroscience multisensory
* Total Citation Counts Rankings
Rankings
72,064
118
1
Ranking Based On Selection: 10
Ujang Sumarwan
IPB University
Bogor, Indonesia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
13,232
8,190
0.619
Consumer Behavior
Strategic Marketing
Digital Marketing
Marketing
Social Marketing
* Total Citation Counts Rankings
Rankings
76,576
188
1
Ranking Based On Selection: 11
Norazah Mohd Suki
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,592
8,087
0.642
Marketing Research
Consumer Behavior
Green Marketing
Islamic Marketing
Environment and Behaviour
* Total Citation Counts Rankings
Rankings
94,846
256
7
Ranking Based On Selection: 12
AKM Ahasanul Haque
International Islamic University of Malaysia
Kuala Lumpur, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10,537
6,740
0.640
International Marketing
Internet Marketing
Islamic Marketing and Consumer Behaviour
* Total Citation Counts Rankings
Rankings
102,126
197
1
Ranking Based On Selection: 13
Bilson Simamora
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,883
4,045
0.409
consumer behavior
strategic marketing
marketing research
* Total Citation Counts Rankings
Rankings
109,185
222
2
Ranking Based On Selection: 14
Dwi Suhartanto
Politeknik Negeri Bandung
Jawa Barat, Indonesia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,320
6,528
0.700
Marketing
Green Marketing
Tourism Marketing
Islamic Marketing
Consumer behavior
* Total Citation Counts Rankings
Rankings
112,251
234
12
Ranking Based On Selection: 15
Ratih Hurriyati
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,094
6,060
0.666
Business
Management
Marketing
Service Management
Strategic Entreupreuneurship nt
* Total Citation Counts Rankings
Rankings
124,986
284
1
Ranking Based On Selection: 16
Ryan Kurniawan
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
8,262
6,717
0.813
* Total Citation Counts Rankings
Rankings
132,684
423
3
Ranking Based On Selection: 17
Cham Tat Huei|Tat Huei Cham, Huei Cham Tat, Huei Tat Cham
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,827
7,426
0.949
Medical Tourism
Service Marketing
Higher Education
Technology Management
* Total Citation Counts Rankings
Rankings
145,466
977
333
Ranking Based On Selection: 18
Chen Lou
Nanyang Technological University
Jurong West, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,185
6,886
0.958
digital advertising
influencer marketing
social media
* Total Citation Counts Rankings
Rankings
147,777
364
3
Ranking Based On Selection: 19
Aditya Wardhana
Telkom University
Bandung, Indonesia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,078
5,737
0.811
Marketing
Human Resource
Strategic Management
Business
Education
* Total Citation Counts Rankings
Rankings
149,547
501
5
Ranking Based On Selection: 20
Lau Teck Chai
Taylor's University
Selangor, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,996
3,888
0.556
Consumer Ethics
Business Ethics
Green Behavior and Practices
Social Responsible Consumption
* Total Citation Counts Rankings
Rankings
150,954
378
1
Ranking Based On Selection: 21
Mohammad Suyanto
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,934
3,327
0.480
marketing
e-commerce
strategic management
entrepreneurship
multimedia
* Total Citation Counts Rankings
Rankings
168,443
464
1
Ranking Based On Selection: 22
Aditya Halim Perdana Kusuma Putra
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,236
5,972
0.958
Consumer Behavior
Marketing
Management
Business International
Brand Management
* Total Citation Counts Rankings
Rankings
179,103
509
1
Ranking Based On Selection: 23
Muhammad Yusuf
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,864
5,848
0.997
* Total Citation Counts Rankings
Rankings
196,783
106
2
Ranking Based On Selection: 24
Nguyen Thi Thu Trang
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,328
3,261
0.612
marketing
business angel
venture capital
social enterprise
enterpreneurship
* Total Citation Counts Rankings
Rankings
204,323
652
1
Ranking Based On Selection: 25
Tatik Suryani
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,126
2,987
0.583
Marketing Management
Business
consumer behaviour