Citation Rankings
Highly Cited Researchers
Business & Management / Marketing Highly Cited Researchers 109 Scientists Citation in Finland Rankings - 2025
The Citation Rankings (Highly Cited Researchers) list highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection: 1
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
123,906
28,220
0.228
* Total Citation Counts Rankings
Ranking Based On Selection: 2
consumer culture
cultural marketing strategy
services
economic development
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
41,836
11,772
0.281
* Total Citation Counts Rankings
Ranking Based On Selection: 3
Technology Management
Information Systems
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
27,628
15,369
0.556
* Total Citation Counts Rankings
Ranking Based On Selection: 4
market shaping
market innovation
business models
co-creation
engagement
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
21,002
7,868
0.375
* Total Citation Counts Rankings
Ranking Based On Selection: 5
Marketing
service management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
13,406
3,751
0.280
* Total Citation Counts Rankings
Ranking Based On Selection: 6
Value creation
customer engagement
customer experience
service research
B2B marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,953
9,047
0.698
* Total Citation Counts Rankings
Ranking Based On Selection: 7
evolution of data economy
my data
self-tracking
economics of sport
health and happiness
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
11,956
5,146
0.430
* Total Citation Counts Rankings
Ranking Based On Selection: 8
Consumer behaviour
Innovation adoption and resistance
Information management
Bank marketing
Quantitative modelling
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
11,923
6,008
0.504
* Total Citation Counts Rankings
Ranking Based On Selection: 9
Digital Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10,723
7,828
0.730
* Total Citation Counts Rankings
Ranking Based On Selection: 10
sustainable business markets
business networks
B2B marketing
visioning
process research methodology
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10,127
2,632
0.260
* Total Citation Counts Rankings
Ranking Based On Selection: 11
Service management
innovation
customer experience
marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,438
4,799
0.508
* Total Citation Counts Rankings
Ranking Based On Selection: 12
Marketing
Consumer behavior
Innovations
Service Design
Tourism
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,354
5,157
0.551
* Total Citation Counts Rankings
Ranking Based On Selection: 13
energy
consumption
innovations
sustainability
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
8,649
3,612
0.418
* Total Citation Counts Rankings
Ranking Based On Selection: 14
Service Marketing
Innovation
Social media marketing
advertising
consumer behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
8,234
4,074
0.495
* Total Citation Counts Rankings
Ranking Based On Selection: 15
International Marketing
International Entrepreneurship
International Business
Born Globals
International New Ventures
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,726
3,347
0.433
* Total Citation Counts Rankings
Ranking Based On Selection: 16
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,423
3,356
0.452
* Total Citation Counts Rankings
Ranking Based On Selection: 17
International Marketing
International Business
International Entrepreneurship
Marketing
Strategy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,986
3,527
0.505
* Total Citation Counts Rankings
Ranking Based On Selection: 18
Marketing
service management
customer management
B2B relationships
relationship dynamics
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,435
2,698
0.419
* Total Citation Counts Rankings
Ranking Based On Selection: 19
Influencers
Misinformation
hijacking
digital corporate communication
stakeholders
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,768
3,863
0.670
* Total Citation Counts Rankings
Ranking Based On Selection: 20
marketing and entrepreneurship in tourism
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,416
2,165
0.400
* Total Citation Counts Rankings
Ranking Based On Selection: 21
tourism business
information and communication technologies
market segmentation
customer research
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,365
3,874
0.722
* Total Citation Counts Rankings
Ranking Based On Selection: 22
B2B marketing
business networks
sustainability
corporate branding
time and process research
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,360
1,580
0.295
* Total Citation Counts Rankings
Ranking Based On Selection: 23
Personas
Technology
Marketing
NLP
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,278
5,009
0.949
* Total Citation Counts Rankings
Ranking Based On Selection: 24
Strategy
Customer experience
Marketing
Customer data
Retailing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,804
3,773
0.785
* Total Citation Counts Rankings
Ranking Based On Selection: 25
Digial marketing/consumer behaviour
shared/platform economy
digital transf.
digital payments
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,715
3,687
0.782
* Total Citation Counts Rankings
Rankings
2,104
12
1
Ranking Based On Selection: 1
Christian Grönroos
Hanken School of Economics
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
123,906
28,220
0.228
* Total Citation Counts Rankings
Rankings
13,634
56
9
Ranking Based On Selection: 2
Eric Arnould
Aalto University
Espoo, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
41,836
11,772
0.281
consumer culture
cultural marketing strategy
services
economic development
* Total Citation Counts Rankings
Rankings
26,017
122
8
Ranking Based On Selection: 3
Heikki Karjaluoto
Jyväskylä University
Jyväskylä, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
27,628
15,369
0.556
Technology Management
Information Systems
Marketing
* Total Citation Counts Rankings
Rankings
38,776
178
4
Ranking Based On Selection: 4
Kaj Storbacka
Hanken School of Economics
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
21,002
7,868
0.375
market shaping
market innovation
business models
co-creation
engagement
* Total Citation Counts Rankings
Rankings
70,712
372
6
Ranking Based On Selection: 5
Tore Strandvik
Hanken School of Economics
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
13,406
3,751
0.280
* Total Citation Counts Rankings
Rankings
73,852
391
36
Ranking Based On Selection: 6
Elina Jaakkola
University of Turku
Turku, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,953
9,047
0.698
Value creation
customer engagement
customer experience
service research
B2B marketing
* Total Citation Counts Rankings
Rankings
81,418
435
139
Ranking Based On Selection: 7
Mika Pantzar
University of Helsinki
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
11,956
5,146
0.430
evolution of data economy
my data
self-tracking
economics of sport
health and happiness
* Total Citation Counts Rankings
Rankings
81,684
437
36
Ranking Based On Selection: 8
Tommi Laukkanen
University of Eastern Finland
Joensuu, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
11,923
6,008
0.504
Consumer behaviour
Innovation adoption and resistance
Information management
Bank marketing
Quantitative modelling
* Total Citation Counts Rankings
Rankings
92,805
508
162
Ranking Based On Selection: 9
Jari Salo
University of Helsinki
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10,723
7,828
0.730
* Total Citation Counts Rankings
Rankings
99,092
559
54
Ranking Based On Selection: 10
Aino Halinen
University of Turku
Turku, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10,127
2,632
0.260
sustainable business markets
business networks
B2B marketing
visioning
process research methodology
* Total Citation Counts Rankings
Rankings
107,419
621
11
Ranking Based On Selection: 11
Kristina Heinonen
Hanken School of Economics
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,438
4,799
0.508
Service management
innovation
customer experience
marketing
* Total Citation Counts Rankings
Rankings
108,526
628
12
Ranking Based On Selection: 12
Peter Björk
Hanken School of Economics
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
9,354
5,157
0.551
Marketing
Consumer behavior
Innovations
Service Design
Tourism
* Total Citation Counts Rankings
Rankings
118,572
687
209
Ranking Based On Selection: 13
Eva Heiskanen
University of Helsinki
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
8,649
3,612
0.418
energy
consumption
innovations
sustainability
* Total Citation Counts Rankings
Rankings
125,184
730
14
Ranking Based On Selection: 14
Johanna Gummerus
Hanken School of Economics
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
8,234
4,074
0.495
Service Marketing
Innovation
Social media marketing
advertising
consumer behavior
* Total Citation Counts Rankings
Rankings
134,287
772
17
Ranking Based On Selection: 15
Sami Saarenketo
Lappeenranta University of Technology
Lappeenranta, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,726
3,347
0.433
International Marketing
International Entrepreneurship
International Business
Born Globals
International New Ventures
* Total Citation Counts Rankings
Rankings
140,245
807
79
Ranking Based On Selection: 16
Pia Hurmelinna Laukkanen
University of Oulu
Oulu, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,423
3,356
0.452
* Total Citation Counts Rankings
Rankings
149,474
858
19
Ranking Based On Selection: 17
Olli Kuivalainen
Lappeenranta University of Technology
Lappeenranta, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,986
3,527
0.505
International Marketing
International Business
International Entrepreneurship
Marketing
Strategy
* Total Citation Counts Rankings
Rankings
162,801
938
17
Ranking Based On Selection: 18
Maria Holmlund
Hanken School of Economics
Helsinki, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,435
2,698
0.419
Marketing
service management
customer management
B2B relationships
relationship dynamics
* Total Citation Counts Rankings
Rankings
181,781
1,069
87
Ranking Based On Selection: 19
Vilma Luoma aho
Jyväskylä University
Jyväskylä, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,768
3,863
0.670
Influencers
Misinformation
hijacking
digital corporate communication
stakeholders
* Total Citation Counts Rankings
Rankings
193,224
1,158
88
Ranking Based On Selection: 20
Raija Komppula
University of Eastern Finland
Joensuu, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,416
2,165
0.400
marketing and entrepreneurship in tourism
* Total Citation Counts Rankings
Rankings
195,082
1,175
90
Ranking Based On Selection: 21
Juho Pesonen
University of Eastern Finland
Joensuu, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,365
3,874
0.722
tourism business
information and communication technologies
market segmentation
customer research
* Total Citation Counts Rankings
Rankings
195,259
1,176
28
Ranking Based On Selection: 22
Jan Ake Tornroos
Abo Akademi University
Turku, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,360
1,580
0.295
B2B marketing
business networks
sustainability
corporate branding
time and process research
* Total Citation Counts Rankings
Rankings
198,154
1,192
113
Ranking Based On Selection: 23
Joni Salminen
University of Turku
Turku, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,278
5,009
0.949
* Total Citation Counts Rankings
Rankings
217,066
1,321
98
Ranking Based On Selection: 24
Hannu Saarijärvi
Tampere University
Tampere, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,804
3,773
0.785
Strategy
Customer experience
Marketing
Customer data
Retailing
* Total Citation Counts Rankings
Rankings
220,908
1,340
107
Ranking Based On Selection: 25
Aijaz A Shaikh
Jyväskylä University
Jyväskylä, Finland
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,715
3,687
0.782
Digial marketing/consumer behaviour
shared/platform economy
digital transf.
digital payments