Citation Rankings
Highly Cited Researchers
Business & Management / Marketing Highly Cited Researchers 77 Scientists Citation in Saudi Arabia Rankings - 2025
The Citation Rankings (Highly Cited Researchers) list highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection: 1
Marketing
e-business
strategy
consumer behaviour
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,214
2,850
0.395
* Total Citation Counts Rankings
Ranking Based On Selection: 2
Customer Engagement
Consumer Engagement
Brand Experience
Online Brand Communities
CSR
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,941
6,301
0.908
* Total Citation Counts Rankings
Ranking Based On Selection: 3
Marketing
Data Analysis
Consumer Behavior
Marketing 4.0
Digital Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,326
3,248
0.977
* Total Citation Counts Rankings
Ranking Based On Selection: 4
Entrepreneurship
Technology Adoption & Diffusion
Service Quality
Competitive Strategy and Strategic Positioning
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,563
1,956
0.763
* Total Citation Counts Rankings
Ranking Based On Selection: 5
User Experience and engagement in videogaming
Consumer Behavior/Psychology perspectives
HCI
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,942
1,892
0.974
* Total Citation Counts Rankings
Ranking Based On Selection: 6
CRM
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,595
1,303
0.817
* Total Citation Counts Rankings
Ranking Based On Selection: 7
E-marketing
Marketing ethics
Marketing in developing countries
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,323
1,007
0.761
* Total Citation Counts Rankings
Ranking Based On Selection: 8
consumer behavior
corporate credibility
attitude and attitude brand and purchase intention
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,279
847
0.662
* Total Citation Counts Rankings
Ranking Based On Selection: 9
Marketing
Consumer behavior
Service Marketing
E-Marketing
Structural equation modelling
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,276
976
0.765
* Total Citation Counts Rankings
Ranking Based On Selection: 10
Marketing
Hospitality
Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,068
385
0.360
* Total Citation Counts Rankings
Ranking Based On Selection: 11
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,061
811
0.764
* Total Citation Counts Rankings
Ranking Based On Selection: 12
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
957
409
0.427
* Total Citation Counts Rankings
Ranking Based On Selection: 13
E-Marketing
Tourism Marketing
Bank Marketing
Advertising
Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
946
393
0.415
* Total Citation Counts Rankings
Ranking Based On Selection: 14
Marketing Strategy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
904
545
0.603
* Total Citation Counts Rankings
Ranking Based On Selection: 15
Consumer behavior
Green Marketing
E-commerce
Management
E-learning.
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
701
663
0.946
* Total Citation Counts Rankings
Ranking Based On Selection: 16
Marketing Management
E-commerce and M-commerce
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
699
467
0.668
* Total Citation Counts Rankings
Ranking Based On Selection: 17
Consumer Behavior
service quality
tourism marketing. cross-cultural issues in marketing a
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
656
220
0.335
* Total Citation Counts Rankings
Ranking Based On Selection: 18
Marketing
Product Placement
Consumer Behaviour
Entrepreneurship
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
622
618
0.994
* Total Citation Counts Rankings
Ranking Based On Selection: 19
Digital Marketing / Mobile marketing / Consumer behaviour / Chatbot /Blockchain / A I
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
586
382
0.652
* Total Citation Counts Rankings
Ranking Based On Selection: 20
CSR
Philanthropy
Marketing Ethics
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
534
521
0.976
* Total Citation Counts Rankings
Ranking Based On Selection: 21
Business Management
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
533
492
0.923
* Total Citation Counts Rankings
Ranking Based On Selection: 22
Consumer Behaviour
Customer Engagement
Digital Entrepreneurship
Metaverse
Social Media Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
411
409
0.995
* Total Citation Counts Rankings
Ranking Based On Selection: 23
Marketing de la distribution - Comportement du Consommateur - Attachement au lieu
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
389
100
0.257
* Total Citation Counts Rankings
Ranking Based On Selection: 24
Marketing
Consumer Behaviour
Customer Satisfaction
Insurance
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
387
254
0.656
* Total Citation Counts Rankings
Ranking Based On Selection: 25
Ecommerce Marketing
Social Media Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
373
358
0.960
* Total Citation Counts Rankings
Rankings
144,557
450
37
Ranking Based On Selection: 1
M Sadiq Sohail
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,214
2,850
0.395
Marketing
e-business
strategy
consumer behaviour
* Total Citation Counts Rankings
Rankings
150,469
477
9
Ranking Based On Selection: 2
Jamid Ul Islam
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,941
6,301
0.908
Customer Engagement
Consumer Engagement
Brand Experience
Online Brand Communities
CSR
* Total Citation Counts Rankings
Rankings
301,574
1,214
1
Ranking Based On Selection: 3
Ganesh Dash
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,326
3,248
0.977
Marketing
Data Analysis
Consumer Behavior
Marketing 4.0
Digital Marketing
* Total Citation Counts Rankings
Rankings
372,607
1,626
22
Ranking Based On Selection: 4
Abdul Rahim Abu Bakar
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,563
1,956
0.763
Entrepreneurship
Technology Adoption & Diffusion
Service Quality
Competitive Strategy and Strategic Positioning
* Total Citation Counts Rankings
Rankings
457,283
2,195
170
Ranking Based On Selection: 5
Amir Zaib Abbasi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,942
1,892
0.974
User Experience and engagement in videogaming
Consumer Behavior/Psychology perspectives
HCI
* Total Citation Counts Rankings
Rankings
522,515
2,642
484
Ranking Based On Selection: 6
Mohammad Almotairi
King Saud University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,595
1,303
0.817
* Total Citation Counts Rankings
Rankings
586,848
3,066
33
Ranking Based On Selection: 7
Abdel Monim Shaltoni
Alfaisal University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,323
1,007
0.761
E-marketing
Marketing ethics
Marketing in developing countries
* Total Citation Counts Rankings
Rankings
598,720
3,144
24
Ranking Based On Selection: 8
Methaq Ahmed Sallam
Najran University
Najran, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,279
847
0.662
consumer behavior
corporate credibility
attitude and attitude brand and purchase intention
* Total Citation Counts Rankings
Rankings
599,476
3,146
61
Ranking Based On Selection: 9
Ahmad Zamil
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,276
976
0.765
Marketing
Consumer behavior
Service Marketing
E-Marketing
Structural equation modelling
* Total Citation Counts Rankings
Rankings
663,152
3,646
1
Ranking Based On Selection: 10
Muhammad Asad Sadi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,068
385
0.360
* Total Citation Counts Rankings
Rankings
665,311
3,665
113
Ranking Based On Selection: 11
Abdel Hafiez Ali Hasaballah
Qassim University
Buraidah, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,061
811
0.764
* Total Citation Counts Rankings
Rankings
702,452
3,938
46
Ranking Based On Selection: 12
Zainurin Bin Dahari
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
957
409
0.427
* Total Citation Counts Rankings
Rankings
706,584
3,964
6
Ranking Based On Selection: 13
Nabil Mzoughi
Dar Al Uloom University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
946
393
0.415
E-Marketing
Tourism Marketing
Bank Marketing
Advertising
Management
* Total Citation Counts Rankings
Rankings
723,020
4,085
42
Ranking Based On Selection: 14
Saad Alhoqail
Alfaisal University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
904
545
0.603
* Total Citation Counts Rankings
Rankings
811,474
4,727
25
Ranking Based On Selection: 15
Zohra Ghali Zinoubi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
701
663
0.946
Consumer behavior
Green Marketing
E-commerce
Management
E-learning.
* Total Citation Counts Rankings
Rankings
812,615
4,743
26
Ranking Based On Selection: 16
Mohammad Wasiq
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
699
467
0.668
Marketing Management
E-commerce and M-commerce
* Total Citation Counts Rankings
Rankings
834,060
4,916
415
Ranking Based On Selection: 17
Naima Bogari
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
656
220
0.335
Consumer Behavior
service quality
tourism marketing. cross-cultural issues in marketing a
* Total Citation Counts Rankings
Rankings
851,357
5,037
158
Ranking Based On Selection: 18
Alharthi Rami Hashem E
Taif University
Taif, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
622
618
0.994
Marketing
Product Placement
Consumer Behaviour
Entrepreneurship
* Total Citation Counts Rankings
Rankings
871,112
5,202
49
Ranking Based On Selection: 19
Ltifi Moez
Shaqra University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
586
382
0.652
Digital Marketing / Mobile marketing / Consumer behaviour / Chatbot /Blockchain / A I
* Total Citation Counts Rankings
Rankings
902,716
5,408
58
Ranking Based On Selection: 20
Yazeed Alfakhri
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
534
521
0.976
* Total Citation Counts Rankings
Rankings
903,455
5,414
95
Ranking Based On Selection: 21
Abdelbaset M Alkhawaldeh
Taibah University
Medina, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
533
492
0.923
* Total Citation Counts Rankings
Rankings
1,009,265
6,048
46
Ranking Based On Selection: 22
Prakash Singh
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
411
409
0.995
Consumer Behaviour
Customer Engagement
Digital Entrepreneurship
Metaverse
Social Media Marketing
* Total Citation Counts Rankings
Rankings
1,032,392
6,175
47
Ranking Based On Selection: 23
Faouzi Najjar
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
389
100
0.257
Marketing de la distribution - Comportement du Consommateur - Attachement au lieu
* Total Citation Counts Rankings
Rankings
1,034,077
6,188
242
Ranking Based On Selection: 24
Zaid Ahmad Ansari, Of Marketing
Qassim University
Buraidah, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
387
254
0.656
Marketing
Consumer Behaviour
Customer Satisfaction
Insurance
* Total Citation Counts Rankings
Rankings
1,048,288
6,289
47
Ranking Based On Selection: 25
Sufyan Habib
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
373
358
0.960
Ecommerce Marketing
Social Media Marketing