The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection :1
Marketing
e-business
strategy
consumer behaviour
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,054
3,177
0.450
* Total Citation Counts Rankings
Ranking Based On Selection :2
Customer Engagement
Consumer Engagement
Brand Experience
Online Brand Communities
CSR
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,416
6,116
0.953
* Total Citation Counts Rankings
Ranking Based On Selection :3
Marketing
Data Analysis
Consumer Behavior
Marketing 4.0
Digital Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,869
2,812
0.980
* Total Citation Counts Rankings
Ranking Based On Selection :4
Entrepreneurship
Technology Adoption & Diffusion
Service Quality
Competitive Strategy and Strategic Positioning
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,435
2,014
0.827
* Total Citation Counts Rankings
Ranking Based On Selection :5
User Experience and engagement in videogaming
Consumer Behavior/Psychology perspectives
HCI
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,637
1,611
0.984
* Total Citation Counts Rankings
Ranking Based On Selection :6
CRM
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,436
1,184
0.825
* Total Citation Counts Rankings
Ranking Based On Selection :7
E-marketing
Marketing ethics
Marketing in developing countries
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,275
1,047
0.821
* Total Citation Counts Rankings
Ranking Based On Selection :8
consumer behavior
corporate credibility
attitude and attitude brand and purchase intention
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,217
920
0.756
* Total Citation Counts Rankings
Ranking Based On Selection :9
Marketing
Consumer behavior
Service Marketing
Structural equation modelling
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,165
923
0.792
* Total Citation Counts Rankings
Ranking Based On Selection :10
Marketing
Hospitality
Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,050
437
0.416
* Total Citation Counts Rankings
Ranking Based On Selection :11
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,003
851
0.848
* Total Citation Counts Rankings
Ranking Based On Selection :12
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
934
477
0.511
* Total Citation Counts Rankings
Ranking Based On Selection :13
Consumer Behavior
E-Marketing
Tourism Marketing
Bank Marketing
Advertising
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
917
440
0.480
* Total Citation Counts Rankings
Ranking Based On Selection :14
Marketing Strategy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
879
629
0.716
* Total Citation Counts Rankings
Ranking Based On Selection :15
Consumer Behavior
service quality
tourism marketing. cross-cultural issues in marketing a
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
639
244
0.382
* Total Citation Counts Rankings
Ranking Based On Selection :16
Marketing Management
E-commerce and M-commerce
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
624
441
0.707
* Total Citation Counts Rankings
Ranking Based On Selection :17
Consumer behavior
Green Marketing
E-commerce
Management
E-learning.
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
597
578
0.968
* Total Citation Counts Rankings
Ranking Based On Selection :18
Digital Marketing / Mobile marketing / Consumer behaviour / Chatbot /Blockchain / A I
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
562
401
0.714
* Total Citation Counts Rankings
Ranking Based On Selection :19
CSR
Philanthropy
Marketing Ethics
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
512
507
0.990
* Total Citation Counts Rankings
Ranking Based On Selection :20
Business Management
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
494
479
0.970
* Total Citation Counts Rankings
Ranking Based On Selection :21
Marketing de la distribution - Comportement du Consommateur - Attachement au lieu
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
382
126
0.330
* Total Citation Counts Rankings
Ranking Based On Selection :22
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
344
334
0.971
* Total Citation Counts Rankings
Ranking Based On Selection :23
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
336
332
0.988
* Total Citation Counts Rankings
Ranking Based On Selection :24
Ecommerce Marketing
Social Media Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
326
311
0.954
* Total Citation Counts Rankings
Ranking Based On Selection :25
Financial services sector
Behavioral economics
Corporate Marketing
Corporate Reputation
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
306
269
0.879
M Sadiq Sohail
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,054
3,177
0.450
Marketing
e-business
strategy
consumer behaviour
Jamid Ul Islam
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,416
6,116
0.953
Customer Engagement
Consumer Engagement
Brand Experience
Online Brand Communities
CSR
Ganesh Dash
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,869
2,812
0.980
Marketing
Data Analysis
Consumer Behavior
Marketing 4.0
Digital Marketing
Abdul Rahim Abu Bakar
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,435
2,014
0.827
Entrepreneurship
Technology Adoption & Diffusion
Service Quality
Competitive Strategy and Strategic Positioning
Amir Zaib Abbasi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,637
1,611
0.984
User Experience and engagement in videogaming
Consumer Behavior/Psychology perspectives
HCI
Mohammad Almotairi
King Saud University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,436
1,184
0.825
Abdel Monim Shaltoni
Alfaisal University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,275
1,047
0.821
E-marketing
Marketing ethics
Marketing in developing countries
Methaq Ahmed Sallam
Najran University
Najran, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,217
920
0.756
consumer behavior
corporate credibility
attitude and attitude brand and purchase intention
Ahmad Zamil
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,165
923
0.792
Marketing
Consumer behavior
Service Marketing
Structural equation modelling
Muhammad Asad Sadi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,050
437
0.416
Abdel Hafiez Ali Hasaballah
Qassim University
Buraydah, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,003
851
0.848
Zainurin Bin Dahari
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
934
477
0.511
Nabil Mzoughi
Dar Al Uloom University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
917
440
0.480
Consumer Behavior
E-Marketing
Tourism Marketing
Bank Marketing
Advertising
Saad Alhoqail
Alfaisal University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
879
629
0.716
Naima Bogari
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
639
244
0.382
Consumer Behavior
service quality
tourism marketing. cross-cultural issues in marketing a
Mohammad Wasiq
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
624
441
0.707
Marketing Management
E-commerce and M-commerce
Zohra Ghali Zinoubi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
597
578
0.968
Consumer behavior
Green Marketing
E-commerce
Management
E-learning.
Ltifi Moez
Shaqra University
Shaqra, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
562
401
0.714
Digital Marketing / Mobile marketing / Consumer behaviour / Chatbot /Blockchain / A I
Yazeed Alfakhri
Prince Sultan University
Riyadh, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
512
507
0.990
Abdelbaset M Alkhawaldeh
Taibah University
Medina, Saudi Arabia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
494
479
0.970
Faouzi Najjar
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
382
126
0.330
Marketing de la distribution - Comportement du Consommateur - Attachement au lieu
Osman Saad Shidwan
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
344
334
0.971
Fatma Makhlouf Cherif|Fatma Cherif
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
336
332
0.988
Sufyan Habib
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
326
311
0.954
Ecommerce Marketing
Social Media Marketing
Faisal A Albassami
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
306
269
0.879
Financial services sector
Behavioral economics
Corporate Marketing
Corporate Reputation