Citation Rankings
Highly Cited Researchers

Radboud University Highly Cited Researchers CitationBusiness & Management / Marketing Rankings (Sort by last 6 years Citation Index) 2025

The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.

* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :1
Netherlands
Vera Blazevic
digital innovation
generative AI
multi-stakeholder innovation networks
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,023
2,267
0.564
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :2
Netherlands
Bas Hillebrand
stakeholder marketing
innovation
co-creation
social responsibility
business ecosystems
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,472
2,189
0.400
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :3
Netherlands
Csilla Horvath
Branding
Consumer behavior
Self-control
Compulsive buying
Price promoions
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,731
1,627
0.596
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :4
Netherlands
Paul H Driessen
Marketing
Innovation
Stakeholder Marketing
Responsible Innovation
Green Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,542
1,021
0.662
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :5
Netherlands
Karim Sidaoui
Customer Experience
Artificial Intelligence
Service Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
276
276
1.000
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :6
Netherlands
Simone De Droog
Social marketing
healthy food behaviors
young consumers
characters
dual processing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
424
205
0.483
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :7
Netherlands
Marleen Hermans
marketing
retailing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7
7
1.000
* Last 6 Years Citation Counts Rankings
Rankings
233,847
Netherlands
5,292
231
Ranking Based On Selection: 1
Vera Blazevic
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,023
2,267
0.564
digital innovation
generative AI
multi-stakeholder innovation networks
* Last 6 Years Citation Counts Rankings
Rankings
242,314
Netherlands
5,435
244
Ranking Based On Selection: 2
Bas Hillebrand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,472
2,189
0.400
stakeholder marketing
innovation
co-creation
social responsibility
business ecosystems
* Last 6 Years Citation Counts Rankings
Rankings
322,240
Netherlands
6,885
315
Ranking Based On Selection: 3
Csilla Horvath
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,731
1,627
0.596
Branding
Consumer behavior
Self-control
Compulsive buying
Price promoions
* Last 6 Years Citation Counts Rankings
Rankings
473,408
Netherlands
9,335
422
Ranking Based On Selection: 4
Paul H Driessen
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,542
1,021
0.662
Marketing
Innovation
Stakeholder Marketing
Responsible Innovation
Green Marketing
* Last 6 Years Citation Counts Rankings
Rankings
986,299
Netherlands
16,562
746
Ranking Based On Selection: 5
Karim Sidaoui
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
276
276
1.000
Customer Experience
Artificial Intelligence
Service Marketing
* Last 6 Years Citation Counts Rankings
Rankings
1,120,129
Netherlands
18,412
833
Ranking Based On Selection: 6
Simone De Droog
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
424
205
0.483
Social marketing
healthy food behaviors
young consumers
characters
dual processing
* Last 6 Years Citation Counts Rankings
Rankings
2,208,362
Netherlands
26,828
1,293
Ranking Based On Selection: 7
Marleen Hermans
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7
7
1.000