The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :1
Mercadotecnia
Branding
Neuromarketing
Comercio internacional
Educación
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
282
281
0.996
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :2
Management
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
350
264
0.754
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :3
Branding
Brand Love
Anthropomorfism
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
293
253
0.863
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :4
Marketing - Neuromarketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
259
251
0.969
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :5
Organizational Behavior
Strategy
Organizations
Marketing
Higher Education
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
178
169
0.949
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :6
TLC
innovación
marketing
análisis cuantitativo
análisis cualitativo.
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
L. Salvador Cervantes Cervantes
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
282
281
0.996
Mercadotecnia
Branding
Neuromarketing
Comercio internacional
Educación
Samuel Israel Goyzueta Rivera
Universidad Privada del Valle
Cochabamba, Bolivia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
350
264
0.754
Jenny P Peláez-Muñoz
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
293
253
0.863
Alexander Varon Sandoval
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
259
251
0.969
Juana Patricia Muñoz-Chávez
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
178
169
0.949
Organizational Behavior
Strategy
Organizations
Marketing
Higher Education
Sara Isabel Bolaños Delgado
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
TLC
innovación
marketing
análisis cuantitativo
análisis cualitativo.