The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :1
marketing
branding
green marketing
internet marketing
social media marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,344
3,626
0.835
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :2
Marketing
Business Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
338
329
0.973
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :3
Marketing
Sustainable marketing
Consumer behavior
mobile banking adoption
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
128
128
1.000
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :4
Production Management
Customer Satisfaction
Quantitative Techniques
Marketing and Islamic Banking
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
147
75
0.510
* Last 6 Years Citation Counts Rankings
Ranking Based On Selection :5
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
54
54
1.000
Amran Harun
Universiti Tun Hussein Onn Malaysia
Batu Pahat, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,344
3,626
0.835
marketing
branding
green marketing
internet marketing
social media marketing
Muhammad Asyraf Hasim
Universiti Tun Hussein Onn Malaysia
Batu Pahat, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
338
329
0.973
Zahoor Ur Rehman
Universiti Tun Hussein Onn Malaysia
Batu Pahat, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
128
128
1.000
Marketing
Sustainable marketing
Consumer behavior
mobile banking adoption
Bashir Baba
Universiti Tun Hussein Onn Malaysia
Batu Pahat, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
147
75
0.510
Production Management
Customer Satisfaction
Quantitative Techniques
Marketing and Islamic Banking
Naveed Ahmad
Universiti Tun Hussein Onn Malaysia
Batu Pahat, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
54
54
1.000