Citation Rankings (Highly Cited Researchers) 2024 and list of influential and most cited researchers in Agriculture and Forestry, Architecture and Design, Business and Management, Economics and Econometrics, Education, Engineering and Technology, History, Philosophy, Theology, Law, Medicine and Health Sciences, Natural Sciences and Social Sciences and their 256 sub-branches is a unique service offered only by “AD Scientific Index”. You can see the most cited and influential researchers in the country and region. See also for more specific citation analyses: "last 6 years citation index" Universities Rankings 2024 (Sort by: Total Citations) and Universities Rankings 2024 (Sort by : Last 6 Years Citations)
![Raja Zohaib Ghafoor](https://cdn.adscientificindex.com/pictures/53/4739685.jpg)
Consumer Behavior
Social Media Marketing
Augmented Reality
Hospitality Marketing
Gamification
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
226
226
1.000
![Aamer Shareef](https://cdn.adscientificindex.com/pictures/c4/4374346.jpg)
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
218
92
0.422
![Hina Yaqub Bhatti](/user/assets/images/profile/no-profile-photo.png)
SDG's
Digital Marketing
AI
OB
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
68
68
1.000
![Sajjad Hussain](https://cdn.adscientificindex.com/pictures/1d/5039616.jpg)
Consumer Behavior
Fear of Missing Out
Consumer psychology
Mindfulness
Compulsive Buying Behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
19
19
1.000
Raja Zohaib Ghafoor
Riphah International University
Islamabad, Pakistan
![Pakistan](/flags/pk.png)
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
226
226
1.000
Consumer Behavior
Social Media Marketing
Augmented Reality
Hospitality Marketing
Gamification
Aamer Shareef
Riphah International University
Islamabad, Pakistan
![Pakistan](/flags/pk.png)
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
218
92
0.422
Hina Yaqub Bhatti
Riphah International University
Islamabad, Pakistan
![Pakistan](/flags/pk.png)
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
68
68
1.000
Sajjad Hussain
Riphah International University
Islamabad, Pakistan
![Pakistan](/flags/pk.png)
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
19
19
1.000
Consumer Behavior
Fear of Missing Out
Consumer psychology
Mindfulness
Compulsive Buying Behavior