Citation Rankings
Highly Cited Researchers

United Arab Emirates University Highly Cited Researchers CitationBusiness & Management / Marketing Rankings 2025

Citation Rankings (Highly Cited Researchers) and the list of the most cited and influential researchers cover a wide range of scientific fields, spanning 197 main and sub-disciplines, as well as the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings, offering a unique service. Additionally, the list without CERN, Statistical Data, etc., provided exclusively by “AD Scientific Index”, is part of our effort to balance the situation created by CERN and researchers with statistical data, who have an advantage over others, especially those in the social and humanities fields. There should be new regulations for multi-author and CERN papers. Citation lists also reveal many rule violations and unethical practices. See also for more specific citation analyses: Scientists Last 6 years Citation IndexUniversities Total Citations Rankings 2025 and Universities Last 6 Years Citations Rankings 2025

* Total Citation Counts Rankings
Ranking Based On Selection :1
United Arab Emirates
Riyad Eid
E-Marketing
Halal Tourism
Tourism Marketing
Islamic Marketing
Islamic Tourism
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,108
3,959
0.648
* Total Citation Counts Rankings
Ranking Based On Selection :2
United Arab Emirates
Mumin Dayan
B2B
Internationalization
SMEs
NPD
Family Innovation
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,229
2,131
0.660
* Total Citation Counts Rankings
Ranking Based On Selection :3
United Arab Emirates
Kathy Ning Shen
information systems
digital marketing and digital transformation
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,189
1,791
0.562
* Total Citation Counts Rankings
Ranking Based On Selection :4
United Arab Emirates
Bronwyn P Wood Aisha Wood Boulanouar
Social Justice - Consumption - Islamic Marketing - (Women's) Entrepreneurship - Halal/Sustainable
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,297
1,180
0.910
* Total Citation Counts Rankings
Ranking Based On Selection :5
United Arab Emirates
Urwa Tariq
consumer behavior
marketing trends
creative and business industries
digital media and youth
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
18
18
1.000
* Total Citation Counts Rankings
Rankings
163,900
United Arab Emirates
191
42
Ranking Based On Selection: 1
Riyad Eid
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,108
3,959
0.648
E-Marketing
Halal Tourism
Tourism Marketing
Islamic Marketing
Islamic Tourism
* Total Citation Counts Rankings
Rankings
296,145
United Arab Emirates
451
101
Ranking Based On Selection: 2
Mumin Dayan
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,229
2,131
0.660
B2B
Internationalization
SMEs
NPD
Family Innovation
* Total Citation Counts Rankings
Rankings
299,213
United Arab Emirates
462
103
Ranking Based On Selection: 3
Kathy Ning Shen
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,189
1,791
0.562
information systems
digital marketing and digital transformation
* Total Citation Counts Rankings
Rankings
573,916
United Arab Emirates
1,030
219
Ranking Based On Selection: 4
Bronwyn P Wood Aisha Wood Boulanouar
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,297
1,180
0.910
Social Justice - Consumption - Islamic Marketing - (Women's) Entrepreneurship - Halal/Sustainable
* Total Citation Counts Rankings
Rankings
2,075,730
United Arab Emirates
3,894
794
Ranking Based On Selection: 5
Urwa Tariq
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
18
18
1.000
consumer behavior
marketing trends
creative and business industries
digital media and youth