Citation Rankings (Highly Cited Researchers) and the list of the most cited and influential researchers cover a wide range of scientific fields, spanning 197 main and sub-disciplines, as well as the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings, offering a unique service. Additionally, the list without CERN, Statistical Data, etc., provided exclusively by “AD Scientific Index”, is part of our effort to balance the situation created by CERN and researchers with statistical data, who have an advantage over others, especially those in the social and humanities fields. There should be new regulations for multi-author and CERN papers. Citation lists also reveal many rule violations and unethical practices. See also for more specific citation analyses: Scientists Last 6 years Citation Index, Universities Total Citations Rankings 2025 and Universities Last 6 Years Citations Rankings 2025
* Total Citation Counts Rankings
Ranking Based On Selection :1
Management
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
331
247
0.746
* Total Citation Counts Rankings
Ranking Based On Selection :2
Branding
Brand Love
Anthropomorfism
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
277
239
0.863
* Total Citation Counts Rankings
Ranking Based On Selection :3
Mercadotecnia
Branding
Neuromarketing
Comercio internacional
Educación
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
255
254
0.996
* Total Citation Counts Rankings
Ranking Based On Selection :4
Marketing - Neuromarketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
243
237
0.975
* Total Citation Counts Rankings
Ranking Based On Selection :5
Organizational Behavior
Strategy
Organizations
Marketing
Higher Education
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
159
150
0.943
Samuel Israel Goyzueta Rivera
Universidad Privada del Valle
Cochabamba, Bolivia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
331
247
0.746
Jenny P Peláez-Muñoz
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
277
239
0.863
L. Salvador Cervantes Cervantes
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
255
254
0.996
Mercadotecnia
Branding
Neuromarketing
Comercio internacional
Educación
Alexander Varon Sandoval
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
243
237
0.975
Juana Patricia Muñoz-Chávez
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
159
150
0.943
Organizational Behavior
Strategy
Organizations
Marketing
Higher Education