The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection :1
Green consumption
consumer ethics
corporate environmental strategies
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
11,725
5,845
0.499
* Total Citation Counts Rankings
Ranking Based On Selection :2
Brand Management
B2B Marketing
Private Labels
Retail Channels
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,761
3,791
0.658
* Total Citation Counts Rankings
Ranking Based On Selection :3
B2B relationships
cross-cultural CB
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,366
2,604
0.485
* Total Citation Counts Rankings
Ranking Based On Selection :4
consumer behavior
service marketing
tourist behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,139
2,626
0.511
* Total Citation Counts Rankings
Ranking Based On Selection :5
social impact of marketing
social marketing
ethics
behaviour change
systematic reviews
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,787
2,644
0.698
* Total Citation Counts Rankings
Ranking Based On Selection :6
Sustainable Consumption
Prosocial behaviour
Influencer Marketing
Social Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,166
2,706
0.855
* Total Citation Counts Rankings
Ranking Based On Selection :7
Health marketing
consumer well-being
online consumer behaviours
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,545
1,820
0.715
* Total Citation Counts Rankings
Ranking Based On Selection :8
AI and education
Social Media
Virtual/Immersive Worlds
Digital Work
AI and Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,830
1,357
0.742
* Total Citation Counts Rankings
Ranking Based On Selection :9
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,124
1,080
0.961
* Total Citation Counts Rankings
Ranking Based On Selection :10
Marketing
cognition
brand loyalty
sales
creativity
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,114
814
0.731
* Total Citation Counts Rankings
Ranking Based On Selection :11
Marketing and Management Research
Ethics
Strategy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
703
655
0.932
* Total Citation Counts Rankings
Ranking Based On Selection :12
Business to Business Marketing
Sales & Sales Management
Pricing
Trust & Trust Repair
QCA
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
551
532
0.966
* Total Citation Counts Rankings
Ranking Based On Selection :13
consumer engagement
online consumer behaviour
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
357
221
0.619
* Total Citation Counts Rankings
Ranking Based On Selection :14
Consumer Behaviour
Human Model in Advertisement
Model Attractiveness
Online Marketing
QCA
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
61
60
0.984
* Total Citation Counts Rankings
Ranking Based On Selection :15
Digital marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
40
40
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :16
Consumer vulnerability
adult literacy
consumer behaviour
consumer wellbeing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
38
38
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :17
Consumer Behavior
Empowerment Theory
Systems Theory
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
38
35
0.921
* Total Citation Counts Rankings
Ranking Based On Selection :18
consumer culture theory
Actor-network theory
consumption communities
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
34
32
0.941
* Total Citation Counts Rankings
Ranking Based On Selection :19
Sustainabilility
Supply Chain Collaboration
Green Marketing
B2B Relationships
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
20
20
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :20
market microstructure
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10
8
0.800
Ricky Yk Chan
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
11,725
5,845
0.499
Green consumption
consumer ethics
corporate environmental strategies
Mark Glynn
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,761
3,791
0.658
Brand Management
B2B Marketing
Private Labels
Retail Channels
Roger Marshall
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,366
2,604
0.485
Kenneth F Hyde
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,139
2,626
0.511
consumer behavior
service marketing
tourist behavior
Krzysztof Kubacki
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,787
2,644
0.698
social impact of marketing
social marketing
ethics
behaviour change
systematic reviews
Sommer Kapitan
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,166
2,706
0.855
Sustainable Consumption
Prosocial behaviour
Influencer Marketing
Social Marketing
Sheau Fen Yap
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,545
1,820
0.715
Health marketing
consumer well-being
online consumer behaviours
Shahper Richter
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,830
1,357
0.742
AI and education
Social Media
Virtual/Immersive Worlds
Digital Work
AI and Marketing
Jessica Vredenburg
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,124
1,080
0.961
Rouxelle De Villiers
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,114
814
0.731
Marketing
cognition
brand loyalty
sales
creativity
Anca C. Yallop
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
703
655
0.932
Marketing and Management Research
Ethics
Strategy
Drew Franklin
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
551
532
0.966
Business to Business Marketing
Sales & Sales Management
Pricing
Trust & Trust Repair
QCA
Eathar Abdul-Ghani
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
357
221
0.619
consumer engagement
online consumer behaviour
Pornchanoke Tipgomut
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
61
60
0.984
Consumer Behaviour
Human Model in Advertisement
Model Attractiveness
Online Marketing
QCA
Salman Ghazwani
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
40
40
1.000
Cordelia Rose Stewart
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
38
38
1.000
Consumer vulnerability
adult literacy
consumer behaviour
consumer wellbeing
Milind Anil Mandlik
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
38
35
0.921
Consumer Behavior
Empowerment Theory
Systems Theory
Jamal Abarashi
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
34
32
0.941
consumer culture theory
Actor-network theory
consumption communities
Negin Ahmadi Saber Doust
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
20
20
1.000
Sustainabilility
Supply Chain Collaboration
Green Marketing
B2B Relationships
Jingi Ha
Auckland University of Technology
Auckland, New Zealand
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
10
8
0.800