Citation Rankings
Highly Cited Researchers

Creighton University Highly Cited Researchers CitationBusiness & Management / Marketing Rankings 2025

Citation Rankings (Highly Cited Researchers) and the list of the most cited and influential researchers cover a wide range of scientific fields, spanning 197 main and sub-disciplines, as well as the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings, offering a unique service. Additionally, the list without CERN, Statistical Data, etc., provided exclusively by “AD Scientific Index”, is part of our effort to balance the situation created by CERN and researchers with statistical data, who have an advantage over others, especially those in the social and humanities fields. There should be new regulations for multi-author and CERN papers. Citation lists also reveal many rule violations and unethical practices. See also for more specific citation analyses: Scientists Last 6 years Citation IndexUniversities Total Citations Rankings 2025 and Universities Last 6 Years Citations Rankings 2025

* Total Citation Counts Rankings
Ranking Based On Selection :1
United States
John P Workman Jr
Marketing
product development
marketing strategy
management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,216
1,631
0.226
* Total Citation Counts Rankings
Ranking Based On Selection :2
United States
Stacey Menzel Baker
consumer behavior
market systems
consumer vulnerability
well-being
transformative consumer research
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,777
2,528
0.438
* Total Citation Counts Rankings
Ranking Based On Selection :3
United States
Carolyn Costley
Consumers
Marketing
Society
Wellbeing
Respect
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,493
437
0.293
* Total Citation Counts Rankings
Ranking Based On Selection :4
United States
James J Zboja
Marketing Research
Personal Selling & Sales Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,397
706
0.505
* Total Citation Counts Rankings
Ranking Based On Selection :5
United States
Nicholas Jc Santos
base-of-the-pyramid
ethics
corporate social responsibility
social entrepreneurship
sustainability
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
828
508
0.614
* Total Citation Counts Rankings
Rankings
137,897
United States
52,696
14
Ranking Based On Selection: 1
John P Workman Jr
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,216
1,631
0.226
Marketing
product development
marketing strategy
management
* Total Citation Counts Rankings
Rankings
173,372
United States
63,991
20
Ranking Based On Selection: 2
Stacey Menzel Baker
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,777
2,528
0.438
consumer behavior
market systems
consumer vulnerability
well-being
transformative consumer research
* Total Citation Counts Rankings
Rankings
526,054
United States
163,157
61
Ranking Based On Selection: 3
Carolyn Costley
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,493
437
0.293
Consumers
Marketing
Society
Wellbeing
Respect
* Total Citation Counts Rankings
Rankings
548,317
United States
169,006
63
Ranking Based On Selection: 4
James J Zboja
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,397
706
0.505
Marketing Research
Personal Selling & Sales Management
* Total Citation Counts Rankings
Rankings
734,009
United States
215,687
96
Ranking Based On Selection: 5
Nicholas Jc Santos
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
828
508
0.614
base-of-the-pyramid
ethics
corporate social responsibility
social entrepreneurship
sustainability