Citation Rankings
Highly Cited Researchers

Business & Management / Marketing Highly Cited Researchers Citation Rankings 2025

The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.

* Total Citation Counts Rankings
Ranking Based On Selection: 1
Saudi Arabia
Jamid Ul Islam
Customer Engagement
Consumer Engagement
Brand Experience
Online Brand Communities
CSR
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,416
6,116
0.953
* Total Citation Counts Rankings
Ranking Based On Selection: 2
Saudi Arabia
Abdul Rahim Abu Bakar
Entrepreneurship
Technology Adoption & Diffusion
Service Quality
Competitive Strategy and Strategic Positioning
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,472
2,047
0.828
* Total Citation Counts Rankings
Ranking Based On Selection: 3
Saudi Arabia
Zainurin Bin Dahari
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
943
485
0.514
* Total Citation Counts Rankings
Ranking Based On Selection: 4
Saudi Arabia
Yazeed Alfakhri
CSR
Philanthropy
Marketing Ethics
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
520
516
0.992
* Total Citation Counts Rankings
Rankings
160,082
Saudi Arabia
506
9
Ranking Based On Selection: 1
Jamid Ul Islam
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
6,416
6,116
0.953
Customer Engagement
Consumer Engagement
Brand Experience
Online Brand Communities
CSR
* Total Citation Counts Rankings
Rankings
376,578
Saudi Arabia
1,627
19
Ranking Based On Selection: 2
Abdul Rahim Abu Bakar
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,472
2,047
0.828
Entrepreneurship
Technology Adoption & Diffusion
Service Quality
Competitive Strategy and Strategic Positioning
* Total Citation Counts Rankings
Rankings
699,568
Saudi Arabia
3,895
44
Ranking Based On Selection: 3
Zainurin Bin Dahari
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
943
485
0.514
* Total Citation Counts Rankings
Rankings
902,287
Saudi Arabia
5,386
56
Ranking Based On Selection: 4
Yazeed Alfakhri
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
520
516
0.992