The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection :1
Loyalty Marketing
Brand Management
Consumer Behaviour
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
577
523
0.906
* Total Citation Counts Rankings
Ranking Based On Selection :2
Accountancy
Marketing
Finance
Franchising and Transaction Cost Economics
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
71
65
0.915
* Total Citation Counts Rankings
Ranking Based On Selection :3
Consumer Behavior
Marketing
Advertising
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
68
60
0.882
* Total Citation Counts Rankings
Ranking Based On Selection :4
Marketing
Sales
Innovation
Business Development and SMEs
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
26
26
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :5
Marketing & Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
23
18
0.783
* Total Citation Counts Rankings
Ranking Based On Selection :6
Knowledge Management
Strategic Human Resource Management
Marketing Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
19
18
0.947
* Total Citation Counts Rankings
Ranking Based On Selection :7
Consumer Behaviour
Strategic Marketing
E-Commerce
Entrepreneurship
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
17
17
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :8
Marketing Management
Behavioral
Services Industry
Entrepreneurship
Policy and Trade Development
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7
2
0.286
* Total Citation Counts Rankings
Ranking Based On Selection :9
Retirement Village
Older Adults & Aging
Seniors Quality of Life
Consumer Behavior
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :10
Advertising
Marketing
Media
Communication
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
0
0
0
Ong Chuan Huat (Kelvin)
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
577
523
0.906
Loyalty Marketing
Brand Management
Consumer Behaviour
Stanley Yap Peng Lok
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
71
65
0.915
Accountancy
Marketing
Finance
Franchising and Transaction Cost Economics
Uma Devi Krisnan
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
68
60
0.882
Consumer Behavior
Marketing
Advertising
Kumara Rajah A/L Venkatachalam
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
26
26
1.000
Marketing
Sales
Innovation
Business Development and SMEs
Noorshemah Mohamed Shaik Dawood
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
23
18
0.783
Kok Keat Khor
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
19
18
0.947
Knowledge Management
Strategic Human Resource Management
Marketing Management
Selvi Kausiliha Vijayan
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
17
17
1.000
Consumer Behaviour
Strategic Marketing
E-Commerce
Entrepreneurship
Haliza Mazlin Halim,Cim Uk
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7
2
0.286
Marketing Management
Behavioral
Services Industry
Entrepreneurship
Policy and Trade Development
Kok-Toong Ng
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Retirement Village
Older Adults & Aging
Seniors Quality of Life
Consumer Behavior
Marketing
Ayesha Aqilah
SEGi University
Petaling Jaya, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
0
0
0
Advertising
Marketing
Media
Communication