The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection :1
Marketing
Strategy
Operations
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
28,785
6,365
0.221
* Total Citation Counts Rankings
Ranking Based On Selection :2
Marketing Strategy
Financial Impact of Marketing Actions
Customer Satisfaction
Retailing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,972
2,088
0.526
* Total Citation Counts Rankings
Ranking Based On Selection :3
marketing
economics
psychology
decision making
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,453
815
0.561
* Total Citation Counts Rankings
Ranking Based On Selection :4
Marketing Strategy
Fintech
Pricing
New Product Development
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
101
99
0.980
* Total Citation Counts Rankings
Ranking Based On Selection :5
online word of mouth (WOM)
customer engagement
e-commerce
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
67
67
1.000
Nirmalya Kumar
Singapore Management University
Singapore, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
28,785
6,365
0.221
Kapil R Tuli
Singapore Management University
Singapore, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3,972
2,088
0.526
Marketing Strategy
Financial Impact of Marketing Actions
Customer Satisfaction
Retailing
Hannah H Chang
Singapore Management University
Singapore, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,453
815
0.561
marketing
economics
psychology
decision making
Dennis Ng
Singapore Management University
Singapore, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
101
99
0.980
Marketing Strategy
Fintech
Pricing
New Product Development
Hülya Karaman
Singapore Management University
Singapore, Singapore
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
67
67
1.000
online word of mouth (WOM)
customer engagement
e-commerce