Citation Rankings
Highly Cited Researchers

Universidade Anhembi Morumbi Highly Cited Researchers CitationBusiness & Management / Marketing Rankings 2025

The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.

* Total Citation Counts Rankings
Ranking Based On Selection :1
Brazil
Carlos Alberto Alves
Hospitalidade
Hospitabilidade
Serviços
Marketing de Serviços
Experiência
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
473
327
0.691
* Total Citation Counts Rankings
Ranking Based On Selection :2
Brazil
Marcos V Cardoso
Gestão do Conhecimento
Marketing Esportivo
Patrocínio Esportivo
Gestão do Esporte
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
352
217
0.616
* Total Citation Counts Rankings
Ranking Based On Selection :3
Brazil
Fabio Cassio-De-Souza
Marketing
Estratégia
Inovação
Negócios Internacionais
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
* Total Citation Counts Rankings
Rankings
943,622
Brazil
33,972
19
Ranking Based On Selection: 1
Carlos Alberto Alves
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
473
327
0.691
Hospitalidade
Hospitabilidade
Serviços
Marketing de Serviços
Experiência
* Total Citation Counts Rankings
Rankings
1,061,382
Brazil
36,754
24
Ranking Based On Selection: 2
Marcos V Cardoso
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
352
217
0.616
Gestão do Conhecimento
Marketing Esportivo
Patrocínio Esportivo
Gestão do Esporte
* Total Citation Counts Rankings
Rankings
2,296,140
Brazil
70,876
61
Ranking Based On Selection: 3
Fabio Cassio-De-Souza
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
Marketing
Estratégia
Inovação
Negócios Internacionais