Citation Rankings
Highly Cited Researchers

Universitas Gadjah Mada Highly Cited Researchers CitationBusiness & Management / Marketing Rankings 2025

Citation Rankings (Highly Cited Researchers) and the list of the most cited and influential researchers cover a wide range of scientific fields, spanning 197 main and sub-disciplines, as well as the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings, offering a unique service. Additionally, the list without CERN, Statistical Data, etc., provided exclusively by “AD Scientific Index”, is part of our effort to balance the situation created by CERN and researchers with statistical data, who have an advantage over others, especially those in the social and humanities fields. There should be new regulations for multi-author and CERN papers. Citation lists also reveal many rule violations and unethical practices. See also for more specific citation analyses: Scientists Last 6 years Citation IndexUniversities Total Citations Rankings 2025 and Universities Last 6 Years Citations Rankings 2025

* Total Citation Counts Rankings
Ranking Based On Selection :1
Indonesia
Basu Swastha Dharmmesta
Consumer Behaviour
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
14,710
8,243
0.560
* Total Citation Counts Rankings
Ranking Based On Selection :2
Indonesia
Rokhima Rostiani
Marketing
Consumer Behaviour
Religiosity
Entrepreneurship
Sustainability
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,028
651
0.633
* Total Citation Counts Rankings
Ranking Based On Selection :3
Indonesia
Agusta Ika Prihanti Nugraheni
Marketing Management
Cosumer behaviour
Social Marketing
Tourism
Digital Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
81
79
0.975
* Total Citation Counts Rankings
Ranking Based On Selection :4
Indonesia
Muhamad Sidiq Wicaksono
Pariwisata
Pemasaran Pariwisata
Ekonomi Pariwisata
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
32
31
0.969
* Total Citation Counts Rankings
Ranking Based On Selection :5
Indonesia
Bayu Aji Aritejo
Consumer Behavior
Branding
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
32
24
0.750
* Total Citation Counts Rankings
Ranking Based On Selection :6
Indonesia
Naila Zulfa
Social influence
Consumer identity
Conspicuous consumption
and Religiosity
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
28
13
0.464
* Total Citation Counts Rankings
Ranking Based On Selection :7
Indonesia
Desti Patonah
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
24
24
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :8
Indonesia
Fani Pramuditya
Digital Marketing
Leadership
Innovation
Strategy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
14
14
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :9
Indonesia
Muhammad Fariz
Pemasaran
entrepreneurship
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
* Total Citation Counts Rankings
Rankings
59,501
Indonesia
91
9
Ranking Based On Selection: 1
Basu Swastha Dharmmesta
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
14,710
8,243
0.560
* Total Citation Counts Rankings
Rankings
656,459
Indonesia
6,272
295
Ranking Based On Selection: 2
Rokhima Rostiani
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,028
651
0.633
Marketing
Consumer Behaviour
Religiosity
Entrepreneurship
Sustainability
* Total Citation Counts Rankings
Rankings
1,640,623
Indonesia
48,494
1,765
Ranking Based On Selection: 3
Agusta Ika Prihanti Nugraheni
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
81
79
0.975
Marketing Management
Cosumer behaviour
Social Marketing
Tourism
Digital Marketing
* Total Citation Counts Rankings
Rankings
1,937,927
Indonesia
72,416
2,460
Ranking Based On Selection: 4
Muhamad Sidiq Wicaksono
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
32
31
0.969
Pariwisata
Pemasaran Pariwisata
Ekonomi Pariwisata
* Total Citation Counts Rankings
Rankings
1,940,503
Indonesia
72,702
2,468
Ranking Based On Selection: 5
Bayu Aji Aritejo
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
32
24
0.750
* Total Citation Counts Rankings
Rankings
1,977,672
Indonesia
75,608
2,542
Ranking Based On Selection: 6
Naila Zulfa
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
28
13
0.464
Social influence
Consumer identity
Conspicuous consumption
and Religiosity
* Total Citation Counts Rankings
Rankings
2,008,882
Indonesia
78,161
2,616
Ranking Based On Selection: 7
Desti Patonah
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
24
24
1.000
* Total Citation Counts Rankings
Rankings
2,121,892
Indonesia
87,306
2,930
Ranking Based On Selection: 8
Fani Pramuditya
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
14
14
1.000
Digital Marketing
Leadership
Innovation
Strategy
* Total Citation Counts Rankings
Rankings
2,367,160
Indonesia
104,561
3,686
Ranking Based On Selection: 9
Muhammad Fariz
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000