Citation Rankings
Highly Cited Researchers
Business & Management / Marketing Highly Cited Researchers 12 Scientists Citation Rankings - 2025
The Citation Rankings (Highly Cited Researchers) list highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection: 1
International Marketing
Strategic Marketing
Relationship Marketing
Socially responsible Marketing
Marketing in Emerging Econ
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
23,490
9,168
0.390
* Total Citation Counts Rankings
Ranking Based On Selection: 2
innovation
entrepreneurship
marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,481
7,286
0.974
* Total Citation Counts Rankings
Ranking Based On Selection: 3
International Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,409
1,542
0.350
* Total Citation Counts Rankings
Ranking Based On Selection: 4
Advertising
Consumer Behavior
Gender Advertising
Organic Food Marketing
Political Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,169
1,961
0.470
* Total Citation Counts Rankings
Ranking Based On Selection: 5
service operations
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,837
498
0.176
* Total Citation Counts Rankings
Ranking Based On Selection: 6
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,709
1,064
0.623
* Total Citation Counts Rankings
Ranking Based On Selection: 7
Marketing
Integrated Marketing Communications
Consumer Behavior
Public Relations
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,442
573
0.397
* Total Citation Counts Rankings
Ranking Based On Selection: 8
Marketing and production interface
product positioning methods
multistage production systems
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
798
123
0.154
* Total Citation Counts Rankings
Ranking Based On Selection: 9
Service Science
Information Systems
Strategy
Marketing
Mobility Services
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
374
331
0.885
* Total Citation Counts Rankings
Ranking Based On Selection: 10
consumption
gender
identity
media
popular culture
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
125
86
0.688
* Total Citation Counts Rankings
Ranking Based On Selection: 11
word-of-mouth
digital marketing
natural language processing
movie trailers
box office
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
31
27
0.871
* Total Citation Counts Rankings
Ranking Based On Selection: 12
marketing
internal marketing
organizational behavior
advertising
consumer behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12
12
1.000
* Total Citation Counts Rankings
Rankings
33,189
16
8
Ranking Based On Selection: 1
Leonidas C Leonidou
University of Cyprus
Nicosia, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
23,490
9,168
0.390
International Marketing
Strategic Marketing
Relationship Marketing
Socially responsible Marketing
Marketing in Emerging Econ
* Total Citation Counts Rankings
Rankings
139,354
82
14
Ranking Based On Selection: 2
Michael Christofi
Cyprus University of Technology
Limassol, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,481
7,286
0.974
innovation
entrepreneurship
marketing
* Total Citation Counts Rankings
Rankings
235,603
160
77
Ranking Based On Selection: 3
Marios Theodosiou
University of Cyprus
Nicosia, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,409
1,542
0.350
* Total Citation Counts Rankings
Rankings
248,137
176
34
Ranking Based On Selection: 4
Yorgos Zotos
Cyprus University of Technology
Limassol, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,169
1,961
0.470
Advertising
Consumer Behavior
Gender Advertising
Organic Food Marketing
Political Marketing
* Total Citation Counts Rankings
Rankings
344,506
270
124
Ranking Based On Selection: 5
Andreas Soteriou
University of Cyprus
Nicosia, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2,837
498
0.176
* Total Citation Counts Rankings
Rankings
500,265
401
85
Ranking Based On Selection: 6
Yioula Melanthiou
Cyprus University of Technology
Limassol, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,709
1,064
0.623
* Total Citation Counts Rankings
Rankings
558,066
460
98
Ranking Based On Selection: 7
George Panigyrakis
Cyprus University of Technology
Limassol, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,442
573
0.397
Marketing
Integrated Marketing Communications
Consumer Behavior
Public Relations
* Total Citation Counts Rankings
Rankings
769,040
621
256
Ranking Based On Selection: 8
Hadjinicola George
University of Cyprus
Nicosia, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
798
123
0.154
Marketing and production interface
product positioning methods
multistage production systems
* Total Citation Counts Rankings
Rankings
1,049,875
864
343
Ranking Based On Selection: 9
Georgia D Katsifaraki
University of Cyprus
Nicosia, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
374
331
0.885
Service Science
Information Systems
Strategy
Marketing
Mobility Services
* Total Citation Counts Rankings
Rankings
1,516,292
1,244
208
Ranking Based On Selection: 10
Christiana Tsaousi
Cyprus University of Technology
Limassol, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
125
86
0.688
consumption
gender
identity
media
popular culture
* Total Citation Counts Rankings
Rankings
1,986,325
1,490
580
Ranking Based On Selection: 11
Julia Kampani
University of Cyprus
Nicosia, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
31
27
0.871
word-of-mouth
digital marketing
natural language processing
movie trailers
box office
* Total Citation Counts Rankings
Rankings
2,179,605
1,592
262
Ranking Based On Selection: 12
Evdoxia Kyriacou
Cyprus University of Technology
Limassol, Cyprus
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12
12
1.000
marketing
internal marketing
organizational behavior
advertising
consumer behavior