Citation Rankings
Highly Cited Researchers

University of Texas Rio Grande Valley Highly Cited Researchers CitationBusiness & Management / Marketing Rankings 2025

The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.

* Total Citation Counts Rankings
Ranking Based On Selection :1
United States
Fuat Firat
Iconographic Culture
Symbolic Culture
Construer
Postmodern Culture
Marketing Theory
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,385
2,962
0.239
* Total Citation Counts Rankings
Ranking Based On Selection :2
United States
Michael S Minor
Consumer neuroscience
consumer behavior
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,344
5,420
0.439
* Total Citation Counts Rankings
Ranking Based On Selection :3
United States
Penny M Simpson
marketing
tourism
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,031
2,231
0.317
* Total Citation Counts Rankings
Ranking Based On Selection :4
United States
Reto Felix
Green consumption
AR/VR
sharing economy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,072
4,332
0.854
* Total Citation Counts Rankings
Ranking Based On Selection :5
United States
Deniz Atik
Critical Marketing
TCR
Fashion
Sustainability
Qualitative Research
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,399
1,052
0.752
* Total Citation Counts Rankings
Ranking Based On Selection :6
United States
Xiaojing Sheng
Service research
Tourism and travel research
Eye tracking
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,081
674
0.623
* Total Citation Counts Rankings
Ranking Based On Selection :8
United States
Kimberly Selber
advertising
marketing
design
branding
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
20
10
0.500
* Total Citation Counts Rankings
Ranking Based On Selection :9
United States
Lorena Garcia-Ramon
consumer behavior
digital marketing
consumer well-being
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :10
United States
Suwakitti Amornpan
Consumer Behavior
Transformative Consumer Research
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :11
United States
Camilla Montoya
cultural leadership
cross-cultural psychology
industrial organizational psychology
leadership
marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3
0
0.000
* Total Citation Counts Rankings
Ranking Based On Selection :12
United States
Zoila Zambrano
Marketing
consumer wellness
prosocial behavior
mobile marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total Citation Counts Rankings
Rankings
76,078
United States
31,305
8
Ranking Based On Selection: 1
Fuat Firat
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,385
2,962
0.239
Iconographic Culture
Symbolic Culture
Construer
Postmodern Culture
Marketing Theory
* Total Citation Counts Rankings
Rankings
76,354
United States
31,406
9
Ranking Based On Selection: 2
Michael S Minor
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
12,344
5,420
0.439
* Total Citation Counts Rankings
Rankings
145,125
United States
54,731
20
Ranking Based On Selection: 3
Penny M Simpson
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
7,031
2,231
0.317
* Total Citation Counts Rankings
Rankings
201,296
United States
72,127
31
Ranking Based On Selection: 4
Reto Felix
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5,072
4,332
0.854
* Total Citation Counts Rankings
Rankings
558,189
United States
170,625
100
Ranking Based On Selection: 5
Deniz Atik
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,399
1,052
0.752
Critical Marketing
TCR
Fashion
Sustainability
Qualitative Research
* Total Citation Counts Rankings
Rankings
649,659
United States
194,036
134
Ranking Based On Selection: 6
Xiaojing Sheng
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,081
674
0.623
Service research
Tourism and travel research
Eye tracking
* Total Citation Counts Rankings
Rankings
1,714,160
United States
367,157
304
Ranking Based On Selection: 7
Jacob Almaguer
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
69
69
1.000
* Total Citation Counts Rankings
Rankings
2,069,890
United States
413,927
355
Ranking Based On Selection: 8
Kimberly Selber
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
20
10
0.500
* Total Citation Counts Rankings
Rankings
2,275,858
United States
437,184
381
Ranking Based On Selection: 9
Lorena Garcia-Ramon
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
consumer behavior
digital marketing
consumer well-being
* Total Citation Counts Rankings
Rankings
2,314,816
United States
441,037
390
Ranking Based On Selection: 10
Suwakitti Amornpan
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
Consumer Behavior
Transformative Consumer Research
* Total Citation Counts Rankings
Rankings
2,337,363
United States
442,968
397
Ranking Based On Selection: 11
Camilla Montoya
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
3
0
0.000
cultural leadership
cross-cultural psychology
industrial organizational psychology
leadership
marketing
* Total Citation Counts Rankings
Rankings
2,338,906
United States
443,151
398
Ranking Based On Selection: 12
Zoila Zambrano
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Marketing
consumer wellness
prosocial behavior
mobile marketing