The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection :1
Consumer Behavior
Marketing Research
Marketing Communications
and Branding
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,920
2,034
0.413
* Total Citation Counts Rankings
Ranking Based On Selection :2
Brand Management
Marketing Strategy
Cross-Cultural Consumer Research
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,820
1,063
0.584
* Total Citation Counts Rankings
Ranking Based On Selection :3
Health Education
Public Health
Health Communication
Social Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,398
700
0.501
* Total Citation Counts Rankings
Ranking Based On Selection :4
Sales
Sales Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,326
774
0.584
* Total Citation Counts Rankings
Ranking Based On Selection :5
retailing
access-based consumption
digital marketing
consumer welfare
sustainability
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
549
534
0.973
* Total Citation Counts Rankings
Ranking Based On Selection :6
corporate social responsibility
sustainability
fashion
artificial intelligence
machine learning
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
165
164
0.994
* Total Citation Counts Rankings
Ranking Based On Selection :7
social marketing
college student health
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
87
86
0.989
William K Darley
University of Toledo
Toledo, United States
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
4,920
2,034
0.413
Consumer Behavior
Marketing Research
Marketing Communications
and Branding
Bashar Gammoh
University of Toledo
Toledo, United States
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,820
1,063
0.584
Brand Management
Marketing Strategy
Cross-Cultural Consumer Research
Tavis Glassman
University of Toledo
Toledo, United States
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,398
700
0.501
Health Education
Public Health
Health Communication
Social Marketing
Michael L Mallin
University of Toledo
Toledo, United States
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,326
774
0.584
Jennifer L Stevens
University of Toledo
Toledo, United States
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
549
534
0.973
retailing
access-based consumption
digital marketing
consumer welfare
sustainability
Elizabeth Napier
University of Toledo
Toledo, United States
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
165
164
0.994
corporate social responsibility
sustainability
fashion
artificial intelligence
machine learning
John Matkovic
University of Toledo
Toledo, United States
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
87
86
0.989
social marketing
college student health