The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection :1
social media marketing
nascent venture
entrepreneurial strategy
marketing behavior
halal
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
228
216
0.947
* Total Citation Counts Rankings
Ranking Based On Selection :2
Performance Measurement
Technology Management
Corporate Governance
Accounting Fraud
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
161
106
0.658
* Total Citation Counts Rankings
Ranking Based On Selection :3
Information system Management
Business Intelligence
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
25
13
0.520
* Total Citation Counts Rankings
Ranking Based On Selection :4
social media marketing
digital marketing
Business Information Systems
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
17
17
1.000
Rusnifaezah Musa
AIMST University
Noida, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
228
216
0.947
social media marketing
nascent venture
entrepreneurial strategy
marketing behavior
halal
Jaya Kumar Shanmugam
AIMST University
Noida, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
161
106
0.658
Performance Measurement
Technology Management
Corporate Governance
Accounting Fraud
Kalaiselvee Rethinam
AIMST University
Noida, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
25
13
0.520
Information system Management
Business Intelligence
Selvamalar Nasaratnam
AIMST University
Noida, Malaysia
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
17
17
1.000
social media marketing
digital marketing
Business Information Systems