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Marketing
Consumer Behavior
Cultural Touris
Metrics
H-Index
i10 Index
Citation Counts
7
5
221
Consumer behaviors
service marketing
tourist decision and motivation
destination management
casino managemen
Metrics
H-Index
i10 Index
Citation Counts
57
150
10,375
Sustainability Marketing
Retailing
Services Marketin
Metrics
H-Index
i10 Index
Citation Counts
50
82
10,071
consumer behavior
social cognitio
Metrics
H-Index
i10 Index
Citation Counts
37
56
6,981
Marketing - advertising
sales promotion
Asian values and religio
Metrics
H-Index
i10 Index
Citation Counts
37
80
6,259
data driving marketin
Metrics
H-Index
i10 Index
Citation Counts
34
45
5,998
Crossmodal Research
Sensory Marketing
Spatial Cognitio
Metrics
H-Index
i10 Index
Citation Counts
27
50
2,767
Multiobjective Optimization
Data-Driven Optimization
Large-Scale Optimizatio
Metrics
H-Index
i10 Index
Citation Counts
26
42
3,651
Human–AI Interaction
Digital Marketing
Digital Business Operation
Metrics
H-Index
i10 Index
Citation Counts
26
38
3,535
Marketing-OM Interface
Marketing-IS Interface
Operations Researc
Metrics
H-Index
i10 Index
Citation Counts
24
37
1,831
Discover Leading Experts: Premium membership highlights you at the top, increasing your visibility and influence in 13 major fields and 197 disciplines. Be seen first!
Retail Operations
Operations in Emerging Business Models
Supply Chain Management
Data-Driven Optimization
Empirical Stud
Metrics
H-Index
i10 Index
Citation Counts
23
27
3,603
consumer behaviour
marketing researc
Metrics
H-Index
i10 Index
Citation Counts
23
28
2,520
Reverse Logistics & CLSC
Interface of OM & Marketin
Metrics
H-Index
i10 Index
Citation Counts
21
24
2,263
Digitalization strategy
Marketing strategy
Smart product development and managemen
Metrics
H-Index
i10 Index
Citation Counts
20
27
2,879
Mobile Marketing
Metrics
H-Index
i10 Index
Citation Counts
20
32
4,843
Digital Economy
Digital Platform
Digital Marketing
E-commerce
Social Medi
Metrics
H-Index
i10 Index
Citation Counts
20
21
10,575
Customer Requirement Analysis
Expert Recommendation
Text Mining
Information Managemen
Metrics
H-Index
i10 Index
Citation Counts
19
27
1,883
Innovation adoption/diffusion
data-driven marketing strategy
smart mobility
sustainabilit
Metrics
H-Index
i10 Index
Citation Counts
18
19
1,712
Marketing
Metrics
H-Index
i10 Index
Citation Counts
18
21
2,963
Brand Management
Digital Marketing
Consumer Behavior
CSR
Hospitality & Tourism Marketin
Metrics
H-Index
i10 Index
Citation Counts
17
22
911
Deep Learning
Recommender Systems
Big Data Analysis
E-commerc
Metrics
H-Index
i10 Index
Citation Counts
16
21
1,017
Social Media Analytics
Text Mining
Crowd Wisdom
Fintech
Open Innovatio
Metrics
H-Index
i10 Index
Citation Counts
15
18
2,430
marketing in transitional marketplace
consumer wellbeing and social responsibility，povert
Metrics
H-Index
i10 Index
Citation Counts
15
19
1,485
Marketing
Hospitality
Touris
Metrics
H-Index
i10 Index
Citation Counts
14
15
1,397
Consumer Health Informatics
LGBTQ+ Health
Cardiovascular Health
HIV Preventio
Metrics
H-Index
i10 Index
Citation Counts
13
16
519
Kuo-Yan Wang
Metrics
H-Index
i10-Index
Citation Counts
7
5
221
Marketing
Consumer Behavior
Cultural Touris
Ipkin Anthony Wong
Sun Yat Sen University
Guangzhou, China
Metrics
H-Index
i10-Index
Citation Counts
57
150
10,375
Consumer behaviors
service marketing
tourist decision and motivation
destination management
casino managemen
MS Balaji Sathyaprakash Balaji Makam
Metrics
H-Index
i10-Index
Citation Counts
50
82
10,071
Sustainability Marketing
Retailing
Services Marketin
Xinyue Zhou
Sun Yat Sen University
Guangzhou, China
Metrics
H-Index
i10-Index
Citation Counts
37
56
6,981
consumer behavior
social cognitio
Kim-Shyan Fam
Harbin University of Commerce
Harbin, China
Metrics
H-Index
i10-Index
Citation Counts
37
80
6,259
Marketing - advertising
sales promotion
Asian values and religio
Baohong Sun
Metrics
H-Index
i10-Index
Citation Counts
34
45
5,998
Xiaoang Wan
Tsinghua University
Beijing, China
Metrics
H-Index
i10-Index
Citation Counts
27
50
2,767
Crossmodal Research
Sensory Marketing
Spatial Cognitio
Cheng He (ä1⁄2•æˆ)
Metrics
H-Index
i10-Index
Citation Counts
26
42
3,651
Multiobjective Optimization
Data-Driven Optimization
Large-Scale Optimizatio
Jiaming Fang
Metrics
H-Index
i10-Index
Citation Counts
26
38
3,535
Human–AI Interaction
Digital Marketing
Digital Business Operation
Xiang Ji
Metrics
H-Index
i10-Index
Citation Counts
24
37
1,831
Marketing-OM Interface
Marketing-IS Interface
Operations Researc
Discover Leading Experts: Premium membership highlights you at the top, increasing your visibility and influence in 13 major fields and 197 disciplines. Be seen first!
Ying Rong
Shanghai Jiao Tong University
Shanghai, China
Metrics
H-Index
i10-Index
Citation Counts
23
27
3,603
Retail Operations
Operations in Emerging Business Models
Supply Chain Management
Data-Driven Optimization
Empirical Stud
Didier Soopramanien
Metrics
H-Index
i10-Index
Citation Counts
23
28
2,520
consumer behaviour
marketing researc
Lipan Feng
Metrics
H-Index
i10-Index
Citation Counts
21
24
2,263
Reverse Logistics & CLSC
Interface of OM & Marketin
Chengli Shu
Xi'An Jiaotong University
Xi'an, China
Metrics
H-Index
i10-Index
Citation Counts
20
27
2,879
Digitalization strategy
Marketing strategy
Smart product development and managemen
Digital Economy
Digital Platform
Digital Marketing
E-commerce
Social Medi
Jian Jin|靳健
Beijing Normal University
Beijing, China
Metrics
H-Index
i10-Index
Citation Counts
19
27
1,883
Customer Requirement Analysis
Expert Recommendation
Text Mining
Information Managemen
Lixian Qian
Metrics
H-Index
i10-Index
Citation Counts
18
19
1,712
Innovation adoption/diffusion
data-driven marketing strategy
smart mobility
sustainabilit
Bing Jing
Metrics
H-Index
i10-Index
Citation Counts
18
21
2,963
Asif Ali Safeer
Huanggang Normal University
Huanggang, China
Metrics
H-Index
i10-Index
Citation Counts
17
22
911
Brand Management
Digital Marketing
Consumer Behavior
CSR
Hospitality & Tourism Marketin
Li Yu
Renmin University of China
Beijing, China
Metrics
H-Index
i10-Index
Citation Counts
16
21
1,017
Deep Learning
Recommender Systems
Big Data Analysis
E-commerc
Social Media Analytics
Text Mining
Crowd Wisdom
Fintech
Open Innovatio
marketing in transitional marketplace
consumer wellbeing and social responsibility，povert
Liu Yongdan (Leon)
Central South University
Changsha, China
Metrics
H-Index
i10-Index
Citation Counts
14
15
1,397
Sr Ramos
New York University Shanghai
Pudong, China
Metrics
H-Index
i10-Index
Citation Counts
13
16
519
Consumer Health Informatics
LGBTQ+ Health
Cardiovascular Health
HIV Preventio