The "AD Scientific Index" analyses the academic work of scientists using the H-index, i10 index and number of citations, and provides results that can be used to evaluate the productivity and efficiency of individuals and institutions. In addition to ranking according to "total H-index" for individuals and institutions, you can also see the ranking and analyses according to "last 6 years H-index"and Subject Rankings.
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
18
0.818
Marketing Systems
Marketing Strategy
Consumer Well Being
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
18
0.818
services marketing
multi-channel retailing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
Services Marketing
Digital Marketing
Technology
Customer Experience
Wellbeing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
Role of marketing in innovation and commercialisation
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
16
0.727
Health marketing
consumer well-being
online consumer behaviours
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
Digital marketing
Marketing metrics
Consumer behaviour
Education marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
Consumer culture theory
gender and marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
Consumer Research
Transformative Consumer Research
Social Marketing
Advertising Effectiveness
Research Method
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
MKTG TQM QA TPB CEX
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
Transformative Service Research
Social Marketing
Disaster Management
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
Tecnnology-infused customer relationship management
service recovery
complaint management
text analytics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
services marketing
marketing education
assurance of learning
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
Services
Relational Marketing
Emerging Technologies
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
International Marketing
SME internationalisation
crisis management
relationship management
business in China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
Branding
Advertising
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
marketing
tourism
hotel
social media
user-generated content
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
marketing
advertising & branding
cross-cultural consumer behavior
tourism marketing
agri-food & health marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
Branding
Marketing
Business Education
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
International marketing
cross-cultural consumer behavior
global branding
ecommerce and exporting
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
16
0.762
International Marketing
International Business
Islamic Marketing
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
15
0.714
marketing
direct & digital marketing
interactive marketing
online marketing
electronic marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
14
0.667
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
12
0.571
Predictive Data Analytics
Corporate Fraud/Failure
Fintech
Health Analytics
Marketing Analytics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
20
1.000
tourism
marketing
poverty
methodologies
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
19
0.950
Chris Dubelaar
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
18
0.818
Srinivas Sridharan
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
18
0.818
Marketing Systems
Marketing Strategy
Consumer Well Being
Dewi Tojib
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
services marketing
multi-channel retailing
Sven Tuzovic
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
Services Marketing
Digital Marketing
Technology
Customer Experience
Wellbeing
David Corkindale
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
16
0.727
Role of marketing in innovation and commercialisation
Sheau Fen Yap
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
Health marketing
consumer well-being
online consumer behaviours
Mitchell Ross
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
Digital marketing
Marketing metrics
Consumer behaviour
Education marketing
Lauren Gurrieri
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
Consumer culture theory
gender and marketing
Ekant Veer
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
Consumer Research
Transformative Consumer Research
Social Marketing
Advertising Effectiveness
Research Method
Md Parves Sultan
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
Lisa Schuster
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
Transformative Service Research
Social Marketing
Disaster Management
Laszlo Sajtos
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
Tecnnology-infused customer relationship management
service recovery
complaint management
text analytics
Venkat Yanamandram
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
services marketing
marketing education
assurance of learning
Tony Garry
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
Services
Relational Marketing
Emerging Technologies
Hongzhi Gao
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
18
0.857
International Marketing
SME internationalisation
crisis management
relationship management
business in China
Stacey Baxter|Stacey Baxter
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
Carmen Cox OR Carmen Tideswell
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
marketing
tourism
hotel
social media
user-generated content
Fang Liu
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
marketing
advertising & branding
cross-cultural consumer behavior
tourism marketing
agri-food & health marketing
Colin Jevons
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
17
0.810
Branding
Marketing
Business Education
Gary Gregory
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
16
0.762
International marketing
cross-cultural consumer behavior
global branding
ecommerce and exporting
Yunus Ali
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
15
0.714
International Marketing
International Business
Islamic Marketing
Consumer Behavior
Stewart Adam
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
14
0.667
marketing
direct & digital marketing
interactive marketing
online marketing
electronic marketing
Patrick Butler
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
12
0.571
Adrian Gepp
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
20
1.000
Predictive Data Analytics
Corporate Fraud/Failure
Fintech
Health Analytics
Marketing Analytics
V. Dao Truong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
19
0.950
tourism
marketing
poverty
methodologies