AD Scientific Index evaluates the academic productivity and efficiency of scientists and institutions based on the H-index, i10 index, and citation counts. In addition to total H-index rankings, you can also explore rankings and analyses by "Scientists Last 6 Years H-index" and by subject.
* Total H Index Rankings
Ranking Based
On Selection :1
Marketing
Consumer behavior
Self-regulation
Counterfeit
Services
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
65
48
0.738
* Total H Index Rankings
Ranking Based
On Selection :2
Marketing
Institutional Theory
Service Marketing
Channel Management
AI in Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
54
44
0.815
* Total H Index Rankings
Ranking Based
On Selection :3
China marketing
international marketing
consumer satisfaction
marketing in emerging economies
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
43
28
0.651
* Total H Index Rankings
Ranking Based
On Selection :4
Innovation and leadership
services management
convention tourism
marketing of hospitality and tourism services
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
42
31
0.738
* Total H Index Rankings
Ranking Based
On Selection :5
consumer behavior
services marketing
convention/exhibition mgt.
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
29
0.725
* Total H Index Rankings
Ranking Based
On Selection :6
marketing
consumer behavior
international business
e-marketing
artificial intelligence
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
35
25
0.714
* Total H Index Rankings
Ranking Based
On Selection :7
B2B Marketing
Internet Marketing
Consumer group Decision Making
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
34
30
0.882
* Total H Index Rankings
Ranking Based
On Selection :8
Information systems
e-business
knowledge management
marketing
responsible consumption
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
30
22
0.733
* Total H Index Rankings
Ranking Based
On Selection :9
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
28
24
0.857
* Total H Index Rankings
Ranking Based
On Selection :10
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
26
21
0.808
* Total H Index Rankings
Ranking Based
On Selection :11
Customer engagement
metaverse
social-media influencer marketing
technology adoption
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
24
24
1.000
* Total H Index Rankings
Ranking Based
On Selection :12
Service Operations Management
Supply Chain Management
Health Care Managment
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
24
20
0.833
* Total H Index Rankings
Ranking Based
On Selection :13
Social Influence on Consumer Behavior
Visual Marketing
Self and Identity
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
21
0.913
* Total H Index Rankings
Ranking Based
On Selection :14
Consumer psychology
motivation
lay theories
emotions
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
21
0.913
* Total H Index Rankings
Ranking Based
On Selection :15
Consumer Well-Being
Pro-Social Consumption
Socially Responsible Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
* Total H Index Rankings
Ranking Based
On Selection :16
Services Marketing
Customer Satisfaction
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
* Total H Index Rankings
Ranking Based
On Selection :17
Branding
Consumer ethics
Social media marketing
Customer co-creation
Customer relationship marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
* Total H Index Rankings
Ranking Based
On Selection :18
relationship marketing and cultural consumption
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
* Total H Index Rankings
Ranking Based
On Selection :19
services marketing and consumer behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
16
0.762
* Total H Index Rankings
Ranking Based
On Selection :20
CSR
Service Marketing
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
20
1.000
* Total H Index Rankings
Ranking Based
On Selection :21
marketing
China
strategy
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
18
0.900
* Total H Index Rankings
Ranking Based
On Selection :22
services marketing
customer participation
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
17
1.000
* Total H Index Rankings
Ranking Based
On Selection :23
Marketing communications
Consumer psychology
Sustainable consumption and psycholinguistics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
14
0.824
* Total H Index Rankings
Ranking Based
On Selection :24
Consumer Decision Making
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
12
0.706
* Total H Index Rankings
Ranking Based
On Selection :25
B2B Marketing
Supply Chain Management
Service Marketing
Multi-channel Marketing
Marketing Channels
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
15
0.938
Piyush Sharma
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
65
48
0.738
Marketing
Consumer behavior
Self-regulation
Counterfeit
Services
Zhilin Yang 楊志林|Forrest Yang
City University of Hong Kong
Coimbatore, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
54
44
0.815
Marketing
Institutional Theory
Service Marketing
Channel Management
AI in Marketing
David Tse
University of Hong Kong
Pok Fu Lam, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
43
28
0.651
China marketing
international marketing
consumer satisfaction
marketing in emerging economies
Kaye Chon
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
42
31
0.738
Innovation and leadership
services management
convention tourism
marketing of hospitality and tourism services
Karin Weber
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
29
0.725
consumer behavior
services marketing
convention/exhibition mgt.
Geng Cui
Lingnan University
Tuen Mun, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
35
25
0.714
marketing
consumer behavior
international business
e-marketing
artificial intelligence
Chenting Su
City University of Hong Kong
Coimbatore, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
34
30
0.882
B2B Marketing
Internet Marketing
Consumer group Decision Making
Uchenna Cyril Eze
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
30
22
0.733
Information systems
e-business
knowledge management
marketing
responsible consumption
Julie Juan Li
City University of Hong Kong
Coimbatore, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
28
24
0.857
Wenyu Dou
City University of Hong Kong
Coimbatore, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
26
21
0.808
Man Lai Cheung
Hang Seng University of Hong Kong
Lek Yuen Estate, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
24
24
1.000
Customer engagement
metaverse
social-media influencer marketing
technology adoption
Pengfei Guo
City University of Hong Kong
Coimbatore, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
24
20
0.833
Service Operations Management
Supply Chain Management
Health Care Managment
Yuwei Jiang
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
21
0.913
Social Influence on Consumer Behavior
Visual Marketing
Self and Identity
Anirban Mukhopadhyay
Hong Kong University of Science & Technology
Sai Kung District, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
21
0.913
Consumer psychology
motivation
lay theories
emotions
Alex Sl Tsang
Hong Kong Baptist University
Hong Kong, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
Consumer Well-Being
Pro-Social Consumption
Socially Responsible Marketing
Chi Kin BenneTT Yim
University of Hong Kong
Pok Fu Lam, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
22
17
0.773
Services Marketing
Customer Satisfaction
FY Millissa Cheung
Hong Kong Shue Yan University
North Point, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
Branding
Consumer ethics
Social media marketing
Customer co-creation
Customer relationship marketing
Noel Ym Siu
Hong Kong Baptist University
Hong Kong, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
19
0.905
relationship marketing and cultural consumption
Jackie Tam
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
16
0.762
services marketing and consumer behavior
Yixing Lisa Gao
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
20
1.000
CSR
Service Marketing
Consumer Behavior
Flora Gu
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
18
0.900
Kimmy Wa Chan
Hong Kong Baptist University
Hong Kong, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
17
1.000
services marketing
customer participation
Fanny Fong Yee Chan
Hang Seng University of Hong Kong
Lek Yuen Estate, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
14
0.824
Marketing communications
Consumer psychology
Sustainable consumption and psycholinguistics
Anaimalai Muthukrishnan
Hong Kong University of Science & Technology
Sai Kung District, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
12
0.706
Maggie Chuoyan Dong
City University of Hong Kong
Coimbatore, Hong Kong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
15
0.938
B2B Marketing
Supply Chain Management
Service Marketing
Multi-channel Marketing
Marketing Channels