AD Scientific Index evaluates the academic productivity and efficiency of scientists and institutions based on the H-index, i10 index, and citation counts. In addition to total H-index rankings, you can also explore rankings and analyses by "Scientists Last 6 Years H-index" and by subject.
* Total H Index Rankings
Ranking Based
On Selection :1
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
96
67
0.698
* Total H Index Rankings
Ranking Based
On Selection :2
neuromarketing consumer neuroscience multisensory
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
38
29
0.763
* Total H Index Rankings
Ranking Based
On Selection :3
Marketing
Strategy
Operations
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
36
29
0.806
* Total H Index Rankings
Ranking Based
On Selection :4
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
31
23
0.742
* Total H Index Rankings
Ranking Based
On Selection :5
Consumer Values And Lifestyles
Game Theoretic Applications In Marketing
Global Marketing Strategies
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
27
18
0.667
* Total H Index Rankings
Ranking Based
On Selection :6
digital advertising
influencer marketing
social media
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
26
26
1.000
* Total H Index Rankings
Ranking Based
On Selection :7
marketing
Sun Tzu
Sun Zi
Counterfeit products
strategy
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
10
0.435
* Total H Index Rankings
Ranking Based
On Selection :8
Marketing
Consumer Psychology
Decision Making
Shopping Behavior
Affect and Emotions
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
21
1.000
* Total H Index Rankings
Ranking Based
On Selection :9
Asian Marketing Practices & Perspectives
Brand Management
Cross-cultural Buying Behaviour
Retail Strategy
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
16
0.800
* Total H Index Rankings
Ranking Based
On Selection :10
Service interactions-Anthropology-Consumer Culture
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
16
0.842
* Total H Index Rankings
Ranking Based
On Selection :11
Consumer behavior
consumer culture theory
happiness
quality of life
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
13
0.684
* Total H Index Rankings
Ranking Based
On Selection :12
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
16
0.889
* Total H Index Rankings
Ranking Based
On Selection :13
Social-Mobile Media & Platforms
Digital Marketing & Advertising
Digital Platform Ecosystems
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
* Total H Index Rankings
Ranking Based
On Selection :14
Marketing issues
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
12
0.750
* Total H Index Rankings
Ranking Based
On Selection :15
Consumer Psychology
Brand Communications
Specific Emotions
Sensory Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
15
1.000
* Total H Index Rankings
Ranking Based
On Selection :16
Rasch analysis
Educational Meausrement
Educational Leadership & Management & Educational Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
11
0.733
* Total H Index Rankings
Ranking Based
On Selection :17
Japanese business
HRM
marketing
retailing
consumer culture
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
8
0.571
* Total H Index Rankings
Ranking Based
On Selection :18
Marketing Strategy
Financial Impact of Marketing Actions
Customer Satisfaction
Retailing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
13
13
1.000
* Total H Index Rankings
Ranking Based
On Selection :19
Marketing
Consumer Psychology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
13
13
1.000
* Total H Index Rankings
Ranking Based
On Selection :20
Marketing
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
11
0.917
* Total H Index Rankings
Ranking Based
On Selection :21
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
* Total H Index Rankings
Ranking Based
On Selection :22
marketing
economics
psychology
decision making
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
* Total H Index Rankings
Ranking Based
On Selection :23
JDM
Marketing Promotions
Influence
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
* Total H Index Rankings
Ranking Based
On Selection :24
consumer behavior
logistic innovations
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000
* Total H Index Rankings
Ranking Based
On Selection :25
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000
Jochen Wirtz
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
96
67
0.698
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
Gemma Calvert
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
38
29
0.763
neuromarketing consumer neuroscience multisensory
Nirmalya Kumar
Singapore Management University
Singapore, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
36
29
0.806
Swee Hoon Ang
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
31
23
0.742
Tan Soo Jiuan
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
27
18
0.667
Consumer Values And Lifestyles
Game Theoretic Applications In Marketing
Global Marketing Strategies
Chen Lou
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
26
26
1.000
digital advertising
influencer marketing
social media
Chow Hou Wee
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
10
0.435
marketing
Sun Tzu
Sun Zi
Counterfeit products
strategy
Leonard Lee
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
21
1.000
Marketing
Consumer Psychology
Decision Making
Shopping Behavior
Affect and Emotions
Prem Shamdasani
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
16
0.800
Asian Marketing Practices & Perspectives
Brand Management
Cross-cultural Buying Behaviour
Retail Strategy
Julien Cayla
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
16
0.842
Service interactions-Anthropology-Consumer Culture
Siok Kuan Tambyah
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
13
0.684
Consumer behavior
consumer culture theory
happiness
quality of life
Yih Hwai Lee
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
16
0.889
Khim Yong Goh
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
Social-Mobile Media & Platforms
Digital Marketing & Advertising
Digital Platform Ecosystems
Trichy V Krishnan
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
12
0.750
Xun Irene Huang
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
15
1.000
Consumer Psychology
Brand Communications
Specific Emotions
Sensory Marketing
Jonathan Wee Pin Goh
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
11
0.733
Rasch analysis
Educational Meausrement
Educational Leadership & Management & Educational Marketing
Hendrik Meyer Ohle
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
8
0.571
Japanese business
HRM
marketing
retailing
consumer culture
Kapil R Tuli
Singapore Management University
Singapore, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
13
13
1.000
Marketing Strategy
Financial Impact of Marketing Actions
Customer Satisfaction
Retailing
Li Xiuping
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
13
13
1.000
Iris Hung
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
11
0.917
Vishal Narayan
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
Hannah H Chang
Singapore Management University
Singapore, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
marketing
economics
psychology
decision making
Yan Zhang
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
Le Yi Koh
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000
consumer behavior
logistic innovations
Yu-Chen Hung
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000