H-Index
Rankings
Singapore 47 Scientists H-Index Business & Management / Marketing Rankings - 2025
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* Total H Index Rankings
Ranking Based
On Selection: 1
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
97
65
0.670
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* Total H Index Rankings
Ranking Based
On Selection: 2
neuromarketing consumer neuroscience multisensory
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
26
0.650
* Total H Index Rankings
Ranking Based
On Selection: 3
Marketing
Strategy
Operations
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
36
28
0.778
* Total H Index Rankings
Ranking Based
On Selection: 4
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
31
23
0.742
* Total H Index Rankings
Ranking Based
On Selection: 5
Consumer Values And Lifestyles
Game Theoretic Applications In Marketing
Global Marketing Strategies
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
28
18
0.643
* Total H Index Rankings
Ranking Based
On Selection: 6
digital advertising
influencer marketing
social media
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
26
26
1.000
* Total H Index Rankings
Ranking Based
On Selection: 7
marketing
Sun Tzu
Sun Zi
Counterfeit products
strategy
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
9
0.391
* Total H Index Rankings
Ranking Based
On Selection: 8
Marketing & Consumer Psychology
Affect & Decision Making
Risk Perception
Shopping Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
* Total H Index Rankings
Ranking Based
On Selection: 9
Asian Marketing Practices & Perspectives
Brand Management
Cross-cultural Buying Behaviour
Retail Strategy
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
16
0.842
* Total H Index Rankings
Ranking Based
On Selection: 10
Service interactions-Anthropology-Consumer Culture
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
15
0.750
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* Total H Index Rankings
Ranking Based
On Selection: 11
Consumer behavior
consumer culture theory
happiness
quality of life
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
13
0.684
* Total H Index Rankings
Ranking Based
On Selection: 12
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
15
0.833
* Total H Index Rankings
Ranking Based
On Selection: 13
Social-Mobile Media & Platforms
Digital Marketing & Advertising
AI Pricing & Product Strategies
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
13
0.722
* Total H Index Rankings
Ranking Based
On Selection: 14
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
12
0.750
* Total H Index Rankings
Ranking Based
On Selection: 15
Consumer Psychology
Brand Communications
Specific Emotions
Sensory Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
13
0.867
* Total H Index Rankings
Ranking Based
On Selection: 16
Rasch analysis
Educational Meausrement
Educational Leadership & Management & Educational Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
10
0.667
* Total H Index Rankings
Ranking Based
On Selection: 17
Marketing Strategy
Financial Impact of Marketing Actions
Customer Satisfaction
Retailing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
14
1.000
* Total H Index Rankings
Ranking Based
On Selection: 18
Marketing
Consumer Psychology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
14
1.000
* Total H Index Rankings
Ranking Based
On Selection: 19
Japanese business
HRM
marketing
retailing
consumer culture
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
7
0.500
* Total H Index Rankings
Ranking Based
On Selection: 20
Marketing
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
10
0.833
* Total H Index Rankings
Ranking Based
On Selection: 21
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
* Total H Index Rankings
Ranking Based
On Selection: 22
consumer behavior
logistic innovations
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
10
1.000
* Total H Index Rankings
Ranking Based
On Selection: 23
marketing
economics
psychology
decision making
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
* Total H Index Rankings
Ranking Based
On Selection: 24
JDM
Marketing Promotions
Influence
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
* Total H Index Rankings
Ranking Based
On Selection: 25
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000
Jochen Wirtz
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
97
65
0.670
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
Gemma Calvert
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
26
0.650
neuromarketing consumer neuroscience multisensory
Nirmalya Kumar
Singapore Management University
Singapore, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
36
28
0.778
Swee Hoon Ang
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
31
23
0.742
Tan Soo Jiuan
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
28
18
0.643
Consumer Values And Lifestyles
Game Theoretic Applications In Marketing
Global Marketing Strategies
Chen Lou
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
26
26
1.000
digital advertising
influencer marketing
social media
Chow Hou Wee
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
9
0.391
marketing
Sun Tzu
Sun Zi
Counterfeit products
strategy
Leonard Lee
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
20
0.952
Marketing & Consumer Psychology
Affect & Decision Making
Risk Perception
Shopping Behavior
Prem Shamdasani
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
16
0.842
Asian Marketing Practices & Perspectives
Brand Management
Cross-cultural Buying Behaviour
Retail Strategy
Julien Cayla
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
15
0.750
Service interactions-Anthropology-Consumer Culture
360° Institutional Performance & Benchmarking Click Here for Live Demo
Through advanced, institution-specific analytics and benchmarking, gain data-driven strategic insights into your academic performance, global standing, and competitive strengths. Compare your institution with 20 similarly ranked institutions at city, country, regional, and global levels, as well as with those in similar standings across 13 subjects, to uncover your institution’s strengths. More Info
Siok Kuan Tambyah
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
13
0.684
Consumer behavior
consumer culture theory
happiness
quality of life
Yih Hwai Lee
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
15
0.833
Khim Yong Goh
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
13
0.722
Social-Mobile Media & Platforms
Digital Marketing & Advertising
AI Pricing & Product Strategies
Trichy V Krishnan
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
12
0.750
Xun Irene Huang
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
13
0.867
Consumer Psychology
Brand Communications
Specific Emotions
Sensory Marketing
Jonathan Wee Pin Goh
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
10
0.667
Rasch analysis
Educational Meausrement
Educational Leadership & Management & Educational Marketing
Kapil R Tuli
Singapore Management University
Singapore, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
14
1.000
Marketing Strategy
Financial Impact of Marketing Actions
Customer Satisfaction
Retailing
Li Xiuping
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
14
1.000
Hendrik Meyer Ohle
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
14
7
0.500
Japanese business
HRM
marketing
retailing
consumer culture
Iris Hung
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
10
0.833
Vishal Narayan
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
Le Yi Koh
Nanyang Technological University
Jurong West, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
10
1.000
consumer behavior
logistic innovations
Hannah H Chang
Singapore Management University
Singapore, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
marketing
economics
psychology
decision making
Yan Zhang
National University of Singapore
Queenstown, Singapore
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
9
0.900
JDM
Marketing Promotions
Influence
Yu-Chen Hung
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000