H-Index
Rankings
United States 2,903 Scientists H-Index Business & Management / Marketing Rankings - 2025
On AD Scientific Index, you can explore the individual achievements of scientists in detail and evaluate their academic productivity based on total and recent H-index, i10 index, and citation counts. With Premium Membership, gain access to extended analyses and detailed data to assess and enhance your academic performance more effectively.
* Total H Index Rankings
Ranking Based
On Selection: 1
Marketing
Management
social psychology
statistics
neuroscience
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
141
90
0.638
* Total H Index Rankings
Ranking Based
On Selection: 2
multivariate analysis
business analytics
marketing
structural equation modeling
PLS
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
134
111
0.828
* Total H Index Rankings
Ranking Based
On Selection: 3
marketing
forecasting
economics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
121
65
0.537
* Total H Index Rankings
Ranking Based
On Selection: 4
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
114
69
0.605
* Total H Index Rankings
Ranking Based
On Selection: 5
Marketing
Marketing Strategy
Retailing
Strategy
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
111
79
0.712
* Total H Index Rankings
Ranking Based
On Selection: 6
New Product Development
International Marketing
Marketing Strategy
Supply Chain Management
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
109
57
0.523
* Total H Index Rankings
Ranking Based
On Selection: 7
international marketing
marketing strategy
customer satisfaction
supply chain management
international business
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
108
79
0.731
* Total H Index Rankings
Ranking Based
On Selection: 8
market impact
physics
particle physics
information
incentives
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
105
29
0.276
* Total H Index Rankings
Ranking Based
On Selection: 9
İnternational business
International marketing
Export marketing
Emerging markets
Born Globals
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
103
61
0.592
* Total H Index Rankings
Ranking Based
On Selection: 10
services marketing
consumer behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
101
68
0.673
* Total H Index Rankings
Ranking Based
On Selection: 11
Services Marketing
Service Quality
Technology & Service
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
100
59
0.590
* Total H Index Rankings
Ranking Based
On Selection: 12
competitive strategy
marketing capability
e-business
technological capability
technology diffusion
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
97
53
0.546
* Total H Index Rankings
Ranking Based
On Selection: 13
Marketing
Competition
Strategy
Macromarketing
Ethics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
97
53
0.546
* Total H Index Rankings
Ranking Based
On Selection: 14
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
96
54
0.563
* Total H Index Rankings
Ranking Based
On Selection: 15
New Product Diffusion
Marketing Strategy
Marketing Research
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
95
45
0.474
* Total H Index Rankings
Ranking Based
On Selection: 16
Branding
Global Marketing
Marketing Strategy
Leadership
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
92
66
0.717
* Total H Index Rankings
Ranking Based
On Selection: 17
Consumer Behavior
Marketing
Communications
Advertising
Aesthetics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
92
48
0.522
* Total H Index Rankings
Ranking Based
On Selection: 18
marketing
services marketing
service management
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
91
59
0.648
* Total H Index Rankings
Ranking Based
On Selection: 19
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
91
47
0.516
* Total H Index Rankings
Ranking Based
On Selection: 20
marketing
tourism
consumer psychology
B2B marketing
advertising
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
87
49
0.563
* Total H Index Rankings
Ranking Based
On Selection: 21
Marketing
innovation
supply chains
services
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
84
55
0.655
* Total H Index Rankings
Ranking Based
On Selection: 22
Forecasting
advertising
survey research
marketing
peer review
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
81
38
0.469
* Total H Index Rankings
Ranking Based
On Selection: 23
Sport Consumer Behavior
Sport Marketing
Sport Tourism
Sport Management
Sports Management
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
80
58
0.725
* Total H Index Rankings
Ranking Based
On Selection: 24
marketing
consumer behavior
statistics
psychology
research methodology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
78
53
0.679
* Total H Index Rankings
Ranking Based
On Selection: 25
Marketing Theory
Marketing Strategy
Service-Dominant Logic
Value Co-creation
Service Science
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
76
65
0.855
R Bagozzi
University of Michigan
Ann Arbor, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
141
90
0.638
Marketing
Management
social psychology
statistics
neuroscience
Joseph F Hair Jr
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
134
111
0.828
multivariate analysis
business analytics
marketing
structural equation modeling
PLS
J Holton Wilson
Central Michigan University
Mount Pleasant, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
121
65
0.537
Leonard Berry
Texas A&M University
College Station, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
114
69
0.605
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
Dhruv Grewal
Babson College
Babson Park, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
111
79
0.712
Marketing
Marketing Strategy
Retailing
Strategy
Consumer Behavior
Roger J Calantone
Michigan State University
East Lansing, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
109
57
0.523
New Product Development
International Marketing
Marketing Strategy
Supply Chain Management
Marketing
G Tomas M Hult
Michigan State University
East Lansing, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
108
79
0.731
international marketing
marketing strategy
customer satisfaction
supply chain management
international business
Bruce Knuteson
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
105
29
0.276
market impact
physics
particle physics
information
incentives
S Tamer Cavusgil
Georgia State University
Atlanta, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
103
61
0.592
İnternational business
International marketing
Export marketing
Emerging markets
Born Globals
Anna S Mattila
Pennsylvania State University
University Park, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
101
68
0.673
services marketing
consumer behavior
A Parasuraman
University of Miami
Coral Gables, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
100
59
0.590
Services Marketing
Service Quality
Technology & Service
Tung Lung Steven Chang
Long Island University
Brooklyn, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
97
53
0.546
competitive strategy
marketing capability
e-business
technological capability
technology diffusion
Shelby D Hunt
Texas Tech University
Lubbock, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
97
53
0.546
Marketing
Competition
Strategy
Macromarketing
Ethics
Ronald Goldsmith
Florida State University
Tallahassee, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
96
54
0.563
Vijay Mahajan
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
95
45
0.474
New Product Diffusion
Marketing Strategy
Marketing Research
Jan Benedict EM Steenkamp
University of North Carolina Chapel Hill
Chapel Hill, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
92
66
0.717
Branding
Global Marketing
Marketing Strategy
Leadership
Morris B Holbrook
Columbia University New York
New York, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
92
48
0.522
Consumer Behavior
Marketing
Communications
Advertising
Aesthetics
Valarie Zeithaml
University of North Carolina Chapel Hill
Chapel Hill, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
91
59
0.648
marketing
services marketing
service management
Michel Wedel
University of Maryland
College Park, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
91
47
0.516
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
Arch Woodside
Boston College
Chestnut Hill, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
87
49
0.563
marketing
tourism
consumer psychology
B2B marketing
advertising
Robert F Lusch
University of Arizona
Tucson, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
84
55
0.655
Marketing
innovation
supply chains
services
J Scott Armstrong
University of Pennsylvania
Philadelphia, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
81
38
0.469
Forecasting
advertising
survey research
marketing
peer review
Daniel Funk
Temple University
Philadelphia, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
80
58
0.725
Sport Consumer Behavior
Sport Marketing
Sport Tourism
Sport Management
Sports Management
Naresh Malhotra
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
78
53
0.679
marketing
consumer behavior
statistics
psychology
research methodology
Stephen Vargo
University of Hawaii System
Honolulu, United States
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
76
65
0.855
Marketing Theory
Marketing Strategy
Service-Dominant Logic
Value Co-creation
Service Science