The "AD Scientific Index" analyses the academic work of scientists using the H-index, i10 index and number of citations, and provides results that can be used to evaluate the productivity and efficiency of individuals and institutions. In addition to ranking according to "total H-index" for individuals and institutions, you can also see the ranking and analyses according to "Scientists Last 6 years H-index" and Subject Rankings.
* Last 6 Years H Index Rankings
Ranking Based
On Selection :1
Marketing
Advertising
Marketing Communications
Research Methodology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
20
0.870
* Last 6 Years H Index Rankings
Ranking Based
On Selection :2
advertising
sponsorship
brand management
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
15
1.000
* Last 6 Years H Index Rankings
Ranking Based
On Selection :3
Digital Marketing
Brand Equity
Value Theory
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
* Last 6 Years H Index Rankings
Ranking Based
On Selection :4
search engine optimization
social media
personal values
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
10
0.833
* Last 6 Years H Index Rankings
Ranking Based
On Selection :5
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
10
0.833
* Last 6 Years H Index Rankings
Ranking Based
On Selection :6
Marketing Communication
IMC
Media Management
Advertising
Brand Management
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
* Last 6 Years H Index Rankings
Ranking Based
On Selection :7
Consumer Research
Consumer Culture Theory
Fear Appeals
Youth Research
Digital Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
* Last 6 Years H Index Rankings
Ranking Based
On Selection :8
Marketing
Business Modelling
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
6
0.750
* Last 6 Years H Index Rankings
Ranking Based
On Selection :9
Strategic Communication
Marketing Communication
Public Relations
Tourism Promotion
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
6
0.750
* Last 6 Years H Index Rankings
Ranking Based
On Selection :10
Advertising
Branding
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
5
0.625
* Last 6 Years H Index Rankings
Ranking Based
On Selection :11
network effects
two-sided markets
marketing strategy
consumer choices
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Lars Bergkvist
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
23
20
0.870
Marketing
Advertising
Marketing Communications
Research Methodology
Marc Mazodier
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
15
1.000
advertising
sponsorship
brand management
Amjad Abu Elsamen
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
Digital Marketing
Brand Equity
Value Theory
Timothy M Daly
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
10
0.833
search engine optimization
social media
personal values
Ian Michael
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
10
0.833
Ridwan Adetunji Raji
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
Marketing Communication
IMC
Media Management
Advertising
Brand Management
Damien Arthur
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
9
0.818
Consumer Research
Consumer Culture Theory
Fear Appeals
Youth Research
Digital Marketing
Tariq Bhatti
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
6
0.750
Badran Ar Badran
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
6
0.750
Strategic Communication
Marketing Communication
Public Relations
Tourism Promotion
Park Beede
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
5
0.625
Li Sun
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
network effects
two-sided markets
marketing strategy
consumer choices