The "AD Scientific Index" analyses the academic work of scientists using the H-index, i10 index and number of citations, and provides results that can be used to evaluate the productivity and efficiency of individuals and institutions. In addition to ranking according to "total H-index" for individuals and institutions, you can also see the ranking and analyses according to "Scientists Last 6 years H-index"and Subject Rankings.
* Total H Index Rankings
Ranking Based On Selection :1
marketing
consumer behavior
marketing education
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
16
0.800
* Total H Index Rankings
Ranking Based On Selection :2
country branding/destination branding
bicultural/multicultural consumers
digital marketing
marketing education
mobile social
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
15
0.882
* Total H Index Rankings
Ranking Based On Selection :3
Consumer savings
expenditures
economic hardship
housing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
9
0.750
* Total H Index Rankings
Ranking Based On Selection :4
Marketing Analytics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
8
0.727
* Total H Index Rankings
Ranking Based On Selection :5
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
Barbara L Gross
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
16
0.800
marketing
consumer behavior
marketing education
Qin Sun
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
15
0.882
country branding/destination branding
bicultural/multicultural consumers
digital marketing
marketing education
mobile social
Yoko Mimura
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
9
0.750
Consumer savings
expenditures
economic hardship
housing
Dongling Huang
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
8
0.727
Nora Moran
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000