Massey University is a
prestigious public university
established in 1927 in New Zealand. It is represented
by 828 scientists in the AD Scientific Index. The
university’s scientists are particularly concentrated in
Social Sciences and Humanities (238 scientists), Engineering & Technology (124 scientists), and Natural Sciences (113 scientists).
* Total H Index Rankings
Ranking Based
On Selection: 1

Branding
Buyer Behaviour
Survey Research
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
22
0.550
* Total H Index Rankings
Ranking Based
On Selection: 2

Marketing/International marketing strategies
Technology strategy
immigrant enterprises
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
30
24
0.800
* Total H Index Rankings
Ranking Based
On Selection: 3

Service Culture
Innovation
Authenticity
Interactive Marketing
Branding
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
24
14
0.583
* Total H Index Rankings
Ranking Based
On Selection: 4

Consumers
Shopping
Practices
Retail
Retailing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
* Total H Index Rankings
Ranking Based
On Selection: 5

Consumer Behaviour
Quality-of-Life & Wellbeing
Macromarketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
12
0.800
* Total H Index Rankings
Ranking Based
On Selection: 6

advertising
brands
marketing
communication
visual rhetoric
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
10
0.667
* Total H Index Rankings
Ranking Based
On Selection: 7

Retailing
marketing
consumer behaviour
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
13
10
0.769
* Total H Index Rankings
Ranking Based
On Selection: 8

Sustainable consumption
Consumer behavior
Digital marketing
Consumer psychology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
12
1.000
* Total H Index Rankings
Ranking Based
On Selection: 9

Journalism history
poetry and journalism
workplace communication
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
8
0.727
* Total H Index Rankings
Ranking Based
On Selection: 10

Information literacy
Transition to Tertiary Learning
Learner-focused Pedgogy
Communication
Writing Studies
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
7
0.875
* Total H Index Rankings
Ranking Based
On Selection: 11

Consumer Behavior
Behavioral Economics
Personal Values
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
* Total H Index Rankings
Ranking Based
On Selection: 12

marketing
branding
consumer behaviour
quantitative methods
choice modeling
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
* Total H Index Rankings
Ranking Based
On Selection: 13

Marketing
Horror
advertising
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
2
0.500
* Total H Index Rankings
Ranking Based
On Selection: 14

Storytelling
Consumer Behaviour
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
* Total H Index Rankings
Ranking Based
On Selection: 15

Consumer behavior
Consumer Memory
Advertising
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
* Total H Index Rankings
Ranking Based
On Selection: 16

marketing
public engagement with science
climate engineering
commercialisation
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
Malcolm Wright
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
22
0.550
Branding
Buyer Behaviour
Survey Research
Henry Fl Chung
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
30
24
0.800
Marketing/International marketing strategies
Technology strategy
immigrant enterprises
Robert A Davis
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
24
14
0.583
Service Culture
Innovation
Authenticity
Interactive Marketing
Branding
Jonathan Elms
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
Consumers
Shopping
Practices
Retail
Retailing
Alexandra Ganglmair Wooliscroft
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
12
0.800
Consumer Behaviour
Quality-of-Life & Wellbeing
Macromarketing
Sandy Bulmer
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
15
10
0.667
advertising
brands
marketing
communication
visual rhetoric
Andrew J Murphy
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
13
10
0.769
Retailing
marketing
consumer behaviour
RG Vishnu Menon
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
12
1.000
Sustainable consumption
Consumer behavior
Digital marketing
Consumer psychology
F Elizabeth Gray
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
8
0.727
Journalism history
poetry and journalism
workplace communication
Angela Feekery
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
7
0.875
Information literacy
Transition to Tertiary Learning
Learner-focused Pedgogy
Communication
Writing Studies
Esther Jaspers
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
Consumer Behavior
Behavioral Economics
Personal Values
Roman Konopka
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
marketing
branding
consumer behaviour
quantitative methods
choice modeling
Phoebe Fletcher
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
2
0.500
Kousar Sadeghzadeh
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
Arezoo Nakhaei
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
Consumer behavior
Consumer Memory
Advertising
Dan Carlisle
Massey University
Palmerston North, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
marketing
public engagement with science
climate engineering
commercialisation