New York University is a
prestigious private university
established in 1831 in United States. It is represented
by 3,171 scientists in the AD Scientific Index. The
university’s scientists are particularly concentrated in
Social Sciences and Humanities (694 scientists), Medical and Health Sciences (514 scientists), and Natural Sciences (444 scientists).
* Total H Index Rankings
Ranking Based
On Selection :1
Advertising/Marketing/PR Strategies
Consumer Psychology/Behavior
Market Research
Trademarks
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
68
33
0.485
* Total H Index Rankings
Ranking Based
On Selection :2
Marketing
Diffusion of Innovations
Social Networks
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
58
36
0.621
* Total H Index Rankings
Ranking Based
On Selection :3
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
48
30
0.625
* Total H Index Rankings
Ranking Based
On Selection :4
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
31
0.775
* Total H Index Rankings
Ranking Based
On Selection :5
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
37
28
0.757
* Total H Index Rankings
Ranking Based
On Selection :6
Consumer behavior
cross-media research
market segmentation
advertising effectiveness
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
35
21
0.600
* Total H Index Rankings
Ranking Based
On Selection :7
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
32
25
0.781
* Total H Index Rankings
Ranking Based
On Selection :8
Social Psychology
Cognitive Psychology
Judgment and Decision Making
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
30
28
0.933
* Total H Index Rankings
Ranking Based
On Selection :9
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
12
0.571
* Total H Index Rankings
Ranking Based
On Selection :10
Consumer responses to pricing
auctions
consumer aesthetics
neuroscience in consumer behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
12
0.571
* Total H Index Rankings
Ranking Based
On Selection :11
Services Marketing
Hospitality Management
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
* Total H Index Rankings
Ranking Based
On Selection :12
Quantitative Marketing
Empirical Industrial Organization
Applied Econometrics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
10
0.909
* Total H Index Rankings
Ranking Based
On Selection :13
Digital Economy
Information Systems
Marketing
Empirics
Field Experiment
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
7
0.875
* Total H Index Rankings
Ranking Based
On Selection :14
Marketing
Digital Marketing
Business
Technology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
6
0.750
* Total H Index Rankings
Ranking Based
On Selection :15
Branding
Social Media
Libraries
Publishing
Ethics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
6
2
0.333
* Total H Index Rankings
Ranking Based
On Selection :16
Market Liquidity
Asset Pricing
Macro Finance
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
* Total H Index Rankings
Ranking Based
On Selection :17
marketing
luxury marketing
entrepreneurship
fashion
creative industries
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
* Total H Index Rankings
Ranking Based
On Selection :18
judgment and decision making
effective altruism
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
* Total H Index Rankings
Ranking Based
On Selection :19
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
* Total H Index Rankings
Ranking Based
On Selection :20
Content Marketing
Social Media Marketing
Marketing Strategy
Personal Branding
Thought Leadership
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
2
0.667
* Total H Index Rankings
Ranking Based
On Selection :21
Market Design
Information Economics
Industrial Organization
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total H Index Rankings
Ranking Based
On Selection :22
marketing
consumer behavior
social media
online
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
1
0.500
* Total H Index Rankings
Ranking Based
On Selection :23
Applied Data Science
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
* Total H Index Rankings
Ranking Based
On Selection :24
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
* Total H Index Rankings
Ranking Based
On Selection :25
Marketing
Quantitative Marketing
Econometrics
Empirical Industrial Organization
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Jacob Jacoby
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
68
33
0.485
Advertising/Marketing/PR Strategies
Consumer Psychology/Behavior
Market Research
Trademarks
Eitan Muller
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
58
36
0.621
Marketing
Diffusion of Innovations
Social Networks
Russell S Winer
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
48
30
0.625
Priya Raghubir
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
31
0.775
Tulin Erdem
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
37
28
0.757
Henry Assael
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
35
21
0.600
Consumer behavior
cross-media research
market segmentation
advertising effectiveness
Yuxin Chen
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
32
25
0.781
Adam Alter
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
30
28
0.933
Social Psychology
Cognitive Psychology
Judgment and Decision Making
Marketing
Kim Corfman
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
12
0.571
Eric Greenleaf
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
21
12
0.571
Consumer responses to pricing
auctions
consumer aesthetics
neuroscience in consumer behavior
Vanja Bogicevic
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
Services Marketing
Hospitality Management
Consumer Behavior
Masakazu Ishihara
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
11
10
0.909
Quantitative Marketing
Empirical Industrial Organization
Applied Econometrics
Chenshuo Sun
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
7
0.875
Digital Economy
Information Systems
Marketing
Empirics
Field Experiment
Debadip Bandyopadhyay
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
8
6
0.750
Marketing
Digital Marketing
Business
Technology
David Vinjamuri
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
6
2
0.333
Branding
Social Media
Libraries
Publishing
Ethics
Botao Wu
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
Market Liquidity
Asset Pricing
Macro Finance
Thomai Serdari
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
marketing
luxury marketing
entrepreneurship
fashion
creative industries
Joshua Lewis
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
judgment and decision making
effective altruism
Weiqing Zhang
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
4
4
1.000
Brian Honigman
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
2
0.667
Content Marketing
Social Media Marketing
Marketing Strategy
Personal Branding
Thought Leadership
Berk Idem
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Market Design
Information Economics
Industrial Organization
Jared Watson
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
1
0.500
marketing
consumer behavior
social media
online
Asena Derin Cengiz
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Ella Jiaming Xu
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Jong Yeob Kim
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Marketing
Quantitative Marketing
Econometrics
Empirical Industrial Organization