Peking University is a
prestigious public university
established in 1898 in China. It is represented
by 3,844 scientists in the AD Scientific Index. The
university’s scientists are particularly concentrated in
Engineering & Technology (790 scientists), Natural Sciences (427 scientists), and Social Sciences and Humanities (214 scientists).
* Total H Index Rankings
Ranking Based
On Selection: 1
![Yanping Tu](https://cdn.adscientificindex.com/pictures/3e/1613472.jpg)
Marketing
Consumer behavior
Judgment and decision marking
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
11
0.917
* Total H Index Rankings
Ranking Based
On Selection: 2
![Jingjing Ma](https://cdn.adscientificindex.com/pictures/e1/695016.jpg)
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
10
1.000
* Total H Index Rankings
Ranking Based
On Selection: 3
![Qiaowei Shen](/user/assets/images/profile/no-profile-photo.png)
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000
* Total H Index Rankings
Ranking Based
On Selection: 4
![Ni Zeng](https://cdn.adscientificindex.com/pictures/3d/5862820.jpg)
Consumer behaviour;quantitative research;advanced technology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
6
6
1.000
* Total H Index Rankings
Ranking Based
On Selection: 5
![Phyliss Jia Gai](https://cdn.adscientificindex.com/pictures/bb/5857430.jpg)
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
* Total H Index Rankings
Ranking Based
On Selection: 6
![姚凯](https://cdn.adscientificindex.com/pictures/bc/5711178.jpg)
Big Data
Online Marketing
Multi-source data
Social Network
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
0
0.000
* Total H Index Rankings
Ranking Based
On Selection: 7
![Peiwen Yuan](https://cdn.adscientificindex.com/pictures/3e/5858947.jpg)
marketing
consumer behaviour
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total H Index Rankings
Ranking Based
On Selection: 8
![Ziyi Xu](/user/assets/images/profile/no-profile-photo.png)
Market Microstructure
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total H Index Rankings
Ranking Based
On Selection: 9
![Manshu Khanna|Khanna, M, M. Khanna, Khanna Manshu](https://cdn.adscientificindex.com/pictures/00/5270210.jpg)
Market Design
Microeconomics
Experimental Economics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total H Index Rankings
Ranking Based
On Selection: 10
![Yu Feng](/user/assets/images/profile/no-profile-photo.png)
Quantitative marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Yanping Tu
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
12
11
0.917
Marketing
Consumer behavior
Judgment and decision marking
Jingjing Ma
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
10
1.000
Qiaowei Shen
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
9
1.000
Ni Zeng
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
6
6
1.000
Consumer behaviour;quantitative research;advanced technology
Phyliss Jia Gai
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
3
1.000
姚凯
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
3
0
0.000
Big Data
Online Marketing
Multi-source data
Social Network
Peiwen Yuan
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Ziyi Xu
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Manshu Khanna|Khanna, M, M. Khanna, Khanna Manshu
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Market Design
Microeconomics
Experimental Economics
Yu Feng
Peking University
Beijing, China
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000