Universität Bern is a
prestigious public university
established in 1834 in Switzerland. It is represented
by 1,216 scientists in the AD Scientific Index. The
university’s scientists are particularly concentrated in
Social Sciences and Humanities (186 scientists), Natural Sciences (174 scientists), and Medical and Health Sciences (171 scientists).
* Total H Index Rankings
Ranking Based
On Selection :1
Market Orientation
Branding
Price Management
Luxury Marketing
Marketing Performance
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
25
18
0.720
* Total H Index Rankings
Ranking Based
On Selection :2
consumer behavior
unconscious processes
social psychology
sustainability
social marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
* Total H Index Rankings
Ranking Based
On Selection :3
Behavioral Change
Social Marketing
Environmental Psychology
Health Psychology
Social Influence
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
* Total H Index Rankings
Ranking Based
On Selection :4
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
8
0.889
* Total H Index Rankings
Ranking Based
On Selection :5
Marketing
Branding
Customer Relationship Management
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
6
5
0.833
* Total H Index Rankings
Ranking Based
On Selection :6
Behavior Change
Social Marketing
Interventions
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
* Total H Index Rankings
Ranking Based
On Selection :7
Consumer Brand Defense
Consumer-based Strategies
Reputation Management
Prosocial Behavior
Word-of-Mouth
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Harley Krohmer
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
25
18
0.720
Market Orientation
Branding
Price Management
Luxury Marketing
Marketing Performance
Claude Messner
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
18
14
0.778
consumer behavior
unconscious processes
social psychology
sustainability
social marketing
Sabrina Stöckli
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
Behavioral Change
Social Marketing
Environmental Psychology
Health Psychology
Social Influence
Lucia Malär
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
9
8
0.889
Bettina Nyffenegger
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
6
5
0.833
Marketing
Branding
Customer Relationship Management
Bettina Hoechli
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
Behavior Change
Social Marketing
Interventions
Consumer Behavior
Clemens Ammann
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Consumer Brand Defense
Consumer-based Strategies
Reputation Management
Prosocial Behavior
Word-of-Mouth