University of Pennsylvania is a
prestigious private university
established in 1740 in United States. It is represented
by 3,882 scientists in the AD Scientific Index. The
university’s scientists are particularly concentrated in
Medical and Health Sciences (815 scientists), Social Sciences and Humanities (596 scientists), and Natural Sciences (573 scientists).
* Total H Index Rankings
Ranking Based
On Selection :1
Forecasting
advertising
survey research
marketing
peer review
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
80
40
0.500
* Total H Index Rankings
Ranking Based
On Selection :2
consumer behavior
variety
retailing
visual marketing
patient decision-making
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
60
39
0.650
* Total H Index Rankings
Ranking Based
On Selection :3
Marketing
Forecasting
Customer Lifetime Value
Customer Centricity
Customer Retention
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
54
37
0.685
* Total H Index Rankings
Ranking Based
On Selection :4
technolgy
medicine
diffusion of innovation
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
50
26
0.520
* Total H Index Rankings
Ranking Based
On Selection :5
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
48
26
0.542
* Total H Index Rankings
Ranking Based
On Selection :6
marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
42
34
0.810
* Total H Index Rankings
Ranking Based
On Selection :7
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
41
30
0.732
* Total H Index Rankings
Ranking Based
On Selection :8
Decision Making
Emotion
Prosocial Behavior
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
34
0.850
* Total H Index Rankings
Ranking Based
On Selection :9
Cognition
Learning
Expertise
Attention
Consumer Decision Making
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
22
0.550
* Total H Index Rankings
Ranking Based
On Selection :10
Marketing
Consumer Behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
34
31
0.912
* Total H Index Rankings
Ranking Based
On Selection :11
Marketing
social networks
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
33
24
0.727
* Total H Index Rankings
Ranking Based
On Selection :12
Identity
Social Identity
Moral Identity
Self-Concept
Branding
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
32
26
0.813
* Total H Index Rankings
Ranking Based
On Selection :13
Consumer Neuroscience
Judgement and Decision Making
Machine Learning
Personality Psychology
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
29
29
1.000
* Total H Index Rankings
Ranking Based
On Selection :14
Advertising Science
Marketing Science
Data Science
Social Networks
Social Media
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
29
22
0.759
* Total H Index Rankings
Ranking Based
On Selection :15
Marketing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
28
18
0.643
* Total H Index Rankings
Ranking Based
On Selection :16
Consumer Behavior
Health Behavior
Marketing
Food
Behavioral Economics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
16
0.800
* Total H Index Rankings
Ranking Based
On Selection :17
Digitization
marketing
advertising
media economics industrial organization luxury goods
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
* Total H Index Rankings
Ranking Based
On Selection :18
Online Marketing
Social Media
Startups and Entrepreneurship
Marketing Analytics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
15
0.938
* Total H Index Rankings
Ranking Based
On Selection :19
Marketing
Cognitive science
Consumer behavior
Crowd wisdom
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
8
0.800
* Total H Index Rankings
Ranking Based
On Selection :20
Empirical IO
Machine learning
Consumer finance
Search models
Behavioral economics
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
7
7
1.000
* Total H Index Rankings
Ranking Based
On Selection :21
marketing
social network
deep learning
natural language processing
blockchain
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total H Index Rankings
Ranking Based
On Selection :22
Market Microstructure
Mutual Funds
Asset Pricing
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total H Index Rankings
Ranking Based
On Selection :23
Consumer Behavior
Judgment and Decision Making
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
J Scott Armstrong
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
80
40
0.500
Forecasting
advertising
survey research
marketing
peer review
Barbara E Kahn
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
60
39
0.650
consumer behavior
variety
retailing
visual marketing
patient decision-making
Peter Fader
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
54
37
0.685
Marketing
Forecasting
Customer Lifetime Value
Customer Centricity
Customer Retention
Thomas S Robertson
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
50
26
0.520
technolgy
medicine
diffusion of innovation
Jehoshua Eliashberg
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
48
26
0.542
Z John Zhang
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
42
34
0.810
Stephen J Hoch
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
41
30
0.732
Deborah Small
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
34
0.850
Decision Making
Emotion
Prosocial Behavior
Consumer Behavior
John Wesley Hutchinson
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
40
22
0.550
Cognition
Learning
Expertise
Attention
Consumer Decision Making
Cait Poynor Lamberton
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
34
31
0.912
Christophe Van Den Bulte
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
33
24
0.727
Americus Reed II
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
32
26
0.813
Identity
Social Identity
Moral Identity
Self-Concept
Branding
Gideon Nave
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
29
29
1.000
Consumer Neuroscience
Judgement and Decision Making
Machine Learning
Personality Psychology
Shawndra Hill
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
29
22
0.759
Advertising Science
Marketing Science
Data Science
Social Networks
Social Media
Raghuram Iyengar
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
28
18
0.643
Jason Riis
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
20
16
0.800
Consumer Behavior
Health Behavior
Marketing
Food
Behavioral Economics
Pinar Yildirim
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
16
1.000
Digitization
marketing
advertising
media economics industrial organization luxury goods
Ron Berman
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
16
15
0.938
Online Marketing
Social Media
Startups and Entrepreneurship
Marketing Analytics
John Mccoy
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
10
8
0.800
Marketing
Cognitive science
Consumer behavior
Crowd wisdom
Zhenling Jiang
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
7
7
1.000
Empirical IO
Machine learning
Consumer finance
Search models
Behavioral economics
Yoon Duk Kim
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
marketing
social network
deep learning
natural language processing
blockchain
Jun Wu
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Market Microstructure
Mutual Funds
Asset Pricing
Beidi Hu
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Consumer Behavior
Judgment and Decision Making