University of Waikato is a
prestigious public university
established in 1964 in New Zealand. It is represented
by 363 scientists in the AD Scientific Index. The
university’s scientists are particularly concentrated in
Social Sciences and Humanities (132 scientists), Engineering & Technology (66 scientists), and Social Sciences (42 scientists).
* Total H Index Rankings
Ranking Based
On Selection: 1
Marketing system
Society and Marketing
Marketing in sustainable society
Relationship Marketing
Managed interaction
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
36
21
0.583
* Total H Index Rankings
Ranking Based
On Selection: 2
Marketing Competitiveness
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
11
0.579
* Total H Index Rankings
Ranking Based
On Selection: 3
Marketing
consumer behaviour
retailing
marketing strategy
Japanese business
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
8
0.471
* Total H Index Rankings
Ranking Based
On Selection: 4
brand equity
brand strategy
consumer behavior
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
* Total H Index Rankings
Ranking Based
On Selection: 5
Marketing
Value
Practice Theory
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
0
0.000
Richard J Varey
University of Waikato
Hamilton, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
36
21
0.583
Marketing system
Society and Marketing
Marketing in sustainable society
Relationship Marketing
Managed interaction
Roger Brooksbank
University of Waikato
Hamilton, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
19
11
0.579
Roy Larke
University of Waikato
Hamilton, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
17
8
0.471
Marketing
consumer behaviour
retailing
marketing strategy
Japanese business
Korey Rubenstein
University of Waikato
Hamilton, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
brand equity
brand strategy
consumer behavior
Lee Harrison
University of Waikato
Hamilton, New Zealand
H-Index Metrics
Total
Last 6 Years
Last 6 Years / Total
1
0
0.000