Total 2,453,121 scientists, country 221, and institutions 24,478 are evaluated in the Productivity Rankings, an exclusive service provided by AD Scientific Index. This ranking measures and highlights the scientific productivity of researchers based on the i10 index (number of publications with at least 10 citations). This system identifies highly productive scientists across disciplines, institutions, and regions, contributing to the development of evidence-based academic policies and effective incentive mechanisms. The rankings include global, regional, and institutional analyses, along with specialized rankings such as Scientists' Last 6 Years' i10 Index and Universities' i10 Index Rankings 2025. With Premium Membership, you can:
- Gain full access to detailed comparisons and advanced analytics,
- Objectively evaluate your academic productivity,
- Make strategic, data-driven decisions to enhance performance.
* Total i10 IndexRankings
Ranking Based On Selection: 1

multivariate analysis
business analytics
marketing
structural equation modeling
PLS
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
573
373
0.651
* Total i10 IndexRankings
Ranking Based On Selection: 2

Marketing
Marketing Strategy
International Marketing
Health Care Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
80
38
0.475
* Total i10 IndexRankings
Ranking Based On Selection: 3

Customer Loyalty
Customer Experience
Service Recovery
Loyalty Programs
Digital Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
48
46
0.958
* Total i10 IndexRankings
Ranking Based On Selection: 4

Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
40
35
0.875
* Total i10 IndexRankings
Ranking Based On Selection: 5

International Marketing
Global Marketing Strategy
Country of Origin Effects
International Consumer Behavior
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
34
32
0.941
* Total i10 IndexRankings
Ranking Based On Selection: 6

sport and national identity
sociology of sport
sport marketing
sport in the media
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
34
27
0.794
* Total i10 IndexRankings
Ranking Based On Selection: 7

Sales & Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
29
28
0.966
* Total i10 IndexRankings
Ranking Based On Selection: 8

marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
28
18
0.643
* Total i10 IndexRankings
Ranking Based On Selection: 9

International Marketing
Global Marketing
Global Marketing Strategy
Global Branding
International Business
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
24
22
0.917
* Total i10 IndexRankings
Ranking Based On Selection: 10

Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
19
19
1.000
Enroll all your faculty members with discounted institutional membership to showcase your institution's academic strength to the world in the best way possible – join now and achieve results fast!
* Total i10 IndexRankings
Ranking Based On Selection: 11

Marketing
Service Encounters
Retailing
Sensory Marketing
Salesperson Psychology
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
18
17
0.944
* Total i10 IndexRankings
Ranking Based On Selection: 12

Personal Selling
Sales Management
Ethics
Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
15
13
0.867
* Total i10 IndexRankings
Ranking Based On Selection: 13

Marketing
sales
supply chain
marketing strategy
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
15
12
0.800
* Total i10 IndexRankings
Ranking Based On Selection: 14

Marketing
Advertising
Public Policy
Health Disparities
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
15
12
0.800
* Total i10 IndexRankings
Ranking Based On Selection: 15

Marketing
New Product Development
Entrepreneurship
Healthcare
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
9
6
0.667
* Total i10 IndexRankings
Ranking Based On Selection: 16

Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
8
7
0.875
* Total i10 IndexRankings
Ranking Based On Selection: 17

Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
7
1
0.143
* Total i10 IndexRankings
Ranking Based On Selection: 18

consumer health information
public health
evidence-based practice
systematic reviews
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
6
1
0.167
* Total i10 IndexRankings
Ranking Based On Selection: 19

Sales
Relationship Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
* Total i10 IndexRankings
Ranking Based On Selection: 20

Marketing
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total i10 IndexRankings
Ranking Based On Selection: 21

Sales and Marketing Strategy
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
* Total i10 IndexRankings
Ranking Based On Selection: 22

AI advertising
Human-AI interaction
Social media analytics
Computational advertising
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
* Total i10 IndexRankings
Ranking Based On Selection: 23

Digital Marketing
eWOM
Service Failure
Service Recovery
AI
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
* Total i10 IndexRankings
Ranking Based On Selection: 24

Consumer Behavior
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
0
0
0
* Total i10 IndexRankings
Ranking Based On Selection: 25

B2B
relationship marketing
organizational buying
sales
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
0
0
0
Joseph F Hair Jr
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
573
373
0.651
multivariate analysis
business analytics
marketing
structural equation modeling
PLS
Thomas L Powers
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
80
38
0.475
Marketing
Marketing Strategy
International Marketing
Health Care Marketing
Clay Voorhees
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
48
46
0.958
Customer Loyalty
Customer Experience
Service Recovery
Loyalty Programs
Digital Marketing
Shibin Sheng
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
40
35
0.875
Peter Magnusson
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
34
32
0.941
International Marketing
Global Marketing Strategy
Country of Origin Effects
International Consumer Behavior
John Vincent
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
34
27
0.794
sport and national identity
sociology of sport
sport marketing
sport in the media
Bryan Hochstein
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
29
28
0.966
Yeqing Bao
University of Alabama Huntsville
Ho Chi Minh City, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
28
18
0.643
Stanford A Westjohn
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
24
22
0.917
International Marketing
Global Marketing
Global Marketing Strategy
Global Branding
International Business
Carol Esmark Jones
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
19
19
1.000
Enroll all your faculty members with discounted institutional membership to showcase your institution's academic strength to the world in the best way possible – join now and achieve results fast!
Nancy J Sirianni
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
18
17
0.944
Marketing
Service Encounters
Retailing
Sensory Marketing
Salesperson Psychology
John D Hansen
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
15
13
0.867
Personal Selling
Sales Management
Ethics
Marketing
C Michael Wittmann
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
15
12
0.800
Marketing
sales
supply chain
marketing strategy
Carol M Motley
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
15
12
0.800
Marketing
Advertising
Public Policy
Health Disparities
Douglas J Ayers
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
9
6
0.667
Marketing
New Product Development
Entrepreneurship
Healthcare
Liwu Hsu
University of Alabama Huntsville
Ho Chi Minh City, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
8
7
0.875
Russ Henley
University of West Alabama
Livingston, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
7
1
0.143
Kay Hogan Smith
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
6
1
0.167
consumer health information
public health
evidence-based practice
systematic reviews
Erin Gillespie
University of North Alabama
Florence, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
5
5
1.000
Lacey K Wallace
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Michael A Pimentel
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
2
2
1.000
Bahareh Amini
University of Alabama
Tuscaloosa, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
AI advertising
Human-AI interaction
Social media analytics
Computational advertising
Nicole Dilg Beachum
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
1
1
1.000
Digital Marketing
eWOM
Service Failure
Service Recovery
AI
Lina Xu
University of West Alabama
Livingston, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
0
0
0
Colleen E Mcclure
University of Alabama Birmingham
Birmingham, United States
i-10 Metrics
Total
Last 6 Years
Last 6 Years / Total
0
0
0
B2B
relationship marketing
organizational buying
sales