Allan Lubart

Allan Lubart

Université Paris Dauphine - Paris / France
Business & Management / Marketing
AD Scientific Index ID: 5731358
University Paris Dauphine-PSL, Université Paris 9 Dauphine, Paris Dauphine University
person_outline Allan Lubart's MOST POPULAR ARTICLES
1-) Gamification of the point of sale using hybrid-reality games: Non-players\\\\\\\\\\\\\\\' negative influence on players\\\\\\\\\\\\\\\' service experience A Lubart, S Capelli Technological Forecasting and Social Change 203, 123380, 2024 12024
2-) GAMIFICATION OF THE RETAIL SPACE USING LOCATION-BASED AUGMENTED REALITY GAMES: HOW ABOUT NON-PLAYERS?A Lubart, S CapelliAssociation for Consumer Research annual conference, 20242024
3-) How Self-Service Technologies Encourage Customer-to-Customer InteractionA Lubart, M BendjaballahAcademy of Marketing Science: 24th World Marketing Congress (Doctoral …, 20232023
4-) Partitioned Promises in a Trust GameJJ Han, A Lubart, E HaruvyAvailable at SSRN 4547051, 0