Tracy Harwood

Tracy Harwood

De Montfort University - Leicester / United Kingdom
Others
AD Scientific Index ID: 1237883
person_outline Tracy Harwood's MOST POPULAR ARTICLES
1-) An overview of content analysisTG Harwood, T GarryThe marketing review 3 (4), 479-498, 20036932003
2-) Technological disruptions in services: lessons from tourism and hospitalityD Buhalis, T Harwood, V Bogicevic, G Viglia, S Beldona, C HofackerJournal of Service Management, 20194562019
3-) An investigation into gamification as a customer engagement experience environmentT Harwood, T GarryJournal of Services Marketing, 20153032015
4-) Relationship marketing: Perspectives, dimensions and contextsTG Harwood, T Garry, AJ Broderick(No Title), 20081092008
5-) ‘It\'s Mine!’–Participation and ownership within virtual co-creation environmentsT Harwood, T GarryJournal of Marketing Management 26 (3-4), 290-301, 20101072010