Agriculture and Forestry, Architecture and Design, Business and Management, Economics and Econometrics, Education, Engineering and Technology, History, Philosophy, Theology, Law, Medicine and Health Sciences, Natural Sciences and Social Sciences, along with their 256 sub-branches, can be analyzed at global, national, and regional levels. You can also evaluate them based on the i10 index and citation numbers.
As of Sep 05, 2024, rankings are according to the Total H Index.
BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (828.720) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
Marketing
Marketing Research
Customer Relationship Management
Metrics
H-Index
i10 Index
Citation Counts
105
182
65,395
Nucleon decay
Neutrino physics
Detectors
Metrics
H-Index
i10 Index
Citation Counts
80
903
38,813
Marketing
Consumer Behaviour
Services Marketing
Branding
New Technologies
Metrics
H-Index
i10 Index
Citation Counts
79
163
21,475
marketing
Metrics
H-Index
i10 Index
Citation Counts
60
123
29,487
Consumer behaviors
service marketing
tourist decision and motivation
destination management
casino management
Metrics
H-Index
i10 Index
Citation Counts
51
132
8,495
Marketing Analytics
Metrics
H-Index
i10 Index
Citation Counts
47
244
10,671
Marketing
Metrics
H-Index
i10 Index
Citation Counts
47
107
11,572
marketing
Metrics
H-Index
i10 Index
Citation Counts
46
269
10,089
Management
Organization Studies
Metrics
H-Index
i10 Index
Citation Counts
46
91
7,232
Sustainability Marketing
Retailing
Services Marketing
Metrics
H-Index
i10 Index
Citation Counts
45
76
8,468
Business-to-business
Supply Chain
Circular Economy
Climate Change
United Nations SDGs
Metrics
H-Index
i10 Index
Citation Counts
45
90
8,231
цифровизация
экономика
маркетинг
Metrics
H-Index
i10 Index
Citation Counts
44
70
3,418
Assembly system
Supply disruption management
Interface of Operations Management and Marketing
Metrics
H-Index
i10 Index
Citation Counts
42
104
5,903
Marketing
Metrics
H-Index
i10 Index
Citation Counts
40
104
6,209
HR
Marketing
Finance
General Business Administration
Metrics
H-Index
i10 Index
Citation Counts
39
177
10,628
Branding
Digital communications
Marketing-management
брендинг
маркетинг-менеджмент
Metrics
H-Index
i10 Index
Citation Counts
38
115
9,764
Marketing - advertising
sales promotion
Asian values and religion
Metrics
H-Index
i10 Index
Citation Counts
36
78
5,835
marketing
strategy and innovation
Metrics
H-Index
i10 Index
Citation Counts
36
69
7,249
consumer behavior
social cognition
Metrics
H-Index
i10 Index
Citation Counts
35
52
6,280
marketing
sales
retail
consumer behavior
Metrics
H-Index
i10 Index
Citation Counts
34
79
4,946
Marketing
Metrics
H-Index
i10 Index
Citation Counts
34
80
4,314
Cross Culture Management
Psychology
Marketing
Finance
Metrics
H-Index
i10 Index
Citation Counts
33
120
4,418
Marketing Estratégico
Metrics
H-Index
i10 Index
Citation Counts
33
76
3,624
data driving marketing
Metrics
H-Index
i10 Index
Citation Counts
33
44
5,570
Consumer Buying Behavior
Social Commerce
Mobile Commerce
Digital Marketing
Leadership
Metrics
H-Index
i10 Index
Citation Counts
32
73
3,956
V Kumar
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
105
182
65,395
Marketing
Marketing Research
Customer Relationship Management
Praveen Kumar
Metrics
H-Index
i10-Index
Citation Counts
80
903
38,813
Nucleon decay
Neutrino physics
Detectors
Zillur Rahman
Metrics
H-Index
i10-Index
Citation Counts
79
163
21,475
Marketing
Consumer Behaviour
Services Marketing
Branding
New Technologies
Rajendra Srivastava
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
60
123
29,487
Ipkin Anthony Wong
Metrics
H-Index
i10-Index
Citation Counts
51
132
8,495
Consumer behaviors
service marketing
tourist decision and motivation
destination management
casino management
Manish Kumar
Graphic Era University
Dehradun, India
Metrics
H-Index
i10-Index
Citation Counts
47
244
10,671
Christo Boshoff
Stellenbosch University
Stellenbosch, South Africa
Metrics
H-Index
i10-Index
Citation Counts
47
107
11,572
Subhadip Roy
Metrics
H-Index
i10-Index
Citation Counts
46
269
10,089
Thomaz Wood Jr
Fundação Getulio Vargas FGV
Rio de Janeiro, Brazil
Metrics
H-Index
i10-Index
Citation Counts
46
91
7,232
MS Balaji Sathyaprakash Balaji Makam
Metrics
H-Index
i10-Index
Citation Counts
45
76
8,468
Sustainability Marketing
Retailing
Services Marketing
Surajit Bag
University of Johannesburg
Johannesburg, South Africa
Metrics
H-Index
i10-Index
Citation Counts
45
90
8,231
Business-to-business
Supply Chain
Circular Economy
Climate Change
United Nations SDGs
Игорь Кублин
Metrics
H-Index
i10-Index
Citation Counts
44
70
3,418
Guo Li
Beijing Institute of Technology
Beijing, China
Metrics
H-Index
i10-Index
Citation Counts
42
104
5,903
Assembly system
Supply disruption management
Interface of Operations Management and Marketing
Emerson Mainardes
FUCAPE Business School
Vitória, Brazil
Metrics
H-Index
i10-Index
Citation Counts
40
104
6,209
HR
Marketing
Finance
General Business Administration
Valerii L. Muzykant Валерий Леонидович Музыкант
Metrics
H-Index
i10-Index
Citation Counts
38
115
9,764
Branding
Digital communications
Marketing-management
брендинг
маркетинг-менеджмент
Kim-Shyan Fam
Harbin University of Commerce
Harbin, China
Metrics
H-Index
i10-Index
Citation Counts
36
78
5,835
Marketing - advertising
sales promotion
Asian values and religion
Yonggui Wang (王永贵)
Metrics
H-Index
i10-Index
Citation Counts
36
69
7,249
marketing
strategy and innovation
Valter Afonso Vieira
Universidade Estadual de Maringá
Maringa, Brazil
Metrics
H-Index
i10-Index
Citation Counts
34
79
4,946
marketing
sales
retail
consumer behavior
Claudio Hoffmann Sampaio
Metrics
H-Index
i10-Index
Citation Counts
34
80
4,314
Cross Culture Management
Psychology
Marketing
Finance
Marcelo Gattermann Perin
Metrics
H-Index
i10-Index
Citation Counts
33
76
3,624
Baohong Sun
Metrics
H-Index
i10-Index
Citation Counts
33
44
5,570
Consumer Buying Behavior
Social Commerce
Mobile Commerce
Digital Marketing
Leadership