Agriculture and Forestry, Art, Design and Architecture, Business and Management, Economics and Econometrics, Education, Engineering and Technology, History, Philosophy, Theology, Law, Medicine and Health Sciences, Natural Sciences and Social Sciences and their 256 sub-branches can analyse the world, countries and regions. You can also analyse them according to i10 index and citation numbers. *Aug 16, 2024 According to Total H Index. BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field 'others' (833.650) scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. See also: University Subject Rankings
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![Dirk Van Den Poel](/pictures/cd/907484.jpg)
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![Maggie Geuens](/pictures/19/1392889.jpg)
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![Iris Vermeir](/pictures/b3/1392910.jpg)
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![Valérie Swaen](/pictures/79/1394640.jpg)
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![Nathalie Dens](/pictures/1e/1392892.jpg)
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![Bert Weijters](/pictures/c9/1400731.jpg)
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![Paul Gemmel](/images/no-picture.png)
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![Alain Decrop](/pictures/52/1387659.jpg)
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![Yves Van Vaerenbergh](/pictures/17/1392899.jpg)
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![Tim Smits](/pictures/c6/1434164.jpg)
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![Hendrik Slabbinck](/pictures/df/1398420.jpg)
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![Nicolas Kervyn](/pictures/29/1401831.jpg)
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![Bart Lariviere](/pictures/26/1392913.jpg)
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![Claude Pecheux](/images/no-picture.png)
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Total H Index | AD Scientific Index - Subject Rankings - 2024 | Metrics | Metrics | Metrics | ||||||
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University Rank | Country Rank | Region Rank | World Rank | Name | Country | University / Institution |
Subject Research Areas |
TOTAL H-INDEX | TOTAL i10 INDEX |
TOTAL CITATION COUNTS |
22 | 304 | 10,092 | 29,448 |
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Business & Management / Marketing
marketing | |
70 | 191 | 22,876 | |
129 | 506 | 16,322 | 47,125 |
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Business & Management / Marketing
predictive analytics | prescriptive analytics | analytical customer relationship management | AI | |
60 | 133 | 14,065 | |
202 | 795 | 26,197 | 74,177 |
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Business & Management / Marketing
consumer behavior | advertising | branding | |
51 | 96 | 14,281 | |
241 | 988 | 33,523 | 93,903 |
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Business & Management / Marketing
Consumer Behavior | Marketing Communications | |
46 | 97 | 11,745 | |
263 | 1,620 | 61,948 | 170,506 |
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Business & Management / Marketing
marketing stratégique - économie de marché | |
36 | 48 | 10,235 | |
356 | 1,639 | 62,462 | 172,243 |
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Business & Management / Marketing
|
35 | 60 | 10,516 | |
269 | 1,652 | 62,996 | 173,863 |
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Business & Management / Marketing
Marketing | Corporate Social Responsibility | Consumer behavior | |
35 | 55 | 11,002 | |
143 | 1,744 | 66,827 | 184,402 |
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Business & Management / Marketing
marketing communications | advertising | brand placement | |
34 | 60 | 4,320 | |
436 | 2,103 | 84,484 | 232,532 |
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Business & Management / Marketing
Survey methods | Structural Equation Modeling | Response Styles | Sustainable consumption | Consumers and technology | |
30 | 48 | 6,781 | |
441 | 2,134 | 85,872 | 236,527 |
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Business & Management / Marketing
service operations management | healthcare operations management | |
30 | 58 | 5,164 | |
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27 | 2,143 | 86,447 | 237,992 |
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Business & Management / Marketing
Marketing | Tourism | Consumer behavior | Qualitative research | |
30 | 52 | 6,137 | |
569 | 2,221 | 90,049 | 247,721 |
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Business & Management / Marketing
Customer experience management | service management | service recovery | |
29 | 32 | 4,054 | |
595 | 2,353 | 96,656 | 265,779 |
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Business & Management / Marketing
advertising | persuasion | food and nutrition | food marketing | sustainability | |
28 | 45 | 3,250 | |
521 | 2,593 | 108,083 | 296,418 |
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Business & Management / Marketing
marketing | sustainable consumption | implicit motives | |
26 | 34 | 2,100 | |
419 | 2,598 | 108,516 | 297,915 |
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Business & Management / Marketing
Consumer Behaviour | Social Perception | Intergroup Relations | Brand Perception | |
26 | 31 | 4,727 | |
724 | 2,909 | 123,538 | 339,586 |
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Business & Management / Marketing
Service Management | Service Marketing | Modeling | Digital Marketing | |
24 | 29 | 4,365 | |
10 | 3,274 | 141,813 | 391,545 |
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Business & Management / Marketing
customer experience | sustainability | reputation management | |
22 | 28 | 3,749 | |
14 | 3,994 | 177,922 | 494,026 |
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Economics & Econometrics / Economics
e-commerce | e-business | digital strategy | B2B marketing | |
19 | 24 | 2,988 | |
327 | 4,086 | 182,645 | 507,572 |
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Business & Management / Marketing
marketing | consumer behaviour | sustainability | co creation | marketresearch | |
18 | 24 | 1,922 | |
820 | 4,127 | 184,690 | 514,234 |
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Business & Management / Marketing
service management | service innovation | (value) co-creation | customer engagement behaviors | health care services | |
18 | 21 | 2,394 | |
866 | 4,364 | 197,544 | 551,308 |
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Business & Management / Marketing
|
17 | 22 | 1,243 | |
936 | 4,794 | 221,803 | 620,393 |
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Business & Management / Marketing
Influencer marketing - Social media and minors - Persuasion | |
15 | 21 | 1,564 | |
674 | 5,039 | 236,270 | 663,038 |
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Business & Management / Marketing
|
15 | 18 | 701 | |
1,141 | 5,097 | 238,693 | 671,244 |
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Business & Management / Marketing
Retailing | Business Cycle | Marketing Effectiveness | |
14 | 14 | 1,888 | |
1,182 | 5,302 | 251,636 | 709,223 |
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Business & Management / Marketing
info systems | e-commerce | digital marketing | |
14 | 22 | 920 |