World Scientist and University Rankings 2025
Colombia Social Sciences and Humanities 144 Scientists Subject Rankings - 2025
The AD Scientific Index (Alper-Doger Scientific Index) provides the most comprehensive analysis across 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses are based on indicators such as the H-index, i10-index, and citation count, including their values from the last 6 years. As of Feb 16, 2025, the rankings are determined according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in their Beta phase. This is due to the exclusion of (888.752) scientists categorized under ‘Others’, whose profiles have yet to be determined, edited, or classified. As updates are made to these fields, the rankings will be adjusted accordingly. Note: Please keep this in mind while reviewing the rankings. For further details, explore our [University Subject Rankings].
* Total H IndexRankings
Ranking Based On Selection: 1
respiratory medicine
Metrics
H-Index
i10 Index
Citation Counts
67
227
19,388
* Total H IndexRankings
Ranking Based On Selection: 2
Marketing
Metáforas Biológicas
Gestión de organizaciones
Agronegocios
Metrics
H-Index
i10 Index
Citation Counts
30
79
3,801
* Total H IndexRankings
Ranking Based On Selection: 3
Marketing
Escalas de medición
Estrategia y competitividad
Metrics
H-Index
i10 Index
Citation Counts
27
41
5,376
* Total H IndexRankings
Ranking Based On Selection: 4
Marketing
antropología de consumo
etnomarketing
canal tradicional de distribución
Metrics
H-Index
i10 Index
Citation Counts
24
45
2,572
* Total H IndexRankings
Ranking Based On Selection: 5
multisensory experiences
sensory marketing
sound design
Metrics
H-Index
i10 Index
Citation Counts
19
28
1,410
* Total H IndexRankings
Ranking Based On Selection: 6
Marketing
Management
Sport
Tourism
Metrics
H-Index
i10 Index
Citation Counts
19
31
1,457
* Total H IndexRankings
Ranking Based On Selection: 7
Publicidad social
Reputación
Reputación corporativa
RSC
Marketing social
Metrics
H-Index
i10 Index
Citation Counts
19
31
1,068
* Total H IndexRankings
Ranking Based On Selection: 8
Consumer Behavior
Entrepreneurial Marketing
SMEs
Metrics
H-Index
i10 Index
Citation Counts
18
30
994
* Total H IndexRankings
Ranking Based On Selection: 9
Marketing
Consumer Behavior
Consumer Culture Theory
Metrics
H-Index
i10 Index
Citation Counts
16
19
1,157
* Total H IndexRankings
Ranking Based On Selection: 10
Marketing - Consumer behavior - Innovation in business education - Adoption and use of technology
Metrics
H-Index
i10 Index
Citation Counts
15
19
945
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* Total H IndexRankings
Ranking Based On Selection: 11
Marketing
Metrics
H-Index
i10 Index
Citation Counts
15
26
852
* Total H IndexRankings
Ranking Based On Selection: 12
Marketing
Wellbeing
Consumer Psychology
Industrial Health Psychology
Industrial Psychology
Metrics
H-Index
i10 Index
Citation Counts
15
19
837
* Total H IndexRankings
Ranking Based On Selection: 13
Marketing
mobile banking
service ecosystems
value co-creation
Metrics
H-Index
i10 Index
Citation Counts
14
17
742
* Total H IndexRankings
Ranking Based On Selection: 14
Strategic
strategic management
strategic marketing
family business.
Metrics
H-Index
i10 Index
Citation Counts
12
13
565
* Total H IndexRankings
Ranking Based On Selection: 15
Direccionamiento Estratégico
Estrategia
Agroindustria
Marketing
Talento Humano
Metrics
H-Index
i10 Index
Citation Counts
12
17
739
* Total H IndexRankings
Ranking Based On Selection: 16
Marketing y Negocios Internacionales
Metrics
H-Index
i10 Index
Citation Counts
12
14
719
* Total H IndexRankings
Ranking Based On Selection: 17
marketing
administración
economía solidaria
estrategia
Educación virtual
Metrics
H-Index
i10 Index
Citation Counts
12
13
804
* Total H IndexRankings
Ranking Based On Selection: 18
Ingeniería
Administración
Marketing
Finanzas
Economía
Metrics
H-Index
i10 Index
Citation Counts
12
13
450
* Total H IndexRankings
Ranking Based On Selection: 19
Marketing Digital
Metrics
H-Index
i10 Index
Citation Counts
12
12
1,497
* Total H IndexRankings
Ranking Based On Selection: 20
Marketing
comportamiento del consumidor
aplicaciones móviles
comercio electrónico B2C
Metrics
H-Index
i10 Index
Citation Counts
11
11
1,472
* Total H IndexRankings
Ranking Based On Selection: 21
Behavioral Science
Public Policy
Public Health
Social Marketing
Cognitive Neuroscience
Metrics
H-Index
i10 Index
Citation Counts
10
10
1,502
* Total H IndexRankings
Ranking Based On Selection: 22
Marketing
internacional commerce
consumer behavior
Metrics
H-Index
i10 Index
Citation Counts
10
11
385
* Total H IndexRankings
Ranking Based On Selection: 23
Social Marketing
Cause Related Marketing
Responsible Marketing
Sustainable Marketing
Metrics
H-Index
i10 Index
Citation Counts
10
10
311
* Total H IndexRankings
Ranking Based On Selection: 24
Emprendimiento
innovación
gestión empresarial
marketing
Metrics
H-Index
i10 Index
Citation Counts
10
10
289
* Total H IndexRankings
Ranking Based On Selection: 25
Marketing
Gestión
Modelos clúster
Agentes Inteligentes
Innovación
Metrics
H-Index
i10 Index
Citation Counts
10
10
389
Peter Michael Kreuter
Metrics
H-Index
i10-Index
Citation Counts
67
227
19,388
Alexandra Montoya
Metrics
H-Index
i10-Index
Citation Counts
30
79
3,801
Marketing
Metáforas Biológicas
Gestión de organizaciones
Agronegocios
Edison J Duque O
Metrics
H-Index
i10-Index
Citation Counts
27
41
5,376
Marketing
Escalas de medición
Estrategia y competitividad
Dagoberto Páramo Morales
Universidad del Norte Barranquilla
Barranquilla, Colombia
Metrics
H-Index
i10-Index
Citation Counts
24
45
2,572
Marketing
antropología de consumo
etnomarketing
canal tradicional de distribución
Felipe Reinoso-Carvalho
Metrics
H-Index
i10-Index
Citation Counts
19
28
1,410
multisensory experiences
sensory marketing
sound design
Javier A. Sánchez-Torres
Universidad de Medellín
Medellín, Colombia
Metrics
H-Index
i10-Index
Citation Counts
19
31
1,457
Jaime Alberto Orozco Toro
Universidad Pontificia Bolivariana
Medellín, Colombia
Metrics
H-Index
i10-Index
Citation Counts
19
31
1,068
Publicidad social
Reputación
Reputación corporativa
RSC
Marketing social
Sandra Rojas-Berrio
Metrics
H-Index
i10-Index
Citation Counts
18
30
994
Consumer Behavior
Entrepreneurial Marketing
SMEs
Andrés Barrios Fajardo
Metrics
H-Index
i10-Index
Citation Counts
16
19
1,157
Marketing
Consumer Behavior
Consumer Culture Theory
Silvana Dakduk
Metrics
H-Index
i10-Index
Citation Counts
15
19
945
Marketing - Consumer behavior - Innovation in business education - Adoption and use of technology
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Elias Ramirez Plazas
Metrics
H-Index
i10-Index
Citation Counts
15
26
852
María Eugenia D Aubeterre López
Fundación Universitaria Ceipa
Sabaneta, Colombia
Metrics
H-Index
i10-Index
Citation Counts
15
19
837
Marketing
Wellbeing
Consumer Psychology
Industrial Health Psychology
Industrial Psychology
Juan Fernando Tavera Mesías
Universidad de Antioquia
Medellín, Colombia
Metrics
H-Index
i10-Index
Citation Counts
14
17
742
Marketing
mobile banking
service ecosystems
value co-creation
Harold Sukier
Corporación Universidad de la Costa
Barranquilla, Colombia
Metrics
H-Index
i10-Index
Citation Counts
12
13
565
Strategic
strategic management
strategic marketing
family business.
Hilda Estrada-López
Universidad del Atlántico
Barranquilla, Colombia
Metrics
H-Index
i10-Index
Citation Counts
12
17
739
Direccionamiento Estratégico
Estrategia
Agroindustria
Marketing
Talento Humano
Harold Silva
Universidad del Norte Barranquilla
Barranquilla, Colombia
Metrics
H-Index
i10-Index
Citation Counts
12
14
719
Marketing y Negocios Internacionales
Sonia Janneth Limas Suárez
Metrics
H-Index
i10-Index
Citation Counts
12
13
804
marketing
administración
economía solidaria
estrategia
Educación virtual
Victor Daniel Gil Vera
Universidad Católica Luis Amigó
Antioquia, Colombia
Metrics
H-Index
i10-Index
Citation Counts
12
13
450
Ingeniería
Administración
Marketing
Finanzas
Economía
Diego Alejandro Garcia
Universidad Libre
Bogotá, Colombia
Metrics
H-Index
i10-Index
Citation Counts
12
12
1,497
Nathalie Peña Garcia
Metrics
H-Index
i10-Index
Citation Counts
11
11
1,472
Marketing
comportamiento del consumidor
aplicaciones móviles
comercio electrónico B2C
Jeremy C. Young
Metrics
H-Index
i10-Index
Citation Counts
10
10
1,502
Behavioral Science
Public Policy
Public Health
Social Marketing
Cognitive Neuroscience
Jose Roberto Concha
Universidad ICESI
Cali, Colombia
Metrics
H-Index
i10-Index
Citation Counts
10
11
385
Marketing
internacional commerce
consumer behavior
Juan Pablo Arrubla-Zapata
Universidad de Medellín
Medellín, Colombia
Metrics
H-Index
i10-Index
Citation Counts
10
10
311
Social Marketing
Cause Related Marketing
Responsible Marketing
Sustainable Marketing
Luis Carlos Cárdenas Ortiz
Universidad del Atlántico
Barranquilla, Colombia
Metrics
H-Index
i10-Index
Citation Counts
10
10
289
Emprendimiento
innovación
gestión empresarial
marketing
Germán Rodríguez Escobar
Metrics
H-Index
i10-Index
Citation Counts
10
10
389
Marketing
Gestión
Modelos clúster
Agentes Inteligentes
Innovación