AD Scientific Index (Alper-Doger Scientific Index) offers the broadest spectrum of branches, providing analysis in 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses can be based on indicators such as the H-index, i10-index, and citation count, as well as their values from the last 6 years. As of Nov 21, 2024, rankings are according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (873.864) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
* Total H IndexRankings
Ranking Based On Selection
:1
Marketing
Metrics
H-Index
i10 Index
Citation Counts
92
177
122,638
* Total H IndexRankings
Ranking Based On Selection
:2
Technology Management
Information Systems
Marketing
Metrics
H-Index
i10 Index
Citation Counts
68
149
26,702
* Total H IndexRankings
Ranking Based On Selection
:3
Innovation ecosystems
Coopetition
Business models
Digital strategy
Sustainable business
Metrics
H-Index
i10 Index
Citation Counts
67
131
17,920
* Total H IndexRankings
Ranking Based On Selection
:4
consumer culture
cultural marketing strategy
services
economic development
Metrics
H-Index
i10 Index
Citation Counts
63
127
41,322
* Total H IndexRankings
Ranking Based On Selection
:5
operations research
discrete event simulation
energy
multiple criteria decision making
Metrics
H-Index
i10 Index
Citation Counts
58
121
11,317
* Total H IndexRankings
Ranking Based On Selection
:6
decision-making
pain
patient education
information technology
Metrics
H-Index
i10 Index
Citation Counts
56
186
12,886
* Total H IndexRankings
Ranking Based On Selection
:7
Metrics
H-Index
i10 Index
Citation Counts
53
97
18,539
* Total H IndexRankings
Ranking Based On Selection
:8
Regional studies
regional economic development
regional development
place leadership
Metrics
H-Index
i10 Index
Citation Counts
50
132
8,089
* Total H IndexRankings
Ranking Based On Selection
:9
innovation
entrepreneurship
sustainability
international business
Metrics
H-Index
i10 Index
Citation Counts
49
91
11,462
* Total H IndexRankings
Ranking Based On Selection
:10
energy
consumption
innovations
sustainability
Metrics
H-Index
i10 Index
Citation Counts
49
117
8,484
* Total H IndexRankings
Ranking Based On Selection
:11
Consumer behaviour
Innovation adoption and resistance
Information management
Bank marketing
Quantitative modelling
Metrics
H-Index
i10 Index
Citation Counts
48
64
11,635
* Total H IndexRankings
Ranking Based On Selection
:12
Digital Marketing
Metrics
H-Index
i10 Index
Citation Counts
47
88
10,168
* Total H IndexRankings
Ranking Based On Selection
:13
Techno-economic analysis
Institutional innovation
ICT driven disruptive business models
Metrics
H-Index
i10 Index
Citation Counts
47
141
6,932
* Total H IndexRankings
Ranking Based On Selection
:14
Analytics
Fuzzy Sets
Systems
Management
Digital Services
Metrics
H-Index
i10 Index
Citation Counts
46
142
13,553
* Total H IndexRankings
Ranking Based On Selection
:15
market shaping
market innovation
business models
co-creation
engagement
Metrics
H-Index
i10 Index
Citation Counts
45
67
20,825
* Total H IndexRankings
Ranking Based On Selection
:16
Strategy
strategic marketing
business models
industry evolution
management & organizational history
Metrics
H-Index
i10 Index
Citation Counts
45
80
7,626
* Total H IndexRankings
Ranking Based On Selection
:17
Logistics
Supply Chain Management
Retail Logistics
Ecommerce
Sustainability
Metrics
H-Index
i10 Index
Citation Counts
44
82
7,519
* Total H IndexRankings
Ranking Based On Selection
:18
Marketing
Consumer behavior
Innovations
Service Design
Tourism
Metrics
H-Index
i10 Index
Citation Counts
42
89
9,105
* Total H IndexRankings
Ranking Based On Selection
:19
Metrics
H-Index
i10 Index
Citation Counts
42
75
7,292
* Total H IndexRankings
Ranking Based On Selection
:20
Project business
project management
Metrics
H-Index
i10 Index
Citation Counts
42
69
7,388
* Total H IndexRankings
Ranking Based On Selection
:21
AI Robot
Business Analytics
Information Systems Research
Business Intelligence
and Tourism Management
Metrics
H-Index
i10 Index
Citation Counts
40
71
8,344
* Total H IndexRankings
Ranking Based On Selection
:22
entrepreneurship
Metrics
H-Index
i10 Index
Citation Counts
40
53
9,485
* Total H IndexRankings
Ranking Based On Selection
:23
International Marketing
International Entrepreneurship
International Business
Born Globals
International New Ventures
Metrics
H-Index
i10 Index
Citation Counts
40
61
7,573
* Total H IndexRankings
Ranking Based On Selection
:24
Value creation
customer engagement
customer experience
service research
B2B marketing
Metrics
H-Index
i10 Index
Citation Counts
39
55
12,537
* Total H IndexRankings
Ranking Based On Selection
:25
humanitarian logistics
supply chain disruptions
sustainable supply chains
industrial ecology
resilience
Metrics
H-Index
i10 Index
Citation Counts
39
71
9,402
Christian Grönroos
Hanken School of Economics
Helsinki, Finland
Metrics
H-Index
i10-Index
Citation Counts
92
177
122,638
Heikki Karjaluoto
Jyväskylä University
Jyväskylä, Finland
Metrics
H-Index
i10-Index
Citation Counts
68
149
26,702
Technology Management
Information Systems
Marketing
Paavo Ritala
Lappeenranta University of Technology
Lappeenranta, Finland
Metrics
H-Index
i10-Index
Citation Counts
67
131
17,920
Innovation ecosystems
Coopetition
Business models
Digital strategy
Sustainable business
Eric Arnould
Aalto University
Espoo, Finland
Metrics
H-Index
i10-Index
Citation Counts
63
127
41,322
consumer culture
cultural marketing strategy
services
economic development
Risto Lahdelma
Aalto University
Espoo, Finland
Metrics
H-Index
i10-Index
Citation Counts
58
121
11,317
operations research
discrete event simulation
energy
multiple criteria decision making
Sanna Salanterä
University of Turku
Turku, Finland
Metrics
H-Index
i10-Index
Citation Counts
56
186
12,886
decision-making
pain
patient education
information technology
Ingmar Björkman
Aalto University
Espoo, Finland
Metrics
H-Index
i10-Index
Citation Counts
53
97
18,539
Markku Sotarauta
Tampere University
Tampere, Finland
Metrics
H-Index
i10-Index
Citation Counts
50
132
8,089
Regional studies
regional economic development
regional development
place leadership
Kaisu Puumalainen
Lappeenranta University of Technology
Lappeenranta, Finland
Metrics
H-Index
i10-Index
Citation Counts
49
91
11,462
innovation
entrepreneurship
sustainability
international business
Eva Heiskanen
University of Helsinki
Helsinki, Finland
Metrics
H-Index
i10-Index
Citation Counts
49
117
8,484
energy
consumption
innovations
sustainability
Tommi Laukkanen
University of Eastern Finland
Joensuu, Finland
Metrics
H-Index
i10-Index
Citation Counts
48
64
11,635
Consumer behaviour
Innovation adoption and resistance
Information management
Bank marketing
Quantitative modelling
Jari Salo
University of Helsinki
Helsinki, Finland
Metrics
H-Index
i10-Index
Citation Counts
47
88
10,168
Chihiro Watanabe
Jyväskylä University
Jyväskylä, Finland
Metrics
H-Index
i10-Index
Citation Counts
47
141
6,932
Techno-economic analysis
Institutional innovation
ICT driven disruptive business models
Christer Carlsson
Abo Akademi University
Turku, Finland
Metrics
H-Index
i10-Index
Citation Counts
46
142
13,553
Analytics
Fuzzy Sets
Systems
Management
Digital Services
Kaj Storbacka
Hanken School of Economics
Helsinki, Finland
Metrics
H-Index
i10-Index
Citation Counts
45
67
20,825
market shaping
market innovation
business models
co-creation
engagement
Henrikki Tikkanen
Aalto University
Espoo, Finland
Metrics
H-Index
i10-Index
Citation Counts
45
80
7,626
Strategy
strategic marketing
business models
industry evolution
management & organizational history
David B Grant
Hanken School of Economics
Helsinki, Finland
Metrics
H-Index
i10-Index
Citation Counts
44
82
7,519
Logistics
Supply Chain Management
Retail Logistics
Ecommerce
Sustainability
Peter Björk
Hanken School of Economics
Helsinki, Finland
Metrics
H-Index
i10-Index
Citation Counts
42
89
9,105
Marketing
Consumer behavior
Innovations
Service Design
Tourism
Pia Hurmelinna Laukkanen
University of Oulu
Oulu, Finland
Metrics
H-Index
i10-Index
Citation Counts
42
75
7,292
Jaakko Kujala
University of Oulu
Oulu, Finland
Metrics
H-Index
i10-Index
Citation Counts
42
69
7,388
Project business
project management
AI Robot
Business Analytics
Information Systems Research
Business Intelligence
and Tourism Management
Teemu Kautonen
Aalto University
Espoo, Finland
Metrics
H-Index
i10-Index
Citation Counts
40
53
9,485
Sami Saarenketo
Lappeenranta University of Technology
Lappeenranta, Finland
Metrics
H-Index
i10-Index
Citation Counts
40
61
7,573
International Marketing
International Entrepreneurship
International Business
Born Globals
International New Ventures
Elina Jaakkola
University of Turku
Turku, Finland
Metrics
H-Index
i10-Index
Citation Counts
39
55
12,537
Value creation
customer engagement
customer experience
service research
B2B marketing
Gyöngyi Kovács
Hanken School of Economics
Helsinki, Finland
Metrics
H-Index
i10-Index
Citation Counts
39
71
9,402
humanitarian logistics
supply chain disruptions
sustainable supply chains
industrial ecology
resilience