Subject Rankings
Ghana Business & Management / Marketing Subject Rankings 2025
Agriculture and Forestry, Architecture and Design, Business and Management, Economics and Econometrics, Education, Engineering and Technology, History, Philosophy, Theology, Law, Medicine and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings along with their 197 sub-branches, can be analyzed at global, national, and regional levels. You can also evaluate them based on the i10 index and citation numbers. As of Sep 18, 2024, rankings are according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (1.014.193) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
* Total H IndexRankings
Ranking Based On Selection
:1
Marketing
Business Management
CSR and Sustainability
Communication Technology
Metrics
H-Index
i10 Index
Citation Counts
46
117
6,640
* Total H IndexRankings
Ranking Based On Selection
:2
International Entrepreneurship
International marketing
Supply Chain Strategy
Sub-Saharan Africa
Metrics
H-Index
i10 Index
Citation Counts
34
55
5,304
* Total H IndexRankings
Ranking Based On Selection
:3
Bank Marketing
Knowledge Management
Strategic Alliances
Private Sector Development and Relationship Marketing
Metrics
H-Index
i10 Index
Citation Counts
30
40
3,082
* Total H IndexRankings
Ranking Based On Selection
:4
Marketing-Branding
Sustainability
CSR
Hospitality-Tourism
E-Business
Metrics
H-Index
i10 Index
Citation Counts
25
39
2,499
* Total H IndexRankings
Ranking Based On Selection
:5
Consumer behaviour
service marketing
quality in education
marketing financial services
Metrics
H-Index
i10 Index
Citation Counts
22
30
1,512
* Total H IndexRankings
Ranking Based On Selection
:6
Market orientation
corporate social responsibility
education
Metrics
H-Index
i10 Index
Citation Counts
21
26
2,033
* Total H IndexRankings
Ranking Based On Selection
:7
Digital & Social Media Marketing
Small business management
Branding
Consumer Behaviour
Metrics
H-Index
i10 Index
Citation Counts
18
20
1,497
* Total H IndexRankings
Ranking Based On Selection
:8
Brands Management
Service Marketing
Strategic Marketing
Consumer Behaiviour
Metrics
H-Index
i10 Index
Citation Counts
18
25
2,035
* Total H IndexRankings
Ranking Based On Selection
:9
Entrepreneurship
Blue Economy
African Business
Metrics
H-Index
i10 Index
Citation Counts
17
23
1,166
* Total H IndexRankings
Ranking Based On Selection
:10
Metrics
H-Index
i10 Index
Citation Counts
17
23
2,902
* Total H IndexRankings
Ranking Based On Selection
:11
Entrepreneurship and Small Enterprise Development
Marketing
Metrics
H-Index
i10 Index
Citation Counts
17
22
1,402
* Total H IndexRankings
Ranking Based On Selection
:12
Technology Adoption
SMEs Development
Applied Marketing Research
Sustainability
Service Marketing
Metrics
H-Index
i10 Index
Citation Counts
15
17
612
* Total H IndexRankings
Ranking Based On Selection
:13
Agricultural Economics
Public Policy
Gender Mainstreaming
value chains
marketing
Metrics
H-Index
i10 Index
Citation Counts
14
19
704
* Total H IndexRankings
Ranking Based On Selection
:14
Digital Marketing
Climate Sustainable Marketing
Financial Services Marketing in Emerging Markets
Metrics
H-Index
i10 Index
Citation Counts
14
16
897
* Total H IndexRankings
Ranking Based On Selection
:15
Informal Entre
Social Entre
Gender & Culture
and Entre'rial Marketing
immigrant entrepreneurship
Metrics
H-Index
i10 Index
Citation Counts
14
14
1,043
* Total H IndexRankings
Ranking Based On Selection
:16
Customer satisfaction and loyalty
SMEs
Entrepreneurship
Tech. Innovation and Branding
Metrics
H-Index
i10 Index
Citation Counts
14
14
470
* Total H IndexRankings
Ranking Based On Selection
:17
Marketing
Management
Entrepreneurship
Governance
Development
Metrics
H-Index
i10 Index
Citation Counts
13
22
572
* Total H IndexRankings
Ranking Based On Selection
:18
Marketing
Business Ecosystem
Innovation Management
Metrics
H-Index
i10 Index
Citation Counts
13
16
690
* Total H IndexRankings
Ranking Based On Selection
:19
Relationship Marketing
Branding
Marketing Communication
Metrics
H-Index
i10 Index
Citation Counts
13
14
651
* Total H IndexRankings
Ranking Based On Selection
:20
Marketing of Services
Marketing in MFIs
Environmental Marketing
Metrics
H-Index
i10 Index
Citation Counts
13
17
1,120
* Total H IndexRankings
Ranking Based On Selection
:21
Social Marketing
Marketing Communication
Service Marketing
Innovation
Metrics
H-Index
i10 Index
Citation Counts
13
16
703
* Total H IndexRankings
Ranking Based On Selection
:22
Entrepreneurship Education
Corporate Innovation and Development
Social Entrepreneurship and SME Management
Metrics
H-Index
i10 Index
Citation Counts
12
13
1,150
* Total H IndexRankings
Ranking Based On Selection
:23
Customer Relationship Management
Customer Loyalty
Customer Value
Branding
Service Quality
Metrics
H-Index
i10 Index
Citation Counts
12
12
775
* Total H IndexRankings
Ranking Based On Selection
:24
Political Branding
Marketing
Communication
Metrics
H-Index
i10 Index
Citation Counts
11
14
467
* Total H IndexRankings
Ranking Based On Selection
:25
Marketing
Service Marketing
Strategy
Entrepreneurship
Tourism and Hospitality
Metrics
H-Index
i10 Index
Citation Counts
11
13
723
Robert E Hinson
Metrics
H-Index
i10-Index
Citation Counts
46
117
6,640
Marketing
Business Management
CSR and Sustainability
Communication Technology
Nathaniel Boso
Metrics
H-Index
i10-Index
Citation Counts
34
55
5,304
International Entrepreneurship
International marketing
Supply Chain Strategy
Sub-Saharan Africa
Bedman Narteh
University of Ghana
Legon, Ghana
Metrics
H-Index
i10-Index
Citation Counts
30
40
3,082
Bank Marketing
Knowledge Management
Strategic Alliances
Private Sector Development and Relationship Marketing
George Kofi Amoako
Metrics
H-Index
i10-Index
Citation Counts
25
39
2,499
Marketing-Branding
Sustainability
CSR
Hospitality-Tourism
E-Business
Simon Gyasi Nimako
University of Education Winneba
Winneba, Ghana
Metrics
H-Index
i10-Index
Citation Counts
22
30
1,512
Consumer behaviour
service marketing
quality in education
marketing financial services
Mahmoud Abdulai Mahmoud
University of Ghana
Legon, Ghana
Metrics
H-Index
i10-Index
Citation Counts
21
26
2,033
Market orientation
corporate social responsibility
education
Raphael Odoom|Raphael Kofi Odoom
University of Ghana
Legon, Ghana
Metrics
H-Index
i10-Index
Citation Counts
18
20
1,497
Digital & Social Media Marketing
Small business management
Branding
Consumer Behaviour
Abednego Feehi Okoe-Amartey
Metrics
H-Index
i10-Index
Citation Counts
18
25
2,035
Brands Management
Service Marketing
Strategic Marketing
Consumer Behaiviour
George Acheampong
University of Ghana
Legon, Ghana
Metrics
H-Index
i10-Index
Citation Counts
17
23
1,166
Entrepreneurship
Blue Economy
African Business
Samuel K Bonsu
Metrics
H-Index
i10-Index
Citation Counts
17
23
2,902
Rosemond Boohene
University of Cape Coast
Cape Coast, Ghana
Metrics
H-Index
i10-Index
Citation Counts
17
22
1,402
Entrepreneurship and Small Enterprise Development
Marketing
Technology Adoption
SMEs Development
Applied Marketing Research
Sustainability
Service Marketing
Patricia Pinamang Acheampong
Metrics
H-Index
i10-Index
Citation Counts
14
19
704
Agricultural Economics
Public Policy
Gender Mainstreaming
value chains
marketing
Robert Kwame Dzogbenuku
Central University
Tema, Ghana
Metrics
H-Index
i10-Index
Citation Counts
14
16
897
Digital Marketing
Climate Sustainable Marketing
Financial Services Marketing in Emerging Markets
Informal Entre
Social Entre
Gender & Culture
and Entre'rial Marketing
immigrant entrepreneurship
Hayford Amegbe
Dominion University College
Accra, Ghana
Metrics
H-Index
i10-Index
Citation Counts
14
14
470
Customer satisfaction and loyalty
SMEs
Entrepreneurship
Tech. Innovation and Branding
Théophile Bindeouè Nassè
Metrics
H-Index
i10-Index
Citation Counts
13
22
572
Marketing
Management
Entrepreneurship
Governance
Development
Wisdom Wise Kwabla Pomegbe
Cape Coast Technical University
Cape Coast, Ghana
Metrics
H-Index
i10-Index
Citation Counts
13
16
690
Marketing
Business Ecosystem
Innovation Management
Relationship Marketing
Branding
Marketing Communication
Gloria Kakrabah Quarshie Agyapong
University of Cape Coast
Cape Coast, Ghana
Metrics
H-Index
i10-Index
Citation Counts
13
17
1,120
Marketing of Services
Marketing in MFIs
Environmental Marketing
Ernest Yaw Tweneboah Koduah
University of Ghana
Legon, Ghana
Metrics
H-Index
i10-Index
Citation Counts
13
16
703
Social Marketing
Marketing Communication
Service Marketing
Innovation
Wilberforce Owusu Ansah
Metrics
H-Index
i10-Index
Citation Counts
12
13
1,150
Entrepreneurship Education
Corporate Innovation and Development
Social Entrepreneurship and SME Management
George Cudjoe Agbemabiese
Metrics
H-Index
i10-Index
Citation Counts
12
12
775
Customer Relationship Management
Customer Loyalty
Customer Value
Branding
Service Quality
Political Branding
Marketing
Communication
Mahama Braimah|Stephen Mahama Braimah
University of Ghana
Legon, Ghana
Metrics
H-Index
i10-Index
Citation Counts
11
13
723
Marketing
Service Marketing
Strategy
Entrepreneurship
Tourism and Hospitality