Subject Rankings
Lebanon Business & Management / Marketing Subject Rankings 2025
Agriculture and Forestry, Architecture and Design, Business and Management, Economics and Econometrics, Education, Engineering and Technology, History, Philosophy, Theology, Law, Medicine and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings along with their 197 sub-branches, can be analyzed at global, national, and regional levels. You can also evaluate them based on the i10 index and citation numbers. As of Sep 18, 2024, rankings are according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (1.014.193) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
* Total H IndexRankings
Ranking Based On Selection
:1
Marketing
Quantitative Methods
Applications in Tourism
Hospitality Management
Metrics
H-Index
i10 Index
Citation Counts
32
43
5,680
* Total H IndexRankings
Ranking Based On Selection
:2
Marketing Strategy
Ethics & Sustainability
Sales Performance
Technology
Industrial Marketing
Metrics
H-Index
i10 Index
Citation Counts
25
33
3,184
* Total H IndexRankings
Ranking Based On Selection
:3
Marketing
consumer behavior
Islamic marketing
brand relationship
connected consumer
Metrics
H-Index
i10 Index
Citation Counts
23
34
2,465
* Total H IndexRankings
Ranking Based On Selection
:4
Consumer Behavior
Digital Marketing
Consumer Wellbeing
Metrics
H-Index
i10 Index
Citation Counts
15
16
983
* Total H IndexRankings
Ranking Based On Selection
:5
Marketing
Strategy
Research Methodology
Metrics
H-Index
i10 Index
Citation Counts
12
13
1,711
* Total H IndexRankings
Ranking Based On Selection
:6
Service Marketing
Innovation and Entrepreneurship
Brand Management
CRM
Sustainability
Metrics
H-Index
i10 Index
Citation Counts
10
11
400
* Total H IndexRankings
Ranking Based On Selection
:7
Marketing
Consumer Behavior
Branding
Metrics
H-Index
i10 Index
Citation Counts
8
8
352
* Total H IndexRankings
Ranking Based On Selection
:8
Consumer Behaviour
Technology Adoption
Branding
Metrics
H-Index
i10 Index
Citation Counts
8
7
150
* Total H IndexRankings
Ranking Based On Selection
:9
Marketing
digital marketing
social media
management
Metrics
H-Index
i10 Index
Citation Counts
7
4
221
* Total H IndexRankings
Ranking Based On Selection
:10
Social Media Marketing
Sports Marketing
University Branding
Student Satisfaction
CSR
Metrics
H-Index
i10 Index
Citation Counts
6
5
478
* Total H IndexRankings
Ranking Based On Selection
:11
neuromarketing
workplace spirituality- dual-system theory
grounded theory
well-being
Metrics
H-Index
i10 Index
Citation Counts
6
3
415
* Total H IndexRankings
Ranking Based On Selection
:12
Marketing
Metrics
H-Index
i10 Index
Citation Counts
5
2
147
* Total H IndexRankings
Ranking Based On Selection
:13
Marketing Management
Metrics
H-Index
i10 Index
Citation Counts
5
2
91
* Total H IndexRankings
Ranking Based On Selection
:14
Sport Marketing
Sport Sponsorship
Sport Celebrity Brand Image
Sport Service Quality
Fantasy Sport
Metrics
H-Index
i10 Index
Citation Counts
4
3
125
* Total H IndexRankings
Ranking Based On Selection
:15
Marketing and Public Policy
Empirical Models of Consumer Behavior
New Product Adoption Models
Retailing
Sustainability and Renewable Energy
Metrics
H-Index
i10 Index
Citation Counts
4
3
81
* Total H IndexRankings
Ranking Based On Selection
:16
Marketing
Metrics
H-Index
i10 Index
Citation Counts
4
2
69
* Total H IndexRankings
Ranking Based On Selection
:17
Child Consumer Behavior
Health Marketing
Metrics
H-Index
i10 Index
Citation Counts
4
1
29
* Total H IndexRankings
Ranking Based On Selection
:18
Consumer Behavior
Marketing
Branding
Digital Marketing
Integrated Marketing Communications
Metrics
H-Index
i10 Index
Citation Counts
3
3
108
* Total H IndexRankings
Ranking Based On Selection
:19
Marketing and Human Resources
Metrics
H-Index
i10 Index
Citation Counts
3
2
46
* Total H IndexRankings
Ranking Based On Selection
:20
Marketing Management
Metrics
H-Index
i10 Index
Citation Counts
3
1
30
* Total H IndexRankings
Ranking Based On Selection
:21
Marketing
Economics
General Management
Metrics
H-Index
i10 Index
Citation Counts
3
0
22
* Total H IndexRankings
Ranking Based On Selection
:22
Marketing
Metrics
H-Index
i10 Index
Citation Counts
2
1
81
* Total H IndexRankings
Ranking Based On Selection
:23
Marketing
Branding
Consumer Behaviour
Metrics
H-Index
i10 Index
Citation Counts
2
1
32
* Total H IndexRankings
Ranking Based On Selection
:24
Education
Marketing
Researcher
Metrics
H-Index
i10 Index
Citation Counts
2
1
12
* Total H IndexRankings
Ranking Based On Selection
:25
Marketing
Retail
Rural Marketing
Digital Marketing
Metrics
H-Index
i10 Index
Citation Counts
1
1
13
Guy Assaker
Lebanese American University
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
32
43
5,680
Marketing
Quantitative Methods
Applications in Tourism
Hospitality Management
Omar S Itani|Omar Itani, Omar S Itani
Lebanese American University
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
25
33
3,184
Marketing Strategy
Ethics & Sustainability
Sales Performance
Technology
Industrial Marketing
Maya Farah
Lebanese American University
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
23
34
2,465
Marketing
consumer behavior
Islamic marketing
brand relationship
connected consumer
Muhammad Aljukhadar
American University of Beirut
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
15
16
983
Consumer Behavior
Digital Marketing
Consumer Wellbeing
Imad B Baalbaki
American University of Beirut
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
12
13
1,711
Marketing
Strategy
Research Methodology
Sridhar Manohar
Metrics
H-Index
i10-Index
Citation Counts
10
11
400
Service Marketing
Innovation and Entrepreneurship
Brand Management
CRM
Sustainability
Mohit Jamwal
Metrics
H-Index
i10-Index
Citation Counts
8
7
150
Consumer Behaviour
Technology Adoption
Branding
Marwan Azouri
Notre Dame University Lebanon
Zouk Mosbeh, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
7
4
221
Marketing
digital marketing
social media
management
Lindos Daou
Notre Dame University Lebanon
Zouk Mosbeh, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
6
5
478
Social Media Marketing
Sports Marketing
University Branding
Student Satisfaction
CSR
Dunia Harajli
Lebanese American University
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
6
3
415
neuromarketing
workplace spirituality- dual-system theory
grounded theory
well-being
Payal Bassi
Metrics
H-Index
i10-Index
Citation Counts
5
2
147
Monika Gupta
Metrics
H-Index
i10-Index
Citation Counts
5
2
91
Jaskirat Singh
Metrics
H-Index
i10-Index
Citation Counts
4
3
125
Sport Marketing
Sport Sponsorship
Sport Celebrity Brand Image
Sport Service Quality
Fantasy Sport
Hossein Eslami
Lebanese American University
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
4
3
81
Marketing and Public Policy
Empirical Models of Consumer Behavior
New Product Adoption Models
Retailing
Sustainability and Renewable Energy
Lama Halwani
American University of Beirut
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
4
2
69
Child Consumer Behavior
Health Marketing
Marwan Wahbi
Rafik Hariri University
Damour, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
3
3
108
Consumer Behavior
Marketing
Branding
Digital Marketing
Integrated Marketing Communications
Nada Sarkis
Université Saint Esprit de Kaslik
Jounieh, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
3
1
30
Esther Sleilati
Notre Dame University Lebanon
Zouk Mosbeh, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
2
1
81
Rasha Abdulkhalek
Université Libanaise
Beirut, Lebanon
Metrics
H-Index
i10-Index
Citation Counts
2
1
12
Nitish Arora
Metrics
H-Index
i10-Index
Citation Counts
1
1
13
Marketing
Retail
Rural Marketing
Digital Marketing