AD Scientific Index (Alper-Doger Scientific Index) offers the broadest spectrum of branches, providing analysis in 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses can be based on indicators such as the H-index, i10-index, and citation count, as well as their values from the last 6 years. As of Oct 19, 2024, rankings are according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (931.668) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
* Total H IndexRankings
Ranking Based On Selection
:1
Marketing
Marketing Research
Customer Relationship Management
Metrics
H-Index
i10 Index
Citation Counts
105
184
66,580
* Total H IndexRankings
Ranking Based On Selection
:2
marketing
Metrics
H-Index
i10 Index
Citation Counts
61
129
29,956
* Total H IndexRankings
Ranking Based On Selection
:3
Business Analytics
Digital Marketing
Tourism Marketing
Occupational Psychology
Metrics
H-Index
i10 Index
Citation Counts
18
23
1,220
* Total H IndexRankings
Ranking Based On Selection
:4
Marketing Strategy
B2B
Sales
Emerging Markets
Metrics
H-Index
i10 Index
Citation Counts
8
8
791
* Total H IndexRankings
Ranking Based On Selection
:5
Influencer Marketing
Consumer Behavior
Branding
Management
Metrics
H-Index
i10 Index
Citation Counts
6
5
152
* Total H IndexRankings
Ranking Based On Selection
:6
Marketing
Retailing
Game Theory
Channels
Metrics
H-Index
i10 Index
Citation Counts
3
2
149
* Total H IndexRankings
Ranking Based On Selection
:7
Marketing Strategy New-Age Technologies
Metrics
H-Index
i10 Index
Citation Counts
1
1
39
* Total H IndexRankings
Ranking Based On Selection
:8
Consumers in Emerging Markets
Consumer Search Choice and Purchase Behavior
Customer Targeting and Promotions
New Product Adoption and Growth
Strategic Interactions of Firms in Marketing
Metrics
H-Index
i10 Index
Citation Counts
1
1
27
* Total H IndexRankings
Ranking Based On Selection
:9
Quantitative Marketing
Marketing Decision Models
Choice Modeling
Consumer Decision-Making
Neuromarketing
Metrics
H-Index
i10 Index
Citation Counts
1
1
21
* Total H IndexRankings
Ranking Based On Selection
:10
Marketing
Metrics
H-Index
i10 Index
Citation Counts
1
0
9
* Total H IndexRankings
Ranking Based On Selection
:11
Marketing
Metrics
H-Index
i10 Index
Citation Counts
1
0
7
V Kumar
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
105
184
66,580
Marketing
Marketing Research
Customer Relationship Management
Rajendra Srivastava
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
61
129
29,956
Muddasar Ghani Khwaja
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
18
23
1,220
Business Analytics
Digital Marketing
Tourism Marketing
Occupational Psychology
S Arunachalam
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
8
8
791
Marketing Strategy
B2B
Sales
Emerging Markets
Trung Dam-Huy Thai
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
6
5
152
Influencer Marketing
Consumer Behavior
Branding
Management
Ahmed Timoumi
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
3
2
149
Marketing
Retailing
Game Theory
Channels
Sandhya Banda
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
1
1
39
Marketing Strategy New-Age Technologies
Suman Thomas
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
1
1
27
Consumers in Emerging Markets
Consumer Search Choice and Purchase Behavior
Customer Targeting and Promotions
New Product Adoption and Growth
Strategic Interactions of Firms in Marketing
Pramit Gupta
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
1
1
21
Quantitative Marketing
Marketing Decision Models
Choice Modeling
Consumer Decision-Making
Neuromarketing
Soumyajit Bhattacharjee
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
1
0
9
Rajesh Gaurav
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10-Index
Citation Counts
1
0
7