The AD Scientific Index (Alper-Doger Scientific Index) provides the most comprehensive analysis across 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses are based on indicators such as the H-index, i10-index, and citation count, including their values from the last 6 years. As of Feb 02, 2025, the rankings are determined according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in their Beta phase. This is due to the exclusion of (870.053) scientists categorized under ‘Others’, whose profiles have yet to be determined, edited, or classified. As updates are made to these fields, the rankings will be adjusted accordingly. Note: Please keep this in mind while reviewing the rankings. For further details, explore our [University Subject Rankings].
* Total H IndexRankings
Ranking Based On Selection: 1
Marketing
Metrics
H-Index
i10 Index
Citation Counts
22
24
3,642
* Total H IndexRankings
Ranking Based On Selection: 2
marketing
consumer product reviews
customer experience
Metrics
H-Index
i10 Index
Citation Counts
11
11
3,064
* Total H IndexRankings
Ranking Based On Selection: 3
Consumer Psychology and Branding
Metrics
H-Index
i10 Index
Citation Counts
10
10
518
* Total H IndexRankings
Ranking Based On Selection: 4
Marketing & Public Policy
Stigma
Health Communications
Consumer Socialization
Valuation
Metrics
H-Index
i10 Index
Citation Counts
6
5
245
Rick Klink
Loyola University Maryland
Baltimore, United States
Metrics
H-Index
i10-Index
Citation Counts
22
24
3,642
Jason Q Zhang
Loyola University Maryland
Baltimore, United States
Metrics
H-Index
i10-Index
Citation Counts
11
11
3,064
marketing
consumer product reviews
customer experience
Rebecca Trump
Loyola University Maryland
Baltimore, United States
Metrics
H-Index
i10-Index
Citation Counts
10
10
518
Marie A Yeh
Loyola University Maryland
Baltimore, United States
Metrics
H-Index
i10-Index
Citation Counts
6
5
245
Marketing & Public Policy
Stigma
Health Communications
Consumer Socialization
Valuation