The AD Scientific Index (Alper-Doger Scientific Index) provides the most comprehensive analysis across 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses are based on indicators such as the H-index, i10-index, and citation count, including their values from the last 6 years. As of Jan 30, 2025, the rankings are determined according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in their Beta phase. This is due to the exclusion of (873.690) scientists categorized under ‘Others’, whose profiles have yet to be determined, edited, or classified. As updates are made to these fields, the rankings will be adjusted accordingly. Note: Please keep this in mind while reviewing the rankings. For further details, explore our [University Subject Rankings].
* Total H IndexRankings
Ranking Based On Selection: 1
Marketing
Green Marketing
Tourism Marketing
Islamic Marketing
Consumer behavior
Metrics
H-Index
i10 Index
Citation Counts
42
87
9,320
* Total H IndexRankings
Ranking Based On Selection: 2
Marketing Management
Metrics
H-Index
i10 Index
Citation Counts
15
31
1,096
* Total H IndexRankings
Ranking Based On Selection: 3
Services marketing
Sustainable Marketing
Online marketing
Tourism marketing
Metrics
H-Index
i10 Index
Citation Counts
12
12
1,097
* Total H IndexRankings
Ranking Based On Selection: 4
Marketing
Retailing
Consumer Behavior
Small Entreprise
Metrics
H-Index
i10 Index
Citation Counts
11
13
705
Dwi Suhartanto
Politeknik Negeri Bandung
Jawa Barat, Indonesia
Metrics
H-Index
i10-Index
Citation Counts
42
87
9,320
Marketing
Green Marketing
Tourism Marketing
Islamic Marketing
Consumer behavior
Anhari Firdaus
Politeknik Negeri Bandung
Jawa Barat, Indonesia
Metrics
H-Index
i10-Index
Citation Counts
15
31
1,096
Lusianus Kusdibyo
Politeknik Negeri Bandung
Jawa Barat, Indonesia
Metrics
H-Index
i10-Index
Citation Counts
12
12
1,097
Services marketing
Sustainable Marketing
Online marketing
Tourism marketing
Adila Sosianika
Politeknik Negeri Bandung
Jawa Barat, Indonesia
Metrics
H-Index
i10-Index
Citation Counts
11
13
705
Marketing
Retailing
Consumer Behavior
Small Entreprise