AD Scientific Index (Alper-Doger Scientific Index) offers the broadest spectrum of branches, providing analysis in 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses can be based on indicators such as the H-index, i10-index, and citation count, as well as their values from the last 6 years. As of Nov 04, 2024, rankings are according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (901.409) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
* Total H IndexRankings
Ranking Based On Selection
:1
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
Metrics
H-Index
i10 Index
Citation Counts
113
290
261,439
* Total H IndexRankings
Ranking Based On Selection
:2
marketing
strategy
retailing
innovation
artificial intelligence
Metrics
H-Index
i10 Index
Citation Counts
65
122
31,261
* Total H IndexRankings
Ranking Based On Selection
:3
Marketing
Marketing Strategy
Innovation
Sustainability
International Marketing
Metrics
H-Index
i10 Index
Citation Counts
63
104
30,546
* Total H IndexRankings
Ranking Based On Selection
:4
Consumer Economics
Applied Economics
Metrics
H-Index
i10 Index
Citation Counts
41
126
7,162
* Total H IndexRankings
Ranking Based On Selection
:5
Analytical - Empirical Models
E-commerce
IS-SCM interface
IS-MKT interface
Metrics
H-Index
i10 Index
Citation Counts
32
49
3,389
* Total H IndexRankings
Ranking Based On Selection
:6
Digital marketing
Voice search
Business ethics
Sustainable marketing
Metrics
H-Index
i10 Index
Citation Counts
30
51
5,199
* Total H IndexRankings
Ranking Based On Selection
:7
Digital Marketing Strategy
Metrics
H-Index
i10 Index
Citation Counts
26
30
8,640
* Total H IndexRankings
Ranking Based On Selection
:8
Consumer Returns
Business Analytics
Retail Operations
Metrics
H-Index
i10 Index
Citation Counts
26
35
2,835
* Total H IndexRankings
Ranking Based On Selection
:9
Professor of Marketing & William Mayo Professor
Metrics
H-Index
i10 Index
Citation Counts
26
46
2,661
* Total H IndexRankings
Ranking Based On Selection
:10
Marketing
Metrics
H-Index
i10 Index
Citation Counts
25
27
6,040
* Total H IndexRankings
Ranking Based On Selection
:11
Marketing Strategy
Innovation
Branding
Valuation of Marketing Assets
Event Studies
Metrics
H-Index
i10 Index
Citation Counts
21
26
5,724
* Total H IndexRankings
Ranking Based On Selection
:12
Emotion
Fan Behavior
Sport Management
Sport Marketing
Metrics
H-Index
i10 Index
Citation Counts
19
28
1,426
* Total H IndexRankings
Ranking Based On Selection
:13
relationship marketing
service quality
frontline employees
Metrics
H-Index
i10 Index
Citation Counts
13
13
3,316
* Total H IndexRankings
Ranking Based On Selection
:14
Marketing Strategy
Innovation Management
New Product Development
Entrerpreneurship
Metrics
H-Index
i10 Index
Citation Counts
13
14
1,705
* Total H IndexRankings
Ranking Based On Selection
:15
Marketing
research
quantitative reasoning
communication
healthcare
Metrics
H-Index
i10 Index
Citation Counts
12
13
1,119
* Total H IndexRankings
Ranking Based On Selection
:16
ports
shipping
marketing
policy
strategy
Metrics
H-Index
i10 Index
Citation Counts
11
12
372
* Total H IndexRankings
Ranking Based On Selection
:17
Marketing Strategy
EWOM
Ethics
Metrics
H-Index
i10 Index
Citation Counts
10
11
2,100
* Total H IndexRankings
Ranking Based On Selection
:18
Quantitative Marketing
Metrics
H-Index
i10 Index
Citation Counts
9
8
1,152
* Total H IndexRankings
Ranking Based On Selection
:19
International Competitiveness
Emerging Markets
Consumption Convergence
Globalization
Demarketing
Metrics
H-Index
i10 Index
Citation Counts
9
9
637
* Total H IndexRankings
Ranking Based On Selection
:20
Sport Marketing
Sport Media
Sport Communication
Technologies in Sport
Metrics
H-Index
i10 Index
Citation Counts
8
8
329
* Total H IndexRankings
Ranking Based On Selection
:21
Marketing
Consumer Behavior
Tourism
Services
Branding
Metrics
H-Index
i10 Index
Citation Counts
8
8
294
* Total H IndexRankings
Ranking Based On Selection
:22
Metrics
H-Index
i10 Index
Citation Counts
7
5
155
* Total H IndexRankings
Ranking Based On Selection
:23
Strategy
Neuromarketing
Marketing-Finance
Metrics
H-Index
i10 Index
Citation Counts
6
4
199
* Total H IndexRankings
Ranking Based On Selection
:24
Marketing
Consumer Behavior
Research Methods
Metrics
H-Index
i10 Index
Citation Counts
4
3
3,137
* Total H IndexRankings
Ranking Based On Selection
:25
marketing
prolonged consumption
privacy
governance mechanisms
Metrics
H-Index
i10 Index
Citation Counts
4
3
247
Leonard Berry
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
113
290
261,439
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
Venkatesh Shankar
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
65
122
31,261
marketing
strategy
retailing
innovation
artificial intelligence
Rajan Varadarajan
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
63
104
30,546
Marketing
Marketing Strategy
Innovation
Sustainability
International Marketing
Oral Capps
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
41
126
7,162
Consumer Economics
Applied Economics
Ruiliang Yan
Texas A&M University Commerce
Commerce, United States
Metrics
H-Index
i10-Index
Citation Counts
32
49
3,389
Analytical - Empirical Models
E-commerce
IS-SCM interface
IS-MKT interface
Katherine Taken Smith
Texas A&M University Corpus Christi
Corpus Christi, United States
Metrics
H-Index
i10-Index
Citation Counts
30
51
5,199
Digital marketing
Voice search
Business ethics
Sustainable marketing
Manjit S Yadav
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
26
30
8,640
Michael Ketzenberg
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
26
35
2,835
Consumer Returns
Business Analytics
Retail Operations
Alma Mintu Wimsatt
Texas A&M University Commerce
Commerce, United States
Metrics
H-Index
i10-Index
Citation Counts
26
46
2,661
Professor of Marketing & William Mayo Professor
William Pride
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
25
27
6,040
Alina Sorescu
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
21
26
5,724
Marketing Strategy
Innovation
Branding
Valuation of Marketing Assets
Event Studies
Hyun Woo Lee ̴͘„Ìš°|이 현우
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
19
28
1,426
Emotion
Fan Behavior
Sport Management
Sport Marketing
Janet Turner Parish
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
13
13
3,316
relationship marketing
service quality
frontline employees
Yinghong Susan Wei
Metrics
H-Index
i10-Index
Citation Counts
13
14
1,705
Marketing Strategy
Innovation Management
New Product Development
Entrerpreneurship
Ruby A Daniels
Texas A&M University San Antonio
San Antonio, United States
Metrics
H-Index
i10-Index
Citation Counts
12
13
1,119
Marketing
research
quantitative reasoning
communication
healthcare
Cassia Bomer Galvao
Texas A&M University Galveston
Galveston, United States
Metrics
H-Index
i10-Index
Citation Counts
11
12
372
ports
shipping
marketing
policy
strategy
Robert Allen King
Metrics
H-Index
i10-Index
Citation Counts
10
11
2,100
Yan Liu
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
9
8
1,152
Abu Nm Waheeduzzaman
Texas A&M University Corpus Christi
Corpus Christi, United States
Metrics
H-Index
i10-Index
Citation Counts
9
9
637
International Competitiveness
Emerging Markets
Consumption Convergence
Globalization
Demarketing
Jun-Phil Uhm
Texas A&M University
College Station, United States
Metrics
H-Index
i10-Index
Citation Counts
8
8
329
Sport Marketing
Sport Media
Sport Communication
Technologies in Sport
Oliver Cruz-Milan
Texas A&M University Corpus Christi
Corpus Christi, United States
Metrics
H-Index
i10-Index
Citation Counts
8
8
294
Marketing
Consumer Behavior
Tourism
Services
Branding
Karen A Loveland
Texas A&M University Corpus Christi
Corpus Christi, United States
Metrics
H-Index
i10-Index
Citation Counts
7
5
155
Robert D Evans, Jr
Metrics
H-Index
i10-Index
Citation Counts
6
4
199
Strategy
Neuromarketing
Marketing-Finance
Yasemin Ocal Atinc
Texas A&M University Commerce
Commerce, United States
Metrics
H-Index
i10-Index
Citation Counts
4
3
3,137
Marketing
Consumer Behavior
Research Methods
Jennifer F Taylor
Texas A&M University Corpus Christi
Corpus Christi, United States
Metrics
H-Index
i10-Index
Citation Counts
4
3
247
marketing
prolonged consumption
privacy
governance mechanisms